Explore the HH Gregg Audience
Below you'll find more information about the HH Gregg audience, broken down in different categories based on their digital and physical behaviors. These are 58.4 thousand unique devices whose actions qualify for the HH Gregg audience.
INTERESTS
The HH Gregg audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the HH Gregg audience is Post COVID-19 Restaurant Reopening Researchers.
| Interest | Composition | Index |
| Post COVID-19 Restaurant Reopening Researchers | 2.33% | 4.37x |
| Smoky Mountains Trip Planners | 6.22% | 3.55x |
| Luxury Retail Researchers | 1.81% | 3.09x |
| Cincinnati Bengals Fans | 5.18% | 3.09x |
| Louisville Cardinals Fans | 5.70% | 3.04x |
| Competitive Sports Participants | 2.33% | 2.92x |
| Whiskey Enthusiasts | 2.85% | 2.79x |
| COVID Testing Researchers | 1.81% | 2.71x |
| Cininnati Reds Fans | 5.70% | 2.66x |
| Caribbean Destination Reopening Researchers | 2.07% | 2.65x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Interest attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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APPAREL RETAILERS
The HH Gregg audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the HH Gregg audience is American Eagle Outfitters.
| Location | Composition | Index |
| American Eagle Outfitters | 10.73% | 8.28x |
| Belk | 2.56% | 5.24x |
| Hollister | 5.05% | 5.20x |
| Talbots | 4.03% | 5.16x |
| REI | 1.40% | 5.05x |
| Abercrombie & Fitch | 0.42% | 4.79x |
| Mens Wearhouse | 9.50% | 4.77x |
| Buckle | 7.63% | 4.74x |
| Old Navy | 10.93% | 4.72x |
| Jos A. Bank Clothiers | 4.95% | 4.65x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Location attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the HH Gregg audience is Tennessee Cluster.
| Content Affinity | Composition | Index |
| Tennessee Cluster | 5.44% | 5.30x |
| Ohio Universities | 0.78% | 4.88x |
| High-End Audio | 0.48% | 3.99x |
| Tennessee News | 4.66% | 3.58x |
| Memphis News | 0.52% | 3.50x |
| Wine, Liquor & Mixology | 1.30% | 3.44x |
| Scrapbooking & Home Art Projects | 0.48% | 3.26x |
| Florida Jacksonville & Orlando Cluster | 5.44% | 3.24x |
| Cincinnati Cluster | 7.77% | 3.18x |
| Florida Naples News Cluster | 1.30% | 3.17x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Content Affinity attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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DEMOGRAPHICS
The HH Gregg audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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