Explore the HH Gregg Audience
Below you'll find more information about the HH Gregg audience, broken down in different categories based on their digital and physical behaviors. These are 40.6 thousand unique devices whose actions qualify for the HH Gregg audience.
INTERESTS
The HH Gregg audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the HH Gregg audience is Smoky Mountains Trip Planners.
| Interest | Composition | Index |
| Smoky Mountains Trip Planners | 7.69% | 2.90x |
| Smokie Mountain Trip Planner | 8.62% | 2.51x |
| Cabin Rental Researchers | 8.00% | 2.37x |
| Private Loan Researchers | 7.08% | 2.28x |
| Ohio County and Local Fair Visitors | 6.46% | 2.02x |
| Aquarium Trip Planners | 4.62% | 2.00x |
| Tennessee Volunteers Fans | 5.23% | 1.99x |
| Restaurant Supply Shoppers | 0.30% | 1.97x |
| Internet Speed Testers | 4.31% | 1.90x |
| Casual Dining Restaurant Researchers | 4.31% | 1.88x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Interest attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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APPAREL RETAILERS
The HH Gregg audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the HH Gregg audience is American Eagle Outfitters.
| Location | Composition | Index |
| American Eagle Outfitters | 17.06% | 22.94x |
| Abercrombie & Fitch | 0.43% | 8.91x |
| Old Navy | 10.13% | 7.49x |
| Belk | 1.84% | 7.35x |
| REI | 1.28% | 7.14x |
| Hollister | 3.27% | 6.93x |
| Lane Bryant | 4.66% | 6.24x |
| Mens Wearhouse | 6.88% | 6.24x |
| Victoria's Secret | 7.13% | 6.18x |
| Gymboree | 3.59% | 6.14x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Location attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the HH Gregg audience is Motorsport Equipment.
| Content Affinity | Composition | Index |
| Motorsport Equipment | 0.92% | 5.39x |
| Tennessee Cluster | 5.23% | 4.46x |
| Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) | 0.62% | 3.82x |
| Charity Walks | 0.62% | 3.77x |
| US Military Cluster | 2.15% | 3.53x |
| Florida Naples News Cluster | 2.46% | 3.46x |
| Pet Adoption | 1.23% | 3.21x |
| Smart Travel | 0.72% | 3.17x |
| Legal Information Research Cluster | 0.62% | 3.14x |
| Assorted Topics (Conservative News, Politics, Viral Media) | 2.15% | 3.13x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Content Affinity attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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DEMOGRAPHICS
The HH Gregg audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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