Explore the HH Gregg Audience
Below you'll find more information about the HH Gregg audience, broken down in different categories based on their digital and physical behaviors. These are 139.4 thousand unique devices whose actions qualify for the HH Gregg audience.
INTERESTS
The HH Gregg audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the HH Gregg audience is Pittsburgh Pirates Fans.
| Interest | Composition | Index |
| Pittsburgh Pirates Fans | 3.55% | 3.46x |
| Pittsburgh Penguins Fans | 3.29% | 3.33x |
| Getting Off the Grid Travelers | 0.35% | 3.19x |
| Water Park Visitors | 4.06% | 3.05x |
| Smoky Mountains Trip Planners | 3.29% | 2.86x |
| Family Adventures Travelers | 0.35% | 2.61x |
| Pittsburgh Steelers Fans | 2.58% | 2.59x |
| Florida Gulf Coast Travel Researchers | 3.16% | 2.29x |
| Nashville Trip Planners | 2.77% | 2.16x |
| Cabin Rental Researchers | 2.77% | 2.09x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Interest attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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APPAREL RETAILERS
The HH Gregg audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the HH Gregg audience is Belk.
| Location | Composition | Index |
| Belk | 3.46% | 14.63x |
| Journeys | 7.57% | 12.52x |
| Lane Bryant | 10.11% | 12.23x |
| Old Navy | 9.01% | 8.46x |
| The Childrens Place | 7.02% | 8.39x |
| Aeropostale | 3.82% | 8.35x |
| Gymboree | 3.48% | 7.96x |
| Charlotte Russe | 2.63% | 7.88x |
| Brooks Brothers | 4.36% | 7.86x |
| Chicos | 5.37% | 7.82x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Location attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the HH Gregg audience is Pittsburgh News.
| Content Affinity | Composition | Index |
| Pittsburgh News | 6.77% | 8.13x |
| Ohio Universities | 1.16% | 4.89x |
| Cleveland News | 3.74% | 3.77x |
| Assorted Topics (Games, Calendars, Journals, Pillows, Fitness) | 0.39% | 3.77x |
| Tennessee Cluster | 2.06% | 3.21x |
| Central & Northwest Ohio Cluster | 1.68% | 2.94x |
| Tennessee News | 2.26% | 2.82x |
| West Virginia News | 0.71% | 2.73x |
| North Carolina Education | 1.23% | 2.63x |
| Christians Prosperity Gospel | 0.39% | 2.58x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Content Affinity attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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DEMOGRAPHICS
The HH Gregg audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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