Explore the HH Gregg Audience
Below you'll find more information about the HH Gregg audience, broken down in different categories based on their digital and physical behaviors. These are 115.9 thousand unique devices whose actions qualify for the HH Gregg audience.
INTERESTS
The HH Gregg audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the HH Gregg audience is Tennessee Volunteers Fans.
| Interest | Composition | Index |
| Tennessee Volunteers Fans | 6.62% | 3.04x |
| Cininnati Reds Fans | 6.11% | 2.90x |
| Smokie Mountain Trip Planner | 7.38% | 2.75x |
| Asheville Trip Planners | 5.09% | 2.61x |
| Smoky Mountains Trip Planners | 5.34% | 2.58x |
| St. Louis Trip Planners | 5.85% | 2.53x |
| Nashville Trip Planners | 4.83% | 2.46x |
| Martial Arts Enthusiasts | 5.09% | 2.36x |
| Cabin Rental Researchers | 6.11% | 2.34x |
| Florida Trip Planners | 5.09% | 2.32x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Interest attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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APPAREL RETAILERS
The HH Gregg audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the HH Gregg audience is Belk.
| Location | Composition | Index |
| Belk | 3.07% | 11.74x |
| Lane Bryant | 6.34% | 7.37x |
| Buckle | 7.84% | 7.18x |
| Hollister | 5.93% | 6.74x |
| American Eagle Outfitters | 7.84% | 6.62x |
| Dressbarn | 4.79% | 6.59x |
| Talbots | 4.24% | 6.48x |
| Express Outlets | 1.15% | 6.29x |
| Abercrombie & Fitch | 0.57% | 6.09x |
| Journeys | 10.96% | 6.06x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Location attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the HH Gregg audience is RPG Games.
| Content Affinity | Composition | Index |
| RPG Games | 1.02% | 6.14x |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.76% | 5.79x |
| Cincinnati Cluster | 9.41% | 4.36x |
| Motorsports | 0.39% | 4.28x |
| Ohio Universities | 1.53% | 4.26x |
| Home Remodeling | 0.76% | 4.19x |
| Recreational Motor Sport Enthusiasts | 0.51% | 3.96x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.49% | 3.71x |
| Tennessee Cluster | 6.11% | 3.68x |
| Healthy Eating Researchers | 0.26% | 3.42x |
Composition Percentage:
The overlap percentage between the HH Gregg audience and the Content Affinity attribute.
Index: A comparison of the HH Gregg audience to the internet population.
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DEMOGRAPHICS
The HH Gregg audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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