Explore the HSBC Bank Audience
Below you'll find more information about the HSBC Bank audience, broken down in different categories based on their digital and physical behaviors. These are 119.6 thousand unique devices whose actions qualify for the HSBC Bank audience.
INTERESTS
The HSBC Bank audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the HSBC Bank audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 9.31% | 8.84x |
| Ballet Enthusiasts | 7.98% | 5.88x |
| New York Trip Planners | 8.50% | 5.54x |
| School Closings Updates Readers | 2.97% | 5.05x |
| Online Grocery Shoppers | 7.47% | 4.93x |
| Getaways Researchers | 4.20% | 4.72x |
| Retail Job Seekers | 6.76% | 3.98x |
| Stay-at-Home Parents | 7.47% | 3.98x |
| Caribbean Trip Planners | 6.65% | 3.97x |
| T-Mobile Customers | 0.20% | 3.93x |
Composition Percentage:
The overlap percentage between the HSBC Bank audience and the Interest attribute.
Index: A comparison of the HSBC Bank audience to the internet population.
Curious about what else the HSBC Bank audience is interested in?
Sign Up
APPAREL RETAILERS
The HSBC Bank audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the HSBC Bank audience is Intermix.
| Location | Composition | Index |
| Intermix | 1.50% | 24.33x |
| Topshop | 0.40% | 19.58x |
| Joe's Jeans | 0.56% | 18.75x |
| Uniqlo | 2.66% | 16.57x |
| Armani | 4.13% | 14.91x |
| Zara | 3.91% | 14.02x |
| Club Monaco | 1.54% | 12.75x |
| Saint Laurent Paris | 0.76% | 12.40x |
| Calvin Klein | 0.52% | 11.01x |
| American Apparel | 3.52% | 10.13x |
Composition Percentage:
The overlap percentage between the HSBC Bank audience and the Location attribute.
Index: A comparison of the HSBC Bank audience to the internet population.
Want to find more of the HSBC Bank audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the HSBC Bank audience is NYC Tourist Attractions.
| Content Affinity | Composition | Index |
| NYC Tourist Attractions | 1.84% | 24.70x |
| New York City Education & News Cluster | 1.23% | 16.60x |
| New York City Family & Activity Cluster | 9.31% | 12.99x |
| New York City Real Estate Research Cluster | 2.76% | 12.44x |
| Legal Information Research Cluster | 0.92% | 7.81x |
| Caribbean Cluster | 0.61% | 6.96x |
| Hudson Valley New York Media | 1.64% | 6.46x |
| K-Pop | 0.31% | 4.96x |
| Teaching Tools for Kids | 0.82% | 4.90x |
| College Planning | 1.13% | 4.09x |
Composition Percentage:
The overlap percentage between the HSBC Bank audience and the Content Affinity attribute.
Index: A comparison of the HSBC Bank audience to the internet population.
Want to see more of the Content Affinities the HSBC Bank audience visits?
Sign Up
DEMOGRAPHICS
The HSBC Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other characteristics of the HSBC Bank audience?
Sign Up