Dstillery Audiences

HAAGEN-DAZS

Audience Size: 530.6 Thousand Devices

Explore the Haagen-Dazs Audience

Below you'll find more information about the Haagen-Dazs audience, broken down in different categories based on their digital and physical behaviors. These are 530.6 thousand unique devices whose actions qualify for the Haagen-Dazs audience.

Dstillery Crafted Audiences

INTERESTS

The Haagen-Dazs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Haagen-Dazs audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 3.68% 2.69x
New York Trip Planners 3.58% 2.59x
Ballet Enthusiasts 3.44% 2.55x
Caribbean Trip Planners 3.25% 2.40x
Readers of Caribbean Content 3.58% 2.30x
Readers of South American Content 3.37% 2.24x
Miami Trip Planners 3.08% 2.19x
Broadway Fans 2.46% 2.18x
Colombia Trip Planners 3.40% 2.16x
Readers of Dominican Republic Content 3.10% 2.13x
Composition Percentage: The overlap percentage between the Haagen-Dazs audience and the Interest attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Haagen-Dazs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Haagen-Dazs audience is Everlane.

Location Composition Index
Everlane 0.37% 34.14x
Club Monaco 2.68% 22.73x
Calvin Klein 2.53% 22.21x
Supreme 0.61% 21.33x
Michael Kors 5.44% 21.31x
Zara 6.53% 20.78x
Levi Strauss 2.72% 20.43x
Intermix 1.94% 19.26x
Uniqlo 2.97% 19.23x
Free People 4.04% 19.00x
Composition Percentage: The overlap percentage between the Haagen-Dazs audience and the Location attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Haagen-Dazs audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.95% 6.77x
French News & Gossip Cluster 0.16% 6.02x
New York City Real Estate Research Cluster 1.69% 4.63x
Russia Cluster 0.19% 4.14x
NYC Tourist Attractions 2.36% 3.91x
Aid Groups 0.33% 3.69x
Alternative Streaming Services 0.08% 3.51x
Motorcycle Racing Researchers 0.09% 3.40x
New York City Family & Activity Cluster 1.83% 3.40x
Brazil & Portugal News 0.14% 3.27x
Composition Percentage: The overlap percentage between the Haagen-Dazs audience and the Content Affinity attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Haagen-Dazs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male