Explore the Haagen-Dazs Audience
Below you'll find more information about the Haagen-Dazs audience, broken down in different categories based on their digital and physical behaviors. These are 664.9 thousand unique devices whose actions qualify for the Haagen-Dazs audience.
INTERESTS
The Haagen-Dazs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Haagen-Dazs audience is Work Hard, Play Hard Travelers.
| Interest | Composition | Index |
| Work Hard, Play Hard Travelers | 0.01% | 4.13x |
| Countdown to the Beach Travelers | 0.02% | 2.77x |
| Readers of Caribbean Content | 4.42% | 2.25x |
| Miami Trip Planners | 5.46% | 2.12x |
| Readers of South American Content | 4.17% | 2.11x |
| Readers of Dominican Republic Content | 3.58% | 2.04x |
| Readers of Belizean Content | 3.73% | 2.00x |
| Readers of Nicaraguan Content | 3.54% | 1.99x |
| Readers of Colombian Content | 3.38% | 1.91x |
| Readers of Cuban Content | 3.02% | 1.90x |
Composition Percentage:
The overlap percentage between the Haagen-Dazs audience and the Interest attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
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APPAREL RETAILERS
The Haagen-Dazs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Haagen-Dazs audience is Topshop.
| Location | Composition | Index |
| Topshop | 2.26% | 31.29x |
| Zara | 10.04% | 24.07x |
| Club Monaco | 4.42% | 21.83x |
| Michael Kors | 16.66% | 21.77x |
| Uniqlo | 5.69% | 21.62x |
| Everlane | 0.42% | 20.85x |
| Lorna Jane | 1.57% | 20.82x |
| Calvin Klein | 1.82% | 20.42x |
| Abercrombie & Fitch | 12.78% | 20.35x |
| Hugo Boss | 11.53% | 19.41x |
Composition Percentage:
The overlap percentage between the Haagen-Dazs audience and the Location attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Haagen-Dazs audience is Custom T-Shirts.
| Content Affinity | Composition | Index |
| Custom T-Shirts | 0.01% | 22.40x |
| Watches & Jewelry | 0.02% | 20.78x |
| Canada News | 0.01% | 14.95x |
| Washington D.C. Hotels | 0.01% | 13.41x |
| Handyman Tools | 0.01% | 9.17x |
| Golf & Boats | 0.01% | 8.91x |
| Home Décor, Furniture, & Decorating | 0.01% | 7.67x |
| Content Streamers & Downloaders | 0.03% | 7.31x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.01% | 6.41x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.01% | 6.36x |
Composition Percentage:
The overlap percentage between the Haagen-Dazs audience and the Content Affinity attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
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DEMOGRAPHICS
The Haagen-Dazs audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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