Dstillery Audiences

HAAGEN-DAZS

Audience Size: 664.9 Thousand Devices

Explore the Haagen-Dazs Audience

Below you'll find more information about the Haagen-Dazs audience, broken down in different categories based on their digital and physical behaviors. These are 664.9 thousand unique devices whose actions qualify for the Haagen-Dazs audience.

Dstillery Crafted Audiences

INTERESTS

The Haagen-Dazs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Haagen-Dazs audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.01% 4.13x
Countdown to the Beach Travelers 0.02% 2.77x
Readers of Caribbean Content 4.42% 2.25x
Miami Trip Planners 5.46% 2.12x
Readers of South American Content 4.17% 2.11x
Readers of Dominican Republic Content 3.58% 2.04x
Readers of Belizean Content 3.73% 2.00x
Readers of Nicaraguan Content 3.54% 1.99x
Readers of Colombian Content 3.38% 1.91x
Readers of Cuban Content 3.02% 1.90x
Composition Percentage: The overlap percentage between the Haagen-Dazs audience and the Interest attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Haagen-Dazs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Haagen-Dazs audience is Topshop.

Location Composition Index
Topshop 2.26% 31.29x
Zara 10.04% 24.07x
Club Monaco 4.42% 21.83x
Michael Kors 16.66% 21.77x
Uniqlo 5.69% 21.62x
Everlane 0.42% 20.85x
Lorna Jane 1.57% 20.82x
Calvin Klein 1.82% 20.42x
Abercrombie & Fitch 12.78% 20.35x
Hugo Boss 11.53% 19.41x
Composition Percentage: The overlap percentage between the Haagen-Dazs audience and the Location attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Haagen-Dazs audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.01% 22.40x
Watches & Jewelry 0.02% 20.78x
Canada News 0.01% 14.95x
Washington D.C. Hotels 0.01% 13.41x
Handyman Tools 0.01% 9.17x
Golf & Boats 0.01% 8.91x
Home Décor, Furniture, & Decorating 0.01% 7.67x
Content Streamers & Downloaders 0.03% 7.31x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 6.41x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 6.36x
Composition Percentage: The overlap percentage between the Haagen-Dazs audience and the Content Affinity attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Haagen-Dazs audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male