Explore the Haagen-Dazs Audience
Below you'll find more information about the Haagen-Dazs audience, broken down in different categories based on their digital and physical behaviors. These are 10.8 thousand unique devices whose actions qualify for the Haagen-Dazs audience.
INTERESTS
The Haagen-Dazs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Haagen-Dazs audience is Real Estate Decision Makers.
| Interest | Composition | Index |
| Real Estate Decision Makers | 5.57% | 3.45x |
| Caribbean Trip Planners | 6.00% | 3.34x |
| Miami Trip Planners | 6.21% | 3.21x |
| Palm Beach Trip Planners | 6.64% | 3.15x |
| Restaurant Menu Researchers | 5.14% | 3.06x |
| Readers of South American Content | 5.35% | 2.90x |
| Online Grocery Shoppers | 4.71% | 2.76x |
| Readers of Costa Rican Content | 5.14% | 2.71x |
| Northeastern Voters | 5.14% | 2.70x |
| Stay-at-Home Parents | 5.14% | 2.67x |
Composition Percentage:
The overlap percentage between the Haagen-Dazs audience and the Interest attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
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APPAREL RETAILERS
The Haagen-Dazs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Haagen-Dazs audience is Hugo Boss.
| Location | Composition | Index |
| Hugo Boss | 7.52% | 68.01x |
| Armani | 3.39% | 58.93x |
| Abercrombie & Fitch | 2.23% | 58.71x |
| Michael Kors | 13.25% | 48.09x |
| American Apparel | 5.11% | 46.73x |
| Zara | 3.53% | 46.32x |
| Tommy Bahama | 4.89% | 41.33x |
| Calvin Klein | 0.42% | 41.08x |
| Charlotte Russe | 1.92% | 40.81x |
| Kate Spade | 5.95% | 35.12x |
Composition Percentage:
The overlap percentage between the Haagen-Dazs audience and the Location attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Haagen-Dazs audience is Recreational Motor Sport Enthusiasts.
| Content Affinity | Composition | Index |
| Recreational Motor Sport Enthusiasts | 0.96% | 7.18x |
| Data, Analytics & Coding | 0.86% | 5.67x |
| Latin American Spanish Language News | 1.28% | 4.91x |
| New York City Education & News Cluster | 0.64% | 4.68x |
| Spain News - Madrid & Seville | 1.07% | 4.31x |
| Travel, Food, Fashion & Fitness | 0.44% | 4.18x |
| Historical Information - Museums & Libraries | 0.44% | 3.98x |
| Hudson Valley New York Media | 2.14% | 3.91x |
| Amateur Radios | 0.43% | 3.88x |
| Design Software | 0.43% | 3.83x |
Composition Percentage:
The overlap percentage between the Haagen-Dazs audience and the Content Affinity attribute.
Index: A comparison of the Haagen-Dazs audience to the internet population.
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DEMOGRAPHICS
The Haagen-Dazs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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