Dstillery Audiences

H&R BLOCK

Audience Size: 722 Thousand Devices

Explore the H&R Block Audience

Below you'll find more information about the H&R Block audience, broken down in different categories based on their digital and physical behaviors. These are 722 thousand unique devices whose actions qualify for the H&R Block audience.

Dstillery Crafted Audiences

INTERESTS

The H&R Block audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the H&R Block audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.09% 1.72x
Wellness Enthusiasts 0.35% 1.69x
Tracfone Customers 0.01% 1.59x
Fall/Winter 2021 Fashion Trend Researchers 0.25% 1.46x
Latin TV Enthusiasts 4.88% 1.34x
High-End Kids Furniture and Clothes Shoppers 4.13% 1.33x
Wedding Content Readers 0.69% 1.33x
Restaurant Supply Shoppers 0.14% 1.32x
Readers of Argentinian Content 4.95% 1.32x
Misc-Deal Seekers or Coupon Shoppers 1.00% 1.31x
Composition Percentage: The overlap percentage between the H&R Block audience and the Interest attribute.
Index: A comparison of the H&R Block audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The H&R Block audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the H&R Block audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.14% 5.33x
Lane Bryant 1.17% 4.48x
The Childrens Place 1.46% 4.46x
Dressbarn 1.17% 4.45x
Charlotte Russe 0.50% 4.39x
Express Outlets 0.31% 4.34x
Belk 0.46% 4.32x
Zara 0.49% 4.26x
Topshop 0.04% 4.25x
Mens Wearhouse 1.75% 4.24x
Composition Percentage: The overlap percentage between the H&R Block audience and the Location attribute.
Index: A comparison of the H&R Block audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the H&R Block audience is Local & Travel England - Northern England.

Content Affinity Composition Index
Local & Travel England - Northern England 0.02% 3.89x
Paleo & Keto Diet Enthusiasts 0.02% 3.89x
Telescopes 0.01% 3.63x
Chef & Restaurant Resources 0.03% 3.51x
Accounting 0.05% 3.43x
K-Pop 0.08% 3.32x
Children's Health 0.02% 3.22x
Grilling 0.04% 3.18x
Natural & Healthy Living Researchers 0.01% 3.10x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.03% 3.01x
Composition Percentage: The overlap percentage between the H&R Block audience and the Content Affinity attribute.
Index: A comparison of the H&R Block audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The H&R Block audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female