Dstillery Audiences

HARDEE'S

Audience Size: 1 Million Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 1 million unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.04% 2.68x
Smoky Mountains Trip Planners 4.75% 2.63x
Work Hard, Play Hard Travelers 0.03% 2.42x
North Carolina Travel Researchers 5.12% 2.35x
Cabin Rental Researchers 4.19% 2.32x
Southeastern Voters 3.32% 2.25x
Tennessee Volunteers Fans 3.32% 2.25x
Tractor Shoppers 3.91% 2.15x
Mowing Equipment Shoppers 3.06% 2.15x
South Carolina Gamecocks Fans 2.92% 2.02x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 2.93% 13.53x
Carhartt 3.94% 6.09x
Buckle 3.89% 4.67x
Express Outlets 0.68% 4.22x
Lane Bryant 3.28% 3.74x
Talbots 2.70% 3.62x
Journeys 3.27% 3.61x
American Eagle Outfitters 4.75% 3.57x
Chicos 2.94% 3.39x
Mens Wearhouse 5.37% 3.34x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.03% 28.60x
Assorted Topics (Insurance, Travel, Viral Media) 0.02% 9.93x
Handyman Tools 0.01% 8.75x
As Seen On TV Products 0.03% 6.32x
ISPs & Local Services 0.02% 6.28x
Home Décor, Furniture, & Decorating 0.01% 6.05x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 6.00x
Decoration & Fabric 0.01% 5.59x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 4.68x
Fashion & Cosmetics 0.01% 4.35x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female