Dstillery Audiences

HARDEE'S

Audience Size: 377.6 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 377.6 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Smoky Mountains Trip Planners.

Interest Composition Index
Smoky Mountains Trip Planners 6.08% 2.32x
Smokie Mountain Trip Planner 7.96% 2.27x
North Carolina Travel Researchers 6.23% 2.20x
North Carolina Football Fans 5.93% 2.11x
Tennessee Volunteers Fans 5.62% 2.08x
Cabin Rental Researchers 7.29% 2.07x
Myrtle Beach Trip Planners 4.71% 2.02x
Southeastern Voters 5.53% 1.97x
Asheville Trip Planners 4.41% 1.95x
Nashville Trip Planners 4.80% 1.91x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 1.42% 6.03x
Maurices 3.04% 2.62x
Carhartt 18.87% 2.49x
Talbots 0.77% 1.87x
Calvin Klein 0.03% 1.85x
Ralph Lauren 0.32% 1.85x
Buckle 1.36% 1.80x
The Childrens Place 1.80% 1.75x
American Eagle Outfitters 1.13% 1.70x
Journeys 1.81% 1.66x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is Internet Radio.

Content Affinity Composition Index
Internet Radio 0.09% 5.31x
Beauty & Cosmetics 0.09% 5.31x
Comedy Content 0.12% 5.12x
Unique & Personalized Fashion 0.15% 3.59x
Canada Culture and Tourism 0.06% 3.42x
Philanthropy - Charities & Fundraising 0.09% 3.14x
Tennessee Cluster 3.98% 3.10x
Painting & Renovation 0.12% 3.03x
Bird Watching 0.08% 3.02x
Pharmacy 0.06% 2.71x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female