Explore the Hardee's Audience
Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 331.3 thousand unique devices whose actions qualify for the Hardee's audience.
INTERESTS
The Hardee's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hardee's audience is North Carolina Football Fans.
| Interest | Composition | Index |
| North Carolina Football Fans | 6.00% | 2.57x |
| Smokie Mountain Trip Planner | 8.14% | 2.47x |
| Smoky Mountains Trip Planners | 5.47% | 2.28x |
| North Carolina Travel Researchers | 6.24% | 2.26x |
| Nascar Fans | 5.71% | 2.24x |
| Myrtle Beach Trip Planners | 5.38% | 2.20x |
| UNC Tar Heels Fans | 4.47% | 2.12x |
| South Carolina Gamecocks Fans | 3.86% | 2.08x |
| Cabin Rental Researchers | 6.71% | 1.98x |
| Tennessee Volunteers Fans | 4.71% | 1.95x |
Composition Percentage:
The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
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APPAREL RETAILERS
The Hardee's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.
| Location | Composition | Index |
| Belk | 1.77% | 8.95x |
| Maurices | 5.10% | 4.51x |
| Carhartt | 35.78% | 3.82x |
| Talbots | 1.55% | 3.46x |
| Buckle | 1.74% | 3.18x |
| Ralph Lauren | 0.44% | 3.01x |
| Lane Bryant | 1.82% | 2.95x |
| Journeys | 2.40% | 2.95x |
| Victoria's Secret | 2.34% | 2.84x |
| Gymboree | 1.16% | 2.76x |
Composition Percentage:
The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hardee's audience is South Carolina Beach Travel.
| Content Affinity | Composition | Index |
| South Carolina Beach Travel | 0.24% | 4.51x |
| Local & Travel England - East Midlands | 0.08% | 3.63x |
| Reproductive Health | 0.12% | 3.57x |
| Youth Educational Resources | 0.12% | 3.31x |
| Toys Shopping | 0.24% | 3.30x |
| Paleo & Keto Diet Enthusiasts | 0.38% | 3.25x |
| Yard Structures | 0.14% | 3.01x |
| North Carolina Education | 2.57% | 2.96x |
| Grocery & Food Service | 0.10% | 2.94x |
| Art News & Products | 0.08% | 2.94x |
Composition Percentage:
The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
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DEMOGRAPHICS
The Hardee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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