Dstillery Audiences

HARDEE'S

Audience Size: 876 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 876 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Smoky Mountains Trip Planners.

Interest Composition Index
Smoky Mountains Trip Planners 5.36% 2.89x
Getting Off the Grid Travelers 0.04% 2.68x
North Carolina Travel Researchers 5.43% 2.65x
South Carolina Gamecocks Fans 4.32% 2.55x
Cabin Rental Researchers 4.88% 2.55x
North Carolina Football Fans 5.28% 2.46x
Myrtle Beach Trip Planners 3.92% 2.42x
Work Hard, Play Hard Travelers 0.03% 2.42x
Tennessee Volunteers Fans 4.14% 2.39x
Tractor Shoppers 4.06% 2.34x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 3.44% 14.22x
Carhartt 10.09% 6.08x
Buckle 3.35% 4.74x
Express Outlets 0.65% 4.16x
Lane Bryant 3.73% 3.87x
American Eagle Outfitters 4.62% 3.73x
Aeropostale 2.28% 3.66x
Mens Wearhouse 6.47% 3.64x
Journeys 3.22% 3.64x
Jos A. Bank Clothiers 3.65% 3.56x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.03% 28.60x
Handyman Tools 0.02% 18.19x
ISPs & Local Services 0.02% 6.28x
Home Décor, Furniture, & Decorating 0.01% 6.05x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 6.00x
Decoration & Fabric 0.01% 5.59x
Assorted Topics (Viral Media, Paid Traffic) 0.04% 4.93x
Local & Travel England - East Midlands 0.11% 4.38x
Fashion & Cosmetics 0.01% 4.35x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.11% 3.96x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female