Dstillery Audiences

HARDEE'S

Audience Size: 615.4 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 615.4 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Smoky Mountains Trip Planners.

Interest Composition Index
Smoky Mountains Trip Planners 3.44% 2.63x
South Carolina Gamecocks Fans 2.56% 2.57x
Mowing Equipment Shoppers 2.41% 2.54x
Southeastern Voters 2.90% 2.52x
Cabin Rental Researchers 3.36% 2.49x
SEC Fans 2.56% 2.39x
Georgia Trip Planners 3.63% 2.37x
Tractor Shoppers 2.58% 2.31x
Tennessee Volunteers Fans 2.42% 2.30x
Alabama Trip Planners 7.33% 2.14x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 4.05% 17.58x
Carhartt 18.14% 6.29x
American Eagle Outfitters 3.65% 4.86x
Jos A. Bank Clothiers 2.29% 4.74x
Aeropostale 2.06% 4.63x
Journeys 1.77% 4.54x
Lane Bryant 2.69% 4.53x
Mens Wearhouse 3.57% 4.48x
Old Navy 3.46% 4.42x
Eddie Bauer 0.72% 4.36x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is South Carolina News.

Content Affinity Composition Index
South Carolina News 2.74% 3.90x
North Carolina 2.13% 3.67x
Tennessee Cluster 2.13% 3.49x
Savannah Georgia News 0.64% 3.46x
Alabama News 3.46% 3.16x
North Carolina Education 1.44% 3.14x
Tennessee News 2.44% 3.12x
Iowa Cluster 2.62% 3.05x
North Carolina News 2.13% 3.04x
Farming & Agriculture 0.25% 2.92x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female