Dstillery Audiences

HARDEE'S

Audience Size: 727.9 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 727.9 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Smokie Mountain Trip Planner.

Interest Composition Index
Smokie Mountain Trip Planner 9.02% 3.30x
North Carolina Football Fans 6.81% 3.04x
Cabin Rental Researchers 7.87% 2.96x
North Carolina Travel Researchers 6.44% 2.90x
Smoky Mountains Trip Planners 5.34% 2.53x
South Carolina Gamecocks Fans 4.42% 2.53x
Myrtle Beach Trip Planners 4.74% 2.44x
UNC Tar Heels Fans 4.51% 2.25x
Tractor Shoppers 4.51% 2.13x
Family Values Advocates 4.09% 2.12x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 3.44% 13.16x
Maurices 0.29% 7.05x
Carhartt 26.96% 5.02x
Buckle 4.96% 4.55x
Lane Bryant 3.43% 4.00x
Talbots 2.51% 3.83x
Journeys 6.43% 3.55x
Dressbarn 2.56% 3.51x
Express Outlets 0.64% 3.47x
Chicos 3.33% 3.41x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 3.27% 3.99x
North Carolina News 7.08% 3.40x
Tennessee Cluster 5.52% 3.34x
Community Planning & Transportation 0.09% 3.30x
Southeast College Athletics 0.23% 3.20x
Reproductive Health 0.18% 3.19x
North Carolina 4.23% 2.93x
Healthcare Jobs 0.18% 2.83x
South Carolina News 6.21% 2.79x
Shopping Catalogs 0.14% 2.72x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female