Dstillery Audiences

HARDEE'S

Audience Size: 264.4 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 264.4 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 7.09% 2.75x
North Carolina Football Fans 6.25% 2.61x
Smokie Mountain Trip Planner 7.87% 2.50x
Smoky Mountains Trip Planners 4.88% 2.19x
Southeastern Voters 5.27% 2.07x
Tennessee Volunteers Fans 4.94% 2.03x
Florida Gulf Coast Travel Researchers 5.60% 2.01x
Cabin Rental Researchers 5.92% 1.96x
UNC Tar Heels Fans 4.16% 1.92x
Mowing Equipment Shoppers 4.03% 1.87x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 2.85% 10.94x
Maurices 6.43% 4.61x
Carhartt 36.67% 4.00x
Levi Strauss 0.03% 3.72x
Buckle 3.11% 3.71x
Ralph Lauren 0.68% 3.68x
Journeys 4.28% 3.56x
Talbots 1.59% 3.52x
American Eagle Outfitters 2.62% 3.48x
Lane Bryant 2.52% 3.48x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is Phone & Computer Game Downloaders.

Content Affinity Composition Index
Phone & Computer Game Downloaders 0.11% 4.99x
Trucks 0.20% 4.96x
Bags & Luggage 0.20% 4.87x
Mobile Industry Information 0.20% 4.81x
Mail Order Food 0.13% 3.89x
Florida College Athletics 0.26% 3.87x
Nursing 0.13% 3.83x
North Carolina Education 2.47% 3.75x
Diet & Weight Loss 0.20% 3.57x
Bridal Fashion 0.08% 3.54x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male