Dstillery Audiences

HARDEE'S

Audience Size: 169 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 169 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Smoky Mountains Trip Planners.

Interest Composition Index
Smoky Mountains Trip Planners 3.85% 2.74x
Nashville Trip Planners 2.59% 2.39x
UNC Tar Heels Fans 3.65% 2.12x
Cabin Rental Researchers 6.43% 2.11x
Tennessee Volunteers Fans 3.78% 2.07x
Southeastern Voters 4.71% 2.03x
SEC Fans 3.05% 2.00x
Auburn Tigers Fans 3.51% 1.99x
Kentucky Wildcats Fans 3.45% 1.96x
Clemson Tigers Fans 3.51% 1.93x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 1.60% 10.66x
Carhartt 14.64% 4.61x
Maurices 3.49% 4.09x
Buckle 1.53% 2.85x
Express Outlets 0.22% 2.84x
Lane Bryant 1.09% 2.81x
Journeys 2.12% 2.68x
Chicos 1.14% 2.62x
Dressbarn 0.85% 2.54x
The Childrens Place 1.35% 2.43x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is Low Budget Shoppers.

Content Affinity Composition Index
Low Budget Shoppers 0.10% 5.15x
Career Cluster A 0.13% 3.95x
Southeast College Athletics 0.20% 3.79x
Homesteading 0.33% 3.78x
Online Games for Kids 0.11% 3.63x
Teen Hair 0.14% 3.54x
Tennessee Cluster 2.52% 3.28x
African-American Hair 0.04% 3.28x
North Carolina Education 1.19% 3.23x
Ancestry & Memorial Researchers 0.13% 3.23x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female