Dstillery Audiences

HARDEE'S

Audience Size: 159.9 Thousand Devices

Explore the Hardee's Audience

Below you'll find more information about the Hardee's audience, broken down in different categories based on their digital and physical behaviors. These are 159.9 thousand unique devices whose actions qualify for the Hardee's audience.

Dstillery Crafted Audiences

INTERESTS

The Hardee's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hardee's audience is Smoky Mountains Trip Planners.

Interest Composition Index
Smoky Mountains Trip Planners 6.97% 2.59x
North Carolina Football Fans 6.97% 2.57x
Clemson Tigers Fans 6.06% 2.36x
North Carolina Travel Researchers 7.12% 2.31x
UNC Tar Heels Fans 5.61% 2.21x
Smokie Mountain Trip Planner 7.73% 2.12x
Tennessee Volunteers Fans 5.91% 2.10x
Asheville Trip Planners 4.85% 2.06x
Restaurant Supply Shoppers 0.35% 1.94x
Myrtle Beach Trip Planners 5.00% 1.89x
Composition Percentage: The overlap percentage between the Hardee's audience and the Interest attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hardee's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hardee's audience is Belk.

Location Composition Index
Belk 2.75% 8.75x
Maurices 5.79% 4.11x
Carhartt 34.26% 3.62x
Buckle 3.21% 3.31x
Talbots 1.59% 3.22x
Journeys 4.19% 2.92x
American Eagle Outfitters 2.54% 2.91x
The Childrens Place 3.78% 2.91x
Lane Bryant 2.12% 2.77x
Ralph Lauren 0.53% 2.73x
Composition Percentage: The overlap percentage between the Hardee's audience and the Location attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hardee's audience is Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews).

Content Affinity Composition Index
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.54% 5.24x
Mobile Industry Information 0.20% 4.81x
Studio & Franchise Video Game Players 0.61% 4.57x
Travel, Food, Fashion & Fitness 0.45% 4.44x
International Travel 0.24% 3.94x
Video Content Sites 0.27% 3.79x
Bridal Fashion 0.08% 3.54x
Tennessee Cluster 4.09% 3.35x
Music Production 0.30% 3.27x
Bird Watching 0.08% 3.02x
Composition Percentage: The overlap percentage between the Hardee's audience and the Content Affinity attribute.
Index: A comparison of the Hardee's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hardee's audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male