Explore the Harley-Davidson Audience
Below you'll find more information about the Harley-Davidson audience, broken down in different categories based on their digital and physical behaviors. These are 555.2 thousand unique devices whose actions qualify for the Harley-Davidson audience.
INTERESTS
The Harley-Davidson audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Harley-Davidson audience is Louisiana Trip Planners.
| Interest | Composition | Index |
| Louisiana Trip Planners | 1.76% | 1.63x |
| Harley Davidson Shoppers | 1.93% | 1.63x |
| Smoky Mountains Trip Planners | 1.67% | 1.57x |
| Motorcycle Enthusiasts | 1.50% | 1.55x |
| New Orleans Trip Planners | 1.37% | 1.52x |
| Florida Atlantic Coast Trip Planners | 1.89% | 1.50x |
| Cabin Rental Researchers | 1.93% | 1.42x |
| Tennessee Volunteers Fans | 1.37% | 1.41x |
| Dirt Bike Enthusiasts | 1.90% | 1.40x |
| California Skiers and Snowboarders | 1.94% | 1.39x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Interest attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
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APPAREL RETAILERS
The Harley-Davidson audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Harley-Davidson audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 0.75% | 13.26x |
| Tommy Bahama | 2.01% | 11.01x |
| Hugo Boss | 0.97% | 10.63x |
| Zara | 1.72% | 10.47x |
| Joe's Jeans | 0.27% | 10.31x |
| Columbia | 0.77% | 10.17x |
| Club Monaco | 0.90% | 9.91x |
| Lorna Jane | 0.32% | 9.89x |
| Brooks Brothers | 4.00% | 9.41x |
| Express | 1.70% | 9.14x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Location attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Harley-Davidson audience is Motorcycle Lifestyle Researchers.
| Content Affinity | Composition | Index |
| Motorcycle Lifestyle Researchers | 0.92% | 2.49x |
| Tennessee Cluster | 1.21% | 2.26x |
| New Orleans Cluster | 2.00% | 2.13x |
| Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) | 0.13% | 2.11x |
| Tahoe & Reno Tourism | 0.37% | 2.05x |
| Hawaii News | 0.67% | 1.99x |
| Niche Dating Websites | 0.33% | 1.95x |
| Recreational Motor Sport Enthusiasts | 0.28% | 1.87x |
| Las Vegas Hotels | 1.11% | 1.86x |
| Indiana Finance & Business Cluster | 0.46% | 1.79x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Content Affinity attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
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DEMOGRAPHICS
The Harley-Davidson audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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