Explore the Harley-Davidson Audience
Below you'll find more information about the Harley-Davidson audience, broken down in different categories based on their digital and physical behaviors. These are 285.6 thousand unique devices whose actions qualify for the Harley-Davidson audience.
INTERESTS
The Harley-Davidson audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Harley-Davidson audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.12% | 3.53x |
| Harley Davidson Shoppers | 7.28% | 2.48x |
| Motorcycle Enthusiasts | 4.90% | 2.10x |
| Ducati Motorcycle Shoppers | 4.70% | 1.99x |
| Medical Coding Content Readers | 0.39% | 1.94x |
| Wisconsin County and Local Fair Visitors | 5.48% | 1.91x |
| RV Shoppers | 4.51% | 1.82x |
| Green Bay Packers Fans | 4.77% | 1.76x |
| Commercial Vehicles Shoppers | 4.19% | 1.76x |
| Quads and ATV Enthusiasts | 4.83% | 1.73x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Interest attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
Curious about what else the Harley-Davidson audience is interested in?
Sign Up
APPAREL RETAILERS
The Harley-Davidson audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Harley-Davidson audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.17% | 10.34x |
| Lorna Jane | 0.35% | 8.28x |
| Tommy Bahama | 1.49% | 8.14x |
| Hugo Boss | 2.78% | 8.12x |
| Everlane | 0.07% | 7.42x |
| Kate Spade | 2.13% | 6.82x |
| Levi Strauss | 0.02% | 5.99x |
| Supreme | 0.06% | 5.74x |
| Maurices | 1.36% | 5.43x |
| Coach | 2.56% | 5.13x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Location attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
Want to find more of the Harley-Davidson audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Harley-Davidson audience is Motorcycle Lifestyle Researchers.
| Content Affinity | Composition | Index |
| Motorcycle Lifestyle Researchers | 2.96% | 5.39x |
| New Jersey Travel Location Cluster | 1.55% | 4.76x |
| Winter Sports & Gear | 0.26% | 4.33x |
| South Carolina Beach Travel | 0.32% | 4.08x |
| Organic Beauty & Skincare Products | 0.19% | 3.91x |
| Work Productivity | 0.13% | 3.88x |
| Bathrooms & Plumbing | 0.19% | 3.77x |
| Arthritis & Bones | 0.32% | 3.59x |
| Turkey & Iran Cluster | 0.06% | 3.27x |
| Vitamin Shoppers | 0.26% | 3.25x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Content Affinity attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
Want to see more of the Content Affinities the Harley-Davidson audience visits?
Sign Up
DEMOGRAPHICS
The Harley-Davidson audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
Interested in seeing other characteristics of the Harley-Davidson audience?
Sign Up