Explore the Harley-Davidson Audience
Below you'll find more information about the Harley-Davidson audience, broken down in different categories based on their digital and physical behaviors. These are 65.8 thousand unique devices whose actions qualify for the Harley-Davidson audience.
INTERESTS
The Harley-Davidson audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Harley-Davidson audience is Reggaeton Fans.
| Interest | Composition | Index |
| Reggaeton Fans | 9.68% | 5.57x |
| Key West Florida Trip Planners | 9.68% | 3.86x |
| Fitness Activity Tracker Users | 6.45% | 3.59x |
| Sprint Customers | 0.12% | 3.53x |
| Smokie Mountain Trip Planner | 9.68% | 3.41x |
| Urban Movie Channel Watchers | 6.45% | 3.24x |
| Rheumatologists | 6.45% | 2.95x |
| Pet Friendly Vacation Researchers | 6.45% | 2.80x |
| Medical Coding Content Readers | 6.45% | 2.75x |
| Critical Care Journal Researchers | 6.45% | 2.70x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Interest attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
Curious about what else the Harley-Davidson audience is interested in?
Sign Up
APPAREL RETAILERS
The Harley-Davidson audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Harley-Davidson audience is Anthropologie.
| Location | Composition | Index |
| Anthropologie | 2.55% | 8.70x |
| Lorna Jane | 0.19% | 8.24x |
| Banana Republic | 4.29% | 7.75x |
| Coach | 2.31% | 6.52x |
| Urban Outfitters | 1.70% | 6.35x |
| Hugo Boss | 0.99% | 5.97x |
| Kate Spade | 1.32% | 5.90x |
| Gap | 2.97% | 5.31x |
| Buckle | 3.63% | 5.22x |
| Joe's Jeans | 0.03% | 4.70x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Location attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
Want to find more of the Harley-Davidson audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Harley-Davidson audience is Upstate New York Travel Cluster.
| Content Affinity | Composition | Index |
| Upstate New York Travel Cluster | 1.99% | 7.07x |
| Motorcycle Lifestyle Researchers | 1.63% | 5.81x |
| Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) | 0.35% | 5.38x |
| Antiques & Auctions | 0.54% | 4.88x |
| Assorted Topics (Events, Tickets, Fitness) | 1.27% | 4.39x |
| Crossword & Puzzle Players | 0.54% | 3.92x |
| Caribbean Vacation | 0.24% | 3.92x |
| Clean Energy | 0.13% | 3.42x |
| Electronic Accessories | 0.72% | 3.42x |
| Public Policy Media | 0.35% | 3.34x |
Composition Percentage:
The overlap percentage between the Harley-Davidson audience and the Content Affinity attribute.
Index: A comparison of the Harley-Davidson audience to the internet population.
Want to see more of the Content Affinities the Harley-Davidson audience visits?
Sign Up
DEMOGRAPHICS
The Harley-Davidson audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Harley-Davidson audience?
Sign Up