Dstillery Audiences

HARRIS TEETER

Audience Size: 168.3 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 168.3 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 24.01% 9.78x
North Carolina Travel Researchers 18.54% 7.42x
UNC Tar Heels Fans 14.30% 6.46x
Carolina Panthers Fans 14.66% 6.26x
Asheville Trip Planners 12.65% 5.47x
Duke Blue Devils Fans 9.12% 4.30x
South Carolina Gamecocks Fans 7.83% 3.98x
Myrtle Beach Trip Planners 8.65% 3.68x
Clemson Tigers Fans 9.06% 3.55x
Washington DC Trip Planners 8.00% 3.50x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 3.32% 17.72x
Talbots 4.33% 8.98x
Jos A. Bank Clothiers 5.44% 8.97x
Madewell 2.04% 8.35x
REI 1.42% 7.97x
Brooks Brothers 2.22% 6.42x
Bonobos 0.74% 5.95x
Chicos 4.12% 5.83x
Anthropologie 2.46% 5.65x
J. Crew 2.95% 5.33x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 12.12% 11.54x
North Carolina 18.19% 10.05x
North Carolina News 26.37% 9.15x
Southeast College Athletics 0.53% 8.37x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.24% 7.14x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.18% 5.98x
Mobile Industry Information 0.47% 5.94x
Quebec Vacations 0.18% 5.52x
India Cluster 0.41% 4.49x
Aid Groups 0.18% 4.47x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male