Dstillery Audiences

HARRIS TEETER

Audience Size: 100.2 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 100.2 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 19.96% 7.39x
UNC Tar Heels Fans 14.41% 6.03x
North Carolina Travel Researchers 16.56% 5.74x
Carolina Panthers Fans 12.06% 5.09x
Asheville Trip Planners 12.06% 5.03x
Duke Blue Devils Fans 11.30% 4.91x
Washington DC Trip Planners 9.15% 3.59x
ACC Fans 8.59% 3.49x
South Carolina Gamecocks Fans 6.86% 3.28x
Clemson Tigers Fans 8.11% 3.14x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 3.87% 15.46x
Madewell 1.61% 10.65x
Talbots 4.64% 8.77x
Jos A. Bank Clothiers 4.83% 8.59x
Brooks Brothers 1.93% 8.25x
REI 1.33% 7.45x
Calvin Klein 0.09% 6.47x
Lululemon 1.82% 6.23x
J. Crew 2.76% 6.10x
Anthropologie 1.69% 5.87x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 8.45% 11.64x
North Carolina 12.82% 9.65x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.55% 9.54x
North Carolina News 17.81% 7.97x
Furniture & Home Improvement 0.49% 5.61x
Beer, Wine & Alcohol 0.55% 5.14x
Watches Retail 0.28% 5.06x
Philanthropy - Charities & Fundraising 0.35% 5.01x
Internet Service Provider Sites 0.21% 4.63x
Tennis, Golf & Boxing 0.69% 4.57x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male