Dstillery Audiences

HARRIS TEETER

Audience Size: 381.6 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 381.6 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 14.80% 6.45x
North Carolina Travel Researchers 12.54% 5.46x
UNC Tar Heels Fans 8.49% 4.25x
Carolina Panthers Fans 8.23% 3.93x
Washington DC Trip Planners 9.00% 3.75x
Asheville Trip Planners 8.32% 3.59x
Duke Blue Devils Fans 7.12% 3.35x
Getting Off the Grid Travelers 0.05% 3.12x
Norfolk and Virginia Beach Trip Planners 7.47% 3.10x
South Carolina Gamecocks Fans 5.59% 3.00x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 3.93% 16.80x
Jos A. Bank Clothiers 7.91% 8.42x
Talbots 6.28% 8.13x
Tommy Bahama 4.00% 7.72x
Madewell 3.06% 7.11x
REI 2.18% 7.04x
Brooks Brothers 3.71% 6.29x
Anthropologie 1.61% 5.97x
J. Crew 4.42% 5.78x
Bonobos 1.65% 5.66x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 7.17% 12.94x
North Carolina 8.06% 9.69x
North Carolina News 11.65% 9.10x
Virginia Athletics 0.21% 6.50x
South Carolina Beach Travel 1.02% 6.47x
Washington & Northern Virginia 5.46% 4.98x
Lacrosse College Athletics 0.38% 4.74x
South Carolina News 5.84% 4.64x
Southeast College Athletics 0.47% 4.40x
Cheerleading 0.26% 3.79x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male