Dstillery Audiences

HARRIS TEETER

Audience Size: 124.7 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 124.7 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 14.59% 6.07x
North Carolina Travel Researchers 14.31% 5.67x
Asheville Trip Planners 6.23% 4.83x
UNC Tar Heels Fans 8.74% 4.51x
Myrtle Beach Trip Planners 6.97% 3.25x
Duke Blue Devils Fans 5.95% 3.22x
Washington DC Trip Planners 3.81% 3.09x
ACC Fans 4.55% 2.81x
Federal Employee Benefits Researchers 3.16% 2.75x
Norfolk and Virginia Beach Trip Planners 6.88% 2.67x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 5.88% 12.02x
Talbots 6.43% 8.24x
Jos A. Bank Clothiers 7.91% 7.43x
REI 2.04% 7.37x
Madewell 2.42% 6.89x
Brooks Brothers 2.67% 6.71x
Bonobos 0.69% 5.57x
J. Crew 4.09% 5.26x
Lululemon 3.02% 5.09x
Ann Taylor 1.15% 4.85x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 5.02% 9.42x
North Carolina 10.87% 9.32x
North Carolina News 13.57% 8.34x
Southeast College Athletics 0.65% 8.04x
Washington & Northern Virginia 3.16% 6.16x
China Cluster 0.28% 4.70x
Franchising 0.05% 3.88x
Music Production 0.19% 3.73x
Liberal Media - Political Activism 0.46% 3.71x
Spanish Health & Wellness 0.16% 3.60x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male