Dstillery Audiences

HARRIS TEETER

Audience Size: 205.4 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 205.4 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 8.74% 6.94x
North Carolina Travel Researchers 13.71% 4.97x
Carolina Panthers Fans 5.48% 4.82x
UNC Tar Heels Fans 4.80% 4.65x
Washington DC Trip Planners 6.52% 4.58x
South Carolina Gamecocks Fans 3.62% 3.86x
Duke Blue Devils Fans 4.12% 3.74x
Myrtle Beach Trip Planners 4.03% 3.51x
Mid-Atlantic Voters 4.02% 3.39x
Norfolk and Virginia Beach Trip Planners 8.33% 2.94x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 4.04% 21.56x
Jos A. Bank Clothiers 3.57% 13.12x
Brooks Brothers 4.92% 10.04x
REI 2.90% 8.97x
LOFT 3.26% 8.50x
Chicos 3.70% 8.10x
LL Bean 0.45% 7.95x
The North Face 2.36% 7.91x
Charlotte Russe 1.62% 7.91x
Old Navy 4.72% 7.55x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 6.83% 16.37x
North Carolina 6.89% 13.85x
North Carolina News 6.58% 10.41x
South Carolina Beach Travel 0.97% 7.16x
Washington & Northern Virginia 4.64% 6.32x
Southeast College Athletics 0.60% 5.47x
South Carolina News 3.01% 4.83x
Virginia Athletics 0.15% 4.69x
Virginia News 3.83% 3.72x
Meeting Planning & Hotels 0.11% 3.10x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female