Dstillery Audiences

HARRIS TEETER

Audience Size: 45.2 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 45.2 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 22.93% 7.61x
North Carolina Travel Researchers 20.17% 6.51x
Carolina Panthers Fans 12.95% 5.59x
UNC Tar Heels Fans 12.53% 4.84x
Asheville Trip Planners 11.46% 4.80x
Washington DC Trip Planners 11.68% 4.31x
Duke Blue Devils Fans 10.19% 4.23x
Myrtle Beach Trip Planners 8.70% 3.53x
Retired Government Employees 5.73% 3.41x
Federal Employee Benefits Researchers 5.52% 3.27x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 3.52% 14.12x
Calvin Klein 0.15% 9.82x
Talbots 3.45% 8.91x
Ann Taylor 0.87% 8.34x
Brooks Brothers 1.52% 7.99x
Jos A. Bank Clothiers 3.57% 7.94x
Intermix 0.13% 7.35x
REI 0.90% 6.97x
Ralph Lauren 1.00% 6.89x
Madewell 0.92% 6.88x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 7.43% 9.85x
North Carolina News 21.66% 9.25x
North Carolina 14.01% 9.20x
Washington & Northern Virginia 3.61% 5.37x
Tiny & Modular Home Researchers 1.06% 4.78x
Alberta Canada Cluster 0.64% 4.46x
Children's Learning Tools 0.64% 4.19x
Motorsport Equipment 0.62% 3.99x
New York City Education & News Cluster 0.33% 3.95x
Writing Resources 0.13% 3.94x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female