Explore the Harris Teeter Audience
Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 45.2 thousand unique devices whose actions qualify for the Harris Teeter audience.
INTERESTS
The Harris Teeter audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.
| Interest | Composition | Index |
| North Carolina Football Fans | 22.93% | 7.61x |
| North Carolina Travel Researchers | 20.17% | 6.51x |
| Carolina Panthers Fans | 12.95% | 5.59x |
| UNC Tar Heels Fans | 12.53% | 4.84x |
| Asheville Trip Planners | 11.46% | 4.80x |
| Washington DC Trip Planners | 11.68% | 4.31x |
| Duke Blue Devils Fans | 10.19% | 4.23x |
| Myrtle Beach Trip Planners | 8.70% | 3.53x |
| Retired Government Employees | 5.73% | 3.41x |
| Federal Employee Benefits Researchers | 5.52% | 3.27x |
Composition Percentage:
The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Curious about what else the Harris Teeter audience is interested in?
Sign Up
APPAREL RETAILERS
The Harris Teeter audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.
| Location | Composition | Index |
| Belk | 3.52% | 14.12x |
| Calvin Klein | 0.15% | 9.82x |
| Talbots | 3.45% | 8.91x |
| Ann Taylor | 0.87% | 8.34x |
| Brooks Brothers | 1.52% | 7.99x |
| Jos A. Bank Clothiers | 3.57% | 7.94x |
| Intermix | 0.13% | 7.35x |
| REI | 0.90% | 6.97x |
| Ralph Lauren | 1.00% | 6.89x |
| Madewell | 0.92% | 6.88x |
Composition Percentage:
The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Want to find more of the Harris Teeter audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.
| Content Affinity | Composition | Index |
| North Carolina Education | 7.43% | 9.85x |
| North Carolina News | 21.66% | 9.25x |
| North Carolina | 14.01% | 9.20x |
| Washington & Northern Virginia | 3.61% | 5.37x |
| Tiny & Modular Home Researchers | 1.06% | 4.78x |
| Alberta Canada Cluster | 0.64% | 4.46x |
| Children's Learning Tools | 0.64% | 4.19x |
| Motorsport Equipment | 0.62% | 3.99x |
| New York City Education & News Cluster | 0.33% | 3.95x |
| Writing Resources | 0.13% | 3.94x |
Composition Percentage:
The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Want to see more of the Content Affinities the Harris Teeter audience visits?
Sign Up
DEMOGRAPHICS
The Harris Teeter audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
Interested in seeing other characteristics of the Harris Teeter audience?
Sign Up