Dstillery Audiences

HARRIS TEETER

Audience Size: 366.7 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 366.7 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 9.98% 6.76x
North Carolina Travel Researchers 9.82% 6.60x
Carolina Panthers Fans 5.67% 4.84x
UNC Tar Heels Fans 5.54% 4.78x
Asheville Trip Planners 6.39% 4.51x
Washington DC Trip Planners 6.85% 4.30x
South Carolina Gamecocks Fans 3.72% 3.79x
Duke Blue Devils Fans 4.70% 3.60x
Mid-Atlantic Voters 4.02% 3.27x
Myrtle Beach Trip Planners 3.95% 3.22x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 4.44% 18.93x
Tommy Bahama 3.51% 9.70x
Jos A. Bank Clothiers 7.11% 9.24x
Brooks Brothers 4.67% 8.20x
LOFT 5.88% 7.62x
Johnston and Murphy 2.20% 7.31x
Chicos 5.19% 7.19x
REI 2.24% 6.94x
Talbots 5.15% 6.93x
Madewell 2.03% 6.77x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 7.36% 14.21x
North Carolina 7.42% 10.64x
North Carolina News 8.74% 9.60x
South Carolina Beach Travel 1.09% 6.52x
Southeast College Athletics 0.81% 5.59x
Washington & Northern Virginia 4.99% 4.63x
South Carolina News 4.14% 4.50x
Virginia News 4.95% 3.57x
Internet Service Provider Sites 0.19% 2.94x
Consumer Rewards 0.07% 2.94x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male