Dstillery Audiences

HARRIS TEETER

Audience Size: 114.7 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 114.7 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 20.78% 8.82x
North Carolina Travel Researchers 16.82% 6.46x
Carolina Panthers Fans 12.33% 5.77x
UNC Tar Heels Fans 12.47% 5.68x
Asheville Trip Planners 11.93% 5.01x
Duke Blue Devils Fans 9.65% 4.46x
Washington DC Trip Planners 10.19% 4.29x
South Carolina Gamecocks Fans 7.17% 3.54x
ACC Fans 7.17% 3.26x
Myrtle Beach Trip Planners 7.17% 3.07x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 2.84% 14.82x
Madewell 1.20% 11.15x
Talbots 4.29% 9.70x
Jos A. Bank Clothiers 4.56% 9.53x
Brooks Brothers 1.27% 7.53x
REI 1.00% 6.44x
Lululemon 1.48% 6.36x
LOFT 2.98% 6.17x
Anthropologie 1.36% 6.13x
Bonobos 0.31% 6.00x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 10.79% 11.74x
Southeast College Athletics 0.47% 9.18x
North Carolina 15.82% 9.12x
North Carolina News 22.25% 7.78x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.34% 6.41x
Data Centers 0.34% 6.03x
Business News & Information Readers 0.60% 5.13x
South Carolina Beach Travel 0.27% 4.55x
Marketing Professionals 0.20% 4.18x
Nature & Wildlife 0.47% 4.18x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male