Dstillery Audiences

HARRIS TEETER

Audience Size: 35.3 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 35.3 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 8.53% 6.62x
North Carolina Travel Researchers 13.24% 5.09x
UNC Tar Heels Fans 5.19% 4.86x
Carolina Panthers Fans 5.42% 4.73x
Washington DC Trip Planners 6.09% 4.00x
South Carolina Gamecocks Fans 3.37% 3.78x
Duke Blue Devils Fans 4.35% 3.72x
Myrtle Beach Trip Planners 3.61% 3.27x
Mid-Atlantic Voters 3.91% 3.04x
ACC Fans 3.16% 2.94x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 2.36% 6.58x
Banana Republic 2.22% 5.78x
REI 2.50% 5.69x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 6.39% 14.48x
North Carolina 7.16% 13.50x
North Carolina News 7.21% 10.09x
Southeast College Athletics 0.85% 7.34x
South Carolina Beach Travel 0.94% 5.70x
Washington & Northern Virginia 4.32% 5.68x
South Carolina News 3.02% 4.15x
Virginia News 4.04% 3.76x
Baltimore Cluster 2.97% 2.85x
Sports - Climbing, Non-traditional 0.58% 2.67x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.