Dstillery Audiences

HARRIS TEETER

Audience Size: 360.6 Thousand Devices

Explore the Harris Teeter Audience

Below you'll find more information about the Harris Teeter audience, broken down in different categories based on their digital and physical behaviors. These are 360.6 thousand unique devices whose actions qualify for the Harris Teeter audience.

Dstillery Crafted Audiences

INTERESTS

The Harris Teeter audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Harris Teeter audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 16.86% 7.57x
North Carolina Travel Researchers 15.35% 6.91x
UNC Tar Heels Fans 10.38% 5.09x
Asheville Trip Planners 10.16% 4.75x
Washington DC Trip Planners 11.86% 4.74x
Carolina Panthers Fans 10.07% 4.63x
Duke Blue Devils Fans 8.40% 4.07x
Norfolk and Virginia Beach Trip Planners 9.15% 3.70x
South Carolina Gamecocks Fans 6.73% 3.63x
Myrtle Beach Trip Planners 6.61% 3.36x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Interest attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Harris Teeter audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Harris Teeter audience is Belk.

Location Composition Index
Belk 4.16% 15.93x
Jos A. Bank Clothiers 8.27% 8.37x
Talbots 6.60% 8.06x
REI 2.28% 7.20x
Madewell 3.14% 7.13x
Tommy Bahama 3.82% 6.72x
Brooks Brothers 3.85% 6.17x
J. Crew 4.73% 5.77x
Bonobos 1.71% 5.63x
Lululemon 4.74% 5.36x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Location attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Harris Teeter audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 8.40% 12.99x
North Carolina 10.60% 10.84x
North Carolina News 13.05% 9.18x
Virginia Athletics 0.25% 7.65x
South Carolina Beach Travel 1.04% 6.79x
Southeast College Athletics 0.69% 6.71x
Washington & Northern Virginia 5.98% 5.31x
Chat Rooms 0.09% 5.16x
South Carolina News 6.83% 4.62x
Cheerleading 0.28% 4.07x
Composition Percentage: The overlap percentage between the Harris Teeter audience and the Content Affinity attribute.
Index: A comparison of the Harris Teeter audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Harris Teeter audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male