Dstillery Audiences

HELZBERG DIAMONDS

Audience Size: 57.4 Thousand Devices

Explore the Helzberg Diamonds Audience

Below you'll find more information about the Helzberg Diamonds audience, broken down in different categories based on their digital and physical behaviors. These are 57.4 thousand unique devices whose actions qualify for the Helzberg Diamonds audience.

Dstillery Crafted Audiences

INTERESTS

The Helzberg Diamonds audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Helzberg Diamonds audience is St. Louis Trip Planners.

Interest Composition Index
St. Louis Trip Planners 8.01% 2.55x
Beauty & Skincare Buyers 6.68% 2.53x
Kansas City Chiefs Fans 4.67% 2.46x
Kansas City Royals Fans 6.01% 2.45x
Jewelry & Watch Shoppers 5.68% 2.40x
Denver Trip Planners 4.51% 2.40x
Engagement Ring Shoppers 5.68% 2.35x
St. Louis Cardinals Fans 5.01% 2.22x
South West State Fair Visitors 6.51% 2.21x
Los Angeles Trip Planners 3.84% 2.10x
Composition Percentage: The overlap percentage between the Helzberg Diamonds audience and the Interest attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Helzberg Diamonds audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Helzberg Diamonds audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 4.87% 85.23x
Express 29.87% 38.74x
Ann Taylor 4.06% 36.08x
Lorna Jane 1.34% 35.64x
Hollister 15.83% 33.31x
Buckle 24.19% 32.00x
Coach 9.80% 28.65x
Victoria's Secret 32.65% 28.41x
Aeropostale 17.47% 26.62x
Eddie Bauer 7.50% 26.24x
Composition Percentage: The overlap percentage between the Helzberg Diamonds audience and the Location attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Helzberg Diamonds audience is Dial-Up Internet.

Content Affinity Composition Index
Dial-Up Internet 0.73% 5.85x
K-Pop 0.50% 5.15x
Missouri News Content Cluster 4.51% 4.73x
Travel, Food, Fashion & Fitness 0.33% 3.83x
Exotic Pets 0.33% 3.58x
Middle East News 0.57% 3.53x
Kansas City News 6.01% 3.14x
College Planning 1.50% 3.09x
Home Remodeling 0.24% 3.07x
Delaware Cluster 0.83% 3.02x
Composition Percentage: The overlap percentage between the Helzberg Diamonds audience and the Content Affinity attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Helzberg Diamonds audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male