Dstillery Audiences

HELZBERG DIAMONDS

Audience Size: 182.3 Thousand Devices

Explore the Helzberg Diamonds Audience

Below you'll find more information about the Helzberg Diamonds audience, broken down in different categories based on their digital and physical behaviors. These are 182.3 thousand unique devices whose actions qualify for the Helzberg Diamonds audience.

Dstillery Crafted Audiences

INTERESTS

The Helzberg Diamonds audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Helzberg Diamonds audience is Family Adventures Travelers.

Interest Composition Index
Family Adventures Travelers 0.03% 8.84x
Work Comes First Travelers 0.03% 2.70x
Getting Off the Grid Travelers 0.04% 2.25x
Readers of Tamil Content 3.10% 2.14x
Chicago Trip Planners 4.51% 2.02x
Kansas City Royals Fans 3.39% 1.81x
Logistics Professionals 3.10% 1.80x
Parents with Kids 3.24% 1.77x
Baby Products Buyers 3.24% 1.76x
Kitchen and Bath Professionals 3.53% 1.72x
Composition Percentage: The overlap percentage between the Helzberg Diamonds audience and the Interest attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Helzberg Diamonds audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Helzberg Diamonds audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 20.02% 36.79x
Express 24.28% 32.36x
Columbia 7.49% 31.19x
Eddie Bauer 10.86% 31.15x
Journeys 27.57% 31.09x
Hollister 16.39% 29.01x
Kate Spade 9.91% 27.31x
Abercrombie & Fitch 17.77% 27.26x
Michael Kors 14.36% 26.88x
Gymboree 15.89% 26.85x
Composition Percentage: The overlap percentage between the Helzberg Diamonds audience and the Location attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Helzberg Diamonds audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.03% 43.73x
Fashion & Cosmetics 0.14% 42.72x
Decoration & Fabric 0.05% 28.26x
Environmental Conservation 0.05% 24.05x
Canadian Construction & Renovation Research Cluster 0.05% 19.92x
England Tourism 0.04% 18.35x
Quinceanera Planning 0.04% 14.00x
Assorted Topics (Animals, Clothing, Events, Education) 0.04% 13.12x
Canadian Real Estate Researcher Cluster 0.14% 13.04x
Barcode Site & App Users 0.04% 12.36x
Composition Percentage: The overlap percentage between the Helzberg Diamonds audience and the Content Affinity attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Helzberg Diamonds audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female