Explore the Helzberg Diamonds Audience
Below you'll find more information about the Helzberg Diamonds audience, broken down in different categories based on their digital and physical behaviors. These are 24.2 thousand unique devices whose actions qualify for the Helzberg Diamonds audience.
INTERESTS
The Helzberg Diamonds audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Helzberg Diamonds audience is Oregon County and Local Fair Visitors.
| Interest | Composition | Index |
| Oregon County and Local Fair Visitors | 11.49% | 4.40x |
| Aspen Trip Planners | 6.90% | 3.71x |
| Oregon Trip Planners | 8.05% | 3.68x |
| Early Retirement Planners | 8.05% | 3.65x |
| Early Retirment Planners | 8.05% | 3.65x |
| Costco Deal Blog Readers | 5.75% | 3.62x |
| COVID Testing Researchers | 2.86% | 3.57x |
| Personal Stock Portfolio Managers | 4.29% | 3.54x |
| Fast Food Lovers | 6.90% | 3.38x |
| Joint Pain Health Care Professionals | 4.60% | 3.23x |
Composition Percentage:
The overlap percentage between the Helzberg Diamonds audience and the Interest attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
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APPAREL RETAILERS
The Helzberg Diamonds audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Helzberg Diamonds audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 4.71% | 65.40x |
| Ann Taylor | 6.06% | 43.98x |
| Lorna Jane | 0.90% | 38.41x |
| Express | 34.78% | 35.06x |
| Club Monaco | 1.56% | 32.69x |
| Zara | 3.61% | 31.68x |
| Hollister | 18.48% | 29.73x |
| Buckle | 28.68% | 29.53x |
| Eddie Bauer | 9.95% | 27.12x |
| Victoria's Secret | 38.26% | 27.08x |
Composition Percentage:
The overlap percentage between the Helzberg Diamonds audience and the Location attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Helzberg Diamonds audience is Dial-Up Internet.
| Content Affinity | Composition | Index |
| Dial-Up Internet | 0.73% | 5.85x |
| Oregon News | 8.05% | 5.00x |
| Illinois News | 4.60% | 4.94x |
| Movie Reviews | 3.45% | 4.61x |
| New York City Family & Activity Cluster | 2.86% | 3.98x |
| Humor & Entertainment - Comic Culture | 4.60% | 3.70x |
| Washington & Northern Virginia | 2.30% | 3.69x |
| Missouri News Content Cluster | 3.45% | 3.60x |
| Minnesota Local News Cluster | 6.90% | 3.56x |
| Middle East News | 0.57% | 3.53x |
Composition Percentage:
The overlap percentage between the Helzberg Diamonds audience and the Content Affinity attribute.
Index: A comparison of the Helzberg Diamonds audience to the internet population.
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DEMOGRAPHICS
The Helzberg Diamonds audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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