Dstillery Audiences

HERTZ

Audience Size: 427.4 Thousand Devices

Explore the Hertz Audience

Below you'll find more information about the Hertz audience, broken down in different categories based on their digital and physical behaviors. These are 427.4 thousand unique devices whose actions qualify for the Hertz audience.

Dstillery Crafted Audiences

INTERESTS

The Hertz audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hertz audience is Ducati Motorcycle Shoppers.

Interest Composition Index
Ducati Motorcycle Shoppers 3.56% 1.46x
Readers of Dominican Republic Content 2.68% 1.39x
E-cycling Enthusiasts 2.64% 1.37x
Car Enthusiasts 2.45% 1.37x
Caribbean Destination Reopening Researchers 1.38% 1.37x
Last Minute Travelers 2.14% 1.36x
Model Aircraft and Rocket Hobbyists 3.52% 1.35x
Tracfone Customers 0.01% 1.35x
Men's Suit Shoppers 2.49% 1.35x
Rodeo Enthusiasts 3.18% 1.35x
Composition Percentage: The overlap percentage between the Hertz audience and the Interest attribute.
Index: A comparison of the Hertz audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hertz audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hertz audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.22% 9.49x
Everlane 0.01% 9.30x
Joe's Jeans 0.06% 8.49x
Topshop 0.05% 8.21x
Hugo Boss 1.50% 7.72x
Patagonia 0.47% 7.34x
Uniqlo 0.38% 7.01x
Intermix 0.18% 6.94x
Calvin Klein 0.11% 6.62x
Ann Taylor 0.85% 6.48x
Composition Percentage: The overlap percentage between the Hertz audience and the Location attribute.
Index: A comparison of the Hertz audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hertz audience is Quebec Real Estate.

Content Affinity Composition Index
Quebec Real Estate 0.02% 5.27x
Nursing 0.11% 3.45x
Diabetes Research 0.08% 3.44x
Telescopes 0.06% 3.43x
Serbia & Albania Cluster 0.08% 3.41x
Historical Information - Museums & Libraries 0.15% 3.05x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.27% 2.99x
Trucks 0.11% 2.98x
Assorted Topics (Power Trains, Drones, Web Design) 0.15% 2.93x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.11% 2.78x
Composition Percentage: The overlap percentage between the Hertz audience and the Content Affinity attribute.
Index: A comparison of the Hertz audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hertz audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female