Explore the Hibdon Tire Plus Audience
Below you'll find more information about the Hibdon Tire Plus audience, broken down in different categories based on their digital and physical behaviors. These are 17.6 thousand unique devices whose actions qualify for the Hibdon Tire Plus audience.
INTERESTS
The Hibdon Tire Plus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hibdon Tire Plus audience is South State Fair Visitors.
| Interest | Composition | Index |
| South State Fair Visitors | 26.67% | 9.43x |
| Oklahoma City Thunder Fans | 17.14% | 8.94x |
| Oklahoma Sooners Fans | 20.00% | 8.11x |
| Southern Central Voters | 17.14% | 7.07x |
| Oklahoma State Cowboys Fans | 15.24% | 7.04x |
| Big 12 Fans | 12.38% | 5.79x |
| NBA Fans | 7.62% | 4.25x |
| Utah Jazz Fans | 7.62% | 4.18x |
| Rodeo Enthusiasts | 9.52% | 4.13x |
| Kansas City Trip Planners | 10.48% | 3.96x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Interest attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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APPAREL RETAILERS
The Hibdon Tire Plus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hibdon Tire Plus audience is Maurices.
| Location | Composition | Index |
| Maurices | 3.45% | 13.78x |
| Express Outlets | 1.01% | 8.20x |
| Columbia | 0.80% | 7.40x |
| Dressbarn | 3.87% | 7.20x |
| Eddie Bauer | 2.17% | 6.85x |
| Buckle | 5.14% | 6.49x |
| The North Face | 1.33% | 6.34x |
| Lane Bryant | 4.08% | 6.27x |
| Kate Spade | 1.86% | 5.95x |
| Coach | 2.97% | 5.94x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Location attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hibdon Tire Plus audience is New Mexico News.
| Content Affinity | Composition | Index |
| New Mexico News | 3.81% | 4.55x |
| Arkansas News | 3.81% | 4.00x |
| Dial-Up Internet | 0.52% | 3.99x |
| Ireland Cluster | 1.90% | 3.89x |
| Sports News & Apparel | 2.86% | 3.87x |
| Routers, Switches & Networking | 1.90% | 3.53x |
| Gossip & Entertainment | 0.73% | 3.44x |
| Vegetarian Diet | 2.13% | 3.33x |
| Classic Car Purchase Researchers | 4.76% | 3.15x |
| Healthcare - Dermatology & Aging | 3.81% | 3.13x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Content Affinity attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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DEMOGRAPHICS
The Hibdon Tire Plus audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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