Explore the Hibdon Tire Plus Audience
Below you'll find more information about the Hibdon Tire Plus audience, broken down in different categories based on their digital and physical behaviors. These are 11 thousand unique devices whose actions qualify for the Hibdon Tire Plus audience.
INTERESTS
The Hibdon Tire Plus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hibdon Tire Plus audience is South State Fair Visitors.
| Interest | Composition | Index |
| South State Fair Visitors | 24.44% | 7.83x |
| Oklahoma Sooners Fans | 17.78% | 7.15x |
| Oklahoma State Cowboys Fans | 14.44% | 6.50x |
| Southern Central Voters | 12.22% | 4.50x |
| Big 12 Fans | 10.00% | 4.40x |
| North Midwest State Fair Visitors | 12.22% | 4.17x |
| Hair Color Shoppers | 10.00% | 4.03x |
| Oklahoma City Thunder Fans | 7.78% | 3.91x |
| Tailgate Enthusiasts | 8.89% | 3.68x |
| New Years Eve Party Ticket Purchasers | 7.78% | 3.65x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Interest attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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APPAREL RETAILERS
The Hibdon Tire Plus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hibdon Tire Plus audience is The North Face.
| Location | Composition | Index |
| The North Face | 1.62% | 18.39x |
| Coach | 2.83% | 11.11x |
| Michael Kors | 3.15% | 11.11x |
| Columbia | 0.95% | 9.13x |
| J. Crew | 2.91% | 8.85x |
| Express Outlets | 0.81% | 8.34x |
| Kate Spade | 1.45% | 8.23x |
| Ralph Lauren | 1.21% | 8.20x |
| Brooks Brothers | 1.37% | 8.04x |
| Maurices | 8.32% | 7.36x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Location attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hibdon Tire Plus audience is Career Cluster A.
| Content Affinity | Composition | Index |
| Career Cluster A | 3.33% | 5.47x |
| Routers, Switches & Networking | 3.12% | 5.32x |
| Local Events & Travel Guide | 3.33% | 5.02x |
| Utah Cluster | 3.12% | 4.21x |
| Dial-Up Internet | 0.52% | 3.99x |
| Missouri Travel & Outdoors Cluster | 3.33% | 3.92x |
| Finance & Accounting Cluster | 2.22% | 3.77x |
| Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 2.22% | 3.69x |
| Gossip & Entertainment | 0.73% | 3.44x |
| Canada General Information Seeker Cluster | 2.08% | 3.22x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Content Affinity attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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DEMOGRAPHICS
The Hibdon Tire Plus audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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