Explore the Hibdon Tire Plus Audience
Below you'll find more information about the Hibdon Tire Plus audience, broken down in different categories based on their digital and physical behaviors. These are 36.1 thousand unique devices whose actions qualify for the Hibdon Tire Plus audience.
INTERESTS
The Hibdon Tire Plus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hibdon Tire Plus audience is South State Fair Visitors.
| Interest | Composition | Index |
| South State Fair Visitors | 21.47% | 8.39x |
| Oklahoma Sooners Fans | 15.97% | 6.72x |
| Southern Central Voters | 12.30% | 5.51x |
| Oklahoma City Thunder Fans | 11.52% | 5.26x |
| Oklahoma State Cowboys Fans | 10.73% | 4.91x |
| Big 12 Fans | 7.59% | 3.39x |
| North Midwest State Fair Visitors | 7.07% | 3.00x |
| Texas State Fairs | 6.54% | 2.51x |
| NBA Fans | 4.97% | 2.29x |
| Arkansas Razorbacks Fans | 4.97% | 2.24x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Interest attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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APPAREL RETAILERS
The Hibdon Tire Plus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hibdon Tire Plus audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 1.67% | 8.49x |
| Buckle | 7.74% | 6.91x |
| Eddie Bauer | 3.06% | 6.51x |
| Talbots | 4.51% | 5.83x |
| Journeys | 5.98% | 5.75x |
| Johnston and Murphy | 11.02% | 5.73x |
| Lane Bryant | 5.23% | 5.65x |
| Columbia | 1.50% | 5.51x |
| Dressbarn | 4.95% | 5.47x |
| Michael Kors | 4.65% | 5.38x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Location attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hibdon Tire Plus audience is East Texas Cluster.
| Content Affinity | Composition | Index |
| East Texas Cluster | 1.83% | 7.59x |
| Christianity Cluster | 0.79% | 4.46x |
| Music Education | 1.05% | 4.45x |
| Missouri Travel & Outdoors Cluster | 2.09% | 4.33x |
| High-End Audio | 1.31% | 4.16x |
| Dial-Up Internet | 0.52% | 3.99x |
| Arkansas News | 1.83% | 3.85x |
| Assorted Topics (College Sports, Anime, Business, Social Media, Food) | 1.05% | 3.83x |
| Christian News | 1.05% | 3.53x |
| Phone & Computer Game Downloaders | 0.52% | 3.43x |
Composition Percentage:
The overlap percentage between the Hibdon Tire Plus audience and the Content Affinity attribute.
Index: A comparison of the Hibdon Tire Plus audience to the internet population.
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DEMOGRAPHICS
The Hibdon Tire Plus audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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