Explore the Hilton International Audience
Below you'll find more information about the Hilton International audience, broken down in different categories based on their digital and physical behaviors. These are 100.7 thousand unique devices whose actions qualify for the Hilton International audience.
INTERESTS
The Hilton International audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hilton International audience is Wellness Enthusiasts.
| Interest | Composition | Index |
| Wellness Enthusiasts | 0.57% | 3.47x |
| Sprint Customers | 0.10% | 3.11x |
| Home Kitchen Chefs | 1.14% | 2.85x |
| Shelf-Stable Food Content Readers | 1.71% | 2.69x |
| Texas Activity Researchers | 0.71% | 2.68x |
| Home Design Enthusiasts | 0.71% | 2.62x |
| Home Remodelers | 0.85% | 2.57x |
| Commercial Contractors & Designers | 1.14% | 2.54x |
| Patio Furniture Shoppers | 1.14% | 2.48x |
| Hard Seltzer Aficionados | 0.85% | 2.38x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Interest attribute.
Index: A comparison of the Hilton International audience to the internet population.
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APPAREL RETAILERS
The Hilton International audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hilton International audience is Kate Spade.
| Location | Composition | Index |
| Kate Spade | 1.41% | 17.06x |
| Columbia | 1.03% | 15.18x |
| American Apparel | 2.09% | 11.79x |
| Topshop | 0.10% | 10.99x |
| Club Monaco | 0.42% | 10.97x |
| Armani | 0.97% | 9.87x |
| Joe's Jeans | 0.07% | 9.67x |
| Zara | 1.08% | 9.46x |
| Intermix | 0.23% | 9.12x |
| Free People | 1.01% | 9.07x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Location attribute.
Index: A comparison of the Hilton International audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hilton International audience is Science Education & Resources.
| Content Affinity | Composition | Index |
| Science Education & Resources | 0.43% | 5.67x |
| Online Mini Game Players | 0.28% | 3.94x |
| Spanish Health & Wellness | 0.14% | 3.69x |
| Ireland Cluster | 0.14% | 3.68x |
| Memphis News | 0.43% | 3.66x |
| South Africa News Cluster | 0.14% | 3.48x |
| Calendar & Holidays | 0.17% | 3.44x |
| Texas Off-Roading | 0.02% | 3.40x |
| Appliances & Reviews | 0.28% | 3.37x |
| Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) | 0.43% | 3.24x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Content Affinity attribute.
Index: A comparison of the Hilton International audience to the internet population.
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DEMOGRAPHICS
The Hilton International audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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