Explore the Hilton International Audience
Below you'll find more information about the Hilton International audience, broken down in different categories based on their digital and physical behaviors. These are 148.9 thousand unique devices whose actions qualify for the Hilton International audience.
INTERESTS
The Hilton International audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hilton International audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.10% | 3.11x |
| School Closings Updates Readers | 1.75% | 2.67x |
| Global Destinations Reopening Researchers | 2.26% | 2.65x |
| Ivy League College Researchers | 1.25% | 2.65x |
| Mens Business Clothes Shoppers | 1.42% | 2.54x |
| New York City Events Researchers | 2.76% | 2.53x |
| Los Angeles Activities Researchers | 2.09% | 2.33x |
| Budget Small Business Researchers | 3.43% | 2.33x |
| Mailing & Shipping Shoppers | 1.84% | 2.31x |
| Modern Art Museum Researchers | 1.92% | 2.19x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Interest attribute.
Index: A comparison of the Hilton International audience to the internet population.
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APPAREL RETAILERS
The Hilton International audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hilton International audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.03% | 9.86x |
| American Apparel | 2.35% | 9.28x |
| Joe's Jeans | 0.15% | 8.17x |
| Columbia | 1.05% | 7.60x |
| Bonobos | 0.95% | 7.54x |
| Urban Outfitters | 3.70% | 7.27x |
| Calvin Klein | 0.24% | 7.25x |
| Johnston and Murphy | 0.03% | 7.25x |
| Topshop | 0.11% | 7.19x |
| Zara | 1.44% | 7.06x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Location attribute.
Index: A comparison of the Hilton International audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hilton International audience is New York City Education & News Cluster.
| Content Affinity | Composition | Index |
| New York City Education & News Cluster | 0.58% | 8.40x |
| Caribbean Vacation | 0.51% | 7.03x |
| Data, Analytics & Coding | 0.25% | 5.75x |
| Bowling | 0.25% | 5.45x |
| Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) | 0.25% | 4.50x |
| South Africa News Cluster | 0.25% | 4.45x |
| Backpacking | 0.42% | 4.02x |
| India Cluster | 0.42% | 3.78x |
| Electronic Accessories | 0.33% | 3.60x |
| Texas Off-Roading | 0.02% | 3.40x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Content Affinity attribute.
Index: A comparison of the Hilton International audience to the internet population.
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DEMOGRAPHICS
The Hilton International audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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