Explore the Hilton International Audience
Below you'll find more information about the Hilton International audience, broken down in different categories based on their digital and physical behaviors. These are 964.7 thousand unique devices whose actions qualify for the Hilton International audience.
INTERESTS
The Hilton International audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hilton International audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.03% | 2.81x |
| Work Hard, Play Hard Travelers | 0.03% | 2.07x |
| Luxury Boutique Hotel Researchers | 4.31% | 1.93x |
| Men's Shoe Shoppers | 2.85% | 1.90x |
| Travel Reward Points Enthusiasts | 2.50% | 1.90x |
| Venture Capitalists | 2.26% | 1.90x |
| Luxury Hotel Guests | 3.82% | 1.89x |
| Real Estate Decision Makers | 3.55% | 1.88x |
| Luxury Retail Researchers | 2.51% | 1.86x |
| New York City Events Researchers | 2.63% | 1.84x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Interest attribute.
Index: A comparison of the Hilton International audience to the internet population.
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APPAREL RETAILERS
The Hilton International audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hilton International audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.28% | 18.99x |
| Club Monaco | 1.83% | 14.09x |
| Topshop | 0.30% | 13.97x |
| Saint Laurent Paris | 1.79% | 13.87x |
| Levi Strauss | 2.02% | 12.99x |
| Zara | 4.59% | 12.08x |
| Uniqlo | 2.28% | 12.07x |
| Intermix | 1.43% | 11.72x |
| Bonobos | 0.96% | 11.57x |
| Armani | 4.65% | 11.48x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Location attribute.
Index: A comparison of the Hilton International audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hilton International audience is Real Estate Cluster.
| Content Affinity | Composition | Index |
| Real Estate Cluster | 0.24% | 2.88x |
| Office Furniture Design | 0.07% | 2.71x |
| Shipping & Logistics | 0.07% | 2.70x |
| Philanthropy - Nonprofits | 0.12% | 2.52x |
| Virginia Athletics | 0.09% | 2.44x |
| Smart Travel | 1.00% | 2.41x |
| Cosmetics Business | 0.07% | 2.41x |
| Retail Industry News | 0.16% | 2.39x |
| Canadian Lifestyle | 0.12% | 2.32x |
| French Canadian Cluster | 0.05% | 2.31x |
Composition Percentage:
The overlap percentage between the Hilton International audience and the Content Affinity attribute.
Index: A comparison of the Hilton International audience to the internet population.
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DEMOGRAPHICS
The Hilton International audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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