Explore the Holiday Inn Audience
Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 123 thousand unique devices whose actions qualify for the Holiday Inn audience.
INTERESTS
The Holiday Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn audience is Work Comes First Travelers.
| Interest | Composition | Index |
| Work Comes First Travelers | 0.46% | 4.85x |
| Online Grammar Tool Users | 0.51% | 3.14x |
| Restaurant Supply Shoppers | 0.25% | 2.71x |
| Ohio County and Local Fair Visitors | 6.37% | 2.39x |
| Cincinnati Bengals Fans | 4.20% | 2.33x |
| Utility Workwear Shoppers | 0.89% | 2.19x |
| Hurricane Trackers | 3.69% | 2.11x |
| Audio Equipment Researchers | 2.68% | 2.11x |
| Cold and Flu Prevention Researchers | 1.27% | 2.10x |
| Craft Beer Enthusiasts | 1.40% | 2.01x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn audience is Intermix.
| Location | Composition | Index |
| Intermix | 0.15% | 7.66x |
| Calvin Klein | 0.20% | 7.32x |
| Zara | 0.65% | 6.53x |
| Brooks Brothers | 0.54% | 5.88x |
| Supreme | 0.03% | 5.64x |
| Armani | 0.47% | 5.51x |
| Banana Republic | 0.81% | 5.51x |
| Club Monaco | 0.16% | 5.30x |
| Free People | 0.47% | 5.11x |
| Levi Strauss | 0.60% | 5.06x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn audience is K-Pop.
| Content Affinity | Composition | Index |
| K-Pop | 0.38% | 6.00x |
| West Virginia News | 2.68% | 4.93x |
| Alberta Canada Cluster | 0.20% | 4.78x |
| DIY Decoration & Furniture | 0.27% | 3.93x |
| Cars, Travel & Food | 0.03% | 3.93x |
| Ireland Cluster | 0.13% | 3.87x |
| Fishing | 0.25% | 3.84x |
| Photography | 0.54% | 3.45x |
| Savannah Georgia News | 1.02% | 3.18x |
| Peru Media | 0.20% | 3.01x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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