Explore the Holiday Inn Audience
Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 105.9 thousand unique devices whose actions qualify for the Holiday Inn audience.
INTERESTS
The Holiday Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn audience is Telemedicine Content Readers.
| Interest | Composition | Index |
| Telemedicine Content Readers | 1.53% | 2.22x |
| Atlanta Trip Planners | 3.99% | 2.11x |
| New Zealand Trip Planners | 3.53% | 2.06x |
| Aviation Enthusiasts | 3.37% | 2.00x |
| Fort Lauderdale Trip Planners | 3.83% | 1.97x |
| Business Accounting Software Researchers | 3.53% | 1.94x |
| Financially Aware (COVID-19 related) | 1.84% | 1.91x |
| Readers of Panamanian Content | 3.68% | 1.90x |
| Washington DC Trip Planners | 3.99% | 1.90x |
| Holiday Season Department Store Deal Shoppers | 3.07% | 1.83x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.35% | 9.10x |
| Saint Laurent Paris | 0.13% | 7.39x |
| Hugo Boss | 1.02% | 6.46x |
| Zara | 0.67% | 6.12x |
| Abercrombie & Fitch | 0.26% | 6.09x |
| Tommy Bahama | 0.67% | 5.88x |
| Intermix | 0.13% | 5.81x |
| Kate Spade | 1.37% | 5.66x |
| Patagonia | 0.35% | 5.59x |
| REI | 0.89% | 5.09x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn audience is Cars, Travel & Food.
| Content Affinity | Composition | Index |
| Cars, Travel & Food | 0.03% | 3.93x |
| NYC Tourist Attractions | 0.31% | 3.74x |
| Charity Walks | 0.46% | 3.33x |
| Photography | 1.07% | 3.31x |
| Virginia Athletics | 0.07% | 3.13x |
| Memphis News | 0.32% | 3.00x |
| Mississippi News | 1.84% | 2.83x |
| Illinois College Sports | 0.05% | 2.81x |
| Shipping & Logistics | 0.05% | 2.80x |
| Gossip & Entertainment | 0.31% | 2.70x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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