Dstillery Audiences

HOLIDAY INN

Audience Size: 123 Thousand Devices

Explore the Holiday Inn Audience

Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 123 thousand unique devices whose actions qualify for the Holiday Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.46% 4.85x
Online Grammar Tool Users 0.51% 3.14x
Restaurant Supply Shoppers 0.25% 2.71x
Ohio County and Local Fair Visitors 6.37% 2.39x
Cincinnati Bengals Fans 4.20% 2.33x
Utility Workwear Shoppers 0.89% 2.19x
Hurricane Trackers 3.69% 2.11x
Audio Equipment Researchers 2.68% 2.11x
Cold and Flu Prevention Researchers 1.27% 2.10x
Craft Beer Enthusiasts 1.40% 2.01x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn audience is Intermix.

Location Composition Index
Intermix 0.15% 7.66x
Calvin Klein 0.20% 7.32x
Zara 0.65% 6.53x
Brooks Brothers 0.54% 5.88x
Supreme 0.03% 5.64x
Armani 0.47% 5.51x
Banana Republic 0.81% 5.51x
Club Monaco 0.16% 5.30x
Free People 0.47% 5.11x
Levi Strauss 0.60% 5.06x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn audience is K-Pop.

Content Affinity Composition Index
K-Pop 0.38% 6.00x
West Virginia News 2.68% 4.93x
Alberta Canada Cluster 0.20% 4.78x
DIY Decoration & Furniture 0.27% 3.93x
Cars, Travel & Food 0.03% 3.93x
Ireland Cluster 0.13% 3.87x
Fishing 0.25% 3.84x
Photography 0.54% 3.45x
Savannah Georgia News 1.02% 3.18x
Peru Media 0.20% 3.01x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male