Explore the Holiday Inn Audience
Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 785.2 thousand unique devices whose actions qualify for the Holiday Inn audience.
INTERESTS
The Holiday Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn audience is South State Fair Visitors.
| Interest | Composition | Index |
| South State Fair Visitors | 10.82% | 4.06x |
| Burger Enthusiast | 0.08% | 2.30x |
| Oklahoma Sooners Fans | 5.43% | 2.19x |
| Oklahoma State Cowboys Fans | 4.87% | 2.11x |
| Kansas City Trip Planners | 4.59% | 2.04x |
| Southern Central Voters | 4.30% | 1.97x |
| North Midwest State Fair Visitors | 4.10% | 1.88x |
| AT&T Wireless Customers | 0.12% | 1.82x |
| Arkansas Razorbacks Fans | 3.66% | 1.55x |
| Big 12 Fans | 3.34% | 1.55x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.21% | 12.36x |
| Supreme | 0.19% | 11.06x |
| Calvin Klein | 0.63% | 9.15x |
| Topshop | 0.44% | 8.31x |
| Intermix | 0.83% | 7.66x |
| Uniqlo | 1.70% | 6.80x |
| Joe's Jeans | 0.20% | 6.78x |
| Zara | 2.62% | 6.67x |
| Club Monaco | 1.23% | 6.67x |
| Bonobos | 1.46% | 6.61x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn audience is Canada Shopping - Lifestyle and Mommy Blogs.
| Content Affinity | Composition | Index |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.16% | 5.73x |
| Construction Apparel | 0.20% | 4.02x |
| Cars, Travel & Food | 0.03% | 3.93x |
| Canada Culture and Tourism | 0.24% | 3.65x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.08% | 3.58x |
| Psychology & Social Work | 0.16% | 3.43x |
| Bridal Fashion | 0.16% | 3.30x |
| Virginia Athletics | 0.07% | 3.13x |
| Mobile Industry Information | 0.24% | 3.09x |
| Human Resources & Employee Management | 0.08% | 3.03x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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