Dstillery Audiences

HOLIDAY INN

Audience Size: 105.9 Thousand Devices

Explore the Holiday Inn Audience

Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 105.9 thousand unique devices whose actions qualify for the Holiday Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn audience is Telemedicine Content Readers.

Interest Composition Index
Telemedicine Content Readers 1.53% 2.22x
Atlanta Trip Planners 3.99% 2.11x
New Zealand Trip Planners 3.53% 2.06x
Aviation Enthusiasts 3.37% 2.00x
Fort Lauderdale Trip Planners 3.83% 1.97x
Business Accounting Software Researchers 3.53% 1.94x
Financially Aware (COVID-19 related) 1.84% 1.91x
Readers of Panamanian Content 3.68% 1.90x
Washington DC Trip Planners 3.99% 1.90x
Holiday Season Department Store Deal Shoppers 3.07% 1.83x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn audience is Club Monaco.

Location Composition Index
Club Monaco 0.35% 9.10x
Saint Laurent Paris 0.13% 7.39x
Hugo Boss 1.02% 6.46x
Zara 0.67% 6.12x
Abercrombie & Fitch 0.26% 6.09x
Tommy Bahama 0.67% 5.88x
Intermix 0.13% 5.81x
Kate Spade 1.37% 5.66x
Patagonia 0.35% 5.59x
REI 0.89% 5.09x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 0.03% 3.93x
NYC Tourist Attractions 0.31% 3.74x
Charity Walks 0.46% 3.33x
Photography 1.07% 3.31x
Virginia Athletics 0.07% 3.13x
Memphis News 0.32% 3.00x
Mississippi News 1.84% 2.83x
Illinois College Sports 0.05% 2.81x
Shipping & Logistics 0.05% 2.80x
Gossip & Entertainment 0.31% 2.70x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female