Dstillery Audiences

HOLIDAY INN

Audience Size: 401 Thousand Devices

Explore the Holiday Inn Audience

Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 401 thousand unique devices whose actions qualify for the Holiday Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn audience is Rapid City Trip Planners.

Interest Composition Index
Rapid City Trip Planners 2.48% 1.83x
Jam Band Festival Fans 3.56% 1.81x
North Midwest State Fair Visitors 5.24% 1.80x
Fall/Winter 2021 High-End Fashion Brands Content Readers 0.47% 1.75x
Dog Lovers 2.01% 1.72x
Hawaii Trip Planners 2.82% 1.71x
College Football Fans 3.36% 1.68x
Verizon Wireless Customers 0.08% 1.68x
Louisiana State University Tigers Fans 2.42% 1.63x
New & Expecting Parents 1.54% 1.62x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.03% 2.72x
Bonobos 0.57% 2.61x
Tommy Bahama 0.95% 2.49x
Urban Outfitters 2.03% 2.47x
Calvin Klein 0.14% 2.43x
Brooks Brothers 1.67% 2.42x
Express Outlets 1.00% 2.40x
Free People 1.40% 2.39x
Lululemon 2.44% 2.38x
Madewell 1.37% 2.36x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn audience is Sewing, Embroidery & Quilting.

Content Affinity Composition Index
Sewing, Embroidery & Quilting 0.20% 4.79x
Florida College Athletics 0.20% 4.39x
South Dakota Cluster 1.28% 4.08x
Cars, Travel & Food 0.03% 3.93x
Pac 12 Sports 0.20% 3.39x
Children's Learning Tools 0.47% 3.31x
Online Games for Kids 0.13% 3.21x
Korea Cluster 0.13% 3.07x
Video Content Sites 0.10% 3.06x
Personal Investment & Advisor Researchers 0.34% 3.04x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male