Explore the Holiday Inn Audience
Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Holiday Inn audience.
INTERESTS
The Holiday Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn audience is Getting Off the Grid Travelers.
| Interest | Composition | Index |
| Getting Off the Grid Travelers | 0.03% | 1.91x |
| Family Adventures Travelers | 0.04% | 1.90x |
| Work Hard, Play Hard Travelers | 0.03% | 1.80x |
| Golf Course Researchers | 0.25% | 1.58x |
| Work Comes First Travelers | 0.08% | 1.47x |
| Minnesota Twins Fans | 1.72% | 1.40x |
| Cininnati Reds Fans | 1.87% | 1.40x |
| St. Louis Cardinals Fans | 1.70% | 1.39x |
| Nashville Trip Planners | 2.24% | 1.39x |
| Chicago Cubs Fans | 1.68% | 1.32x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.19% | 10.45x |
| Supreme | 0.29% | 8.55x |
| Intermix | 0.96% | 7.25x |
| Levi Strauss | 1.46% | 7.14x |
| Calvin Klein | 0.77% | 6.96x |
| Topshop | 0.30% | 6.72x |
| Club Monaco | 1.17% | 6.66x |
| Hugo Boss | 3.17% | 6.58x |
| Zara | 2.51% | 6.33x |
| Free People | 2.18% | 6.24x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn audience is Assorted Topics (Animals, Clothing, Events, Education).
| Content Affinity | Composition | Index |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.02% | 6.75x |
| Italy Cluster | 0.08% | 4.22x |
| Texas Off-Roading | 0.03% | 3.75x |
| Upstate New York State Athletics | 0.04% | 3.03x |
| Tattoos & Costumes | 0.04% | 2.85x |
| Local & Travel England - Northern England | 0.01% | 2.41x |
| Canadian Real Estate Researcher Cluster | 0.03% | 2.31x |
| Franco-African Cluster | 0.04% | 2.26x |
| Canada Job Seekers Cluster | 0.03% | 2.11x |
| Malaya | 0.02% | 2.07x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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