Dstillery Audiences

HOLIDAY INN

Audience Size: 1.2 Million Devices

Explore the Holiday Inn Audience

Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Holiday Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.03% 1.91x
Family Adventures Travelers 0.04% 1.90x
Work Hard, Play Hard Travelers 0.03% 1.80x
Work Comes First Travelers 0.08% 1.47x
Essential Oils Enthusiasts 0.14% 1.26x
South State Fair Visitors 2.80% 1.21x
Tennessee Volunteers Fans 2.34% 1.18x
Beard Care Shoppers 1.83% 1.17x
Countdown to the Beach Travelers 2.42% 1.17x
North Carolina Football Fans 2.83% 1.15x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn audience is Everlane.

Location Composition Index
Everlane 0.19% 9.47x
Supreme 0.24% 8.61x
Calvin Klein 0.65% 7.30x
Topshop 0.51% 7.01x
Bonobos 1.59% 6.28x
Intermix 0.96% 6.19x
Anthropologie 2.26% 6.11x
Levi Strauss 2.12% 6.09x
Hugo Boss 3.49% 5.88x
Zara 2.45% 5.87x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.03% 4.41x
Parenting & Nutrition 0.01% 4.00x
Franco-African Cluster 0.05% 3.79x
Environmentally Friendly Cars 0.02% 3.63x
Canadian Construction & Renovation Research Cluster 0.01% 3.22x
Quebec Job Seeker Cluster 0.02% 3.14x
Men's Fashion Shopping 0.03% 2.94x
Assorted Topics (Television, Origami, Men's Health) 0.03% 2.93x
French News & Gossip Cluster 0.10% 2.91x
Greece Cluster 0.04% 2.82x
Composition Percentage: The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female