Explore the Holiday Inn Audience
Below you'll find more information about the Holiday Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Holiday Inn audience.
INTERESTS
The Holiday Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn audience is Getting Off the Grid Travelers.
| Interest | Composition | Index |
| Getting Off the Grid Travelers | 0.03% | 1.91x |
| Family Adventures Travelers | 0.04% | 1.90x |
| Work Hard, Play Hard Travelers | 0.03% | 1.80x |
| Nashville Trip Planners | 3.15% | 1.63x |
| South State Fair Visitors | 3.86% | 1.56x |
| Work Comes First Travelers | 0.08% | 1.47x |
| New Orleans Trip Planners | 2.64% | 1.47x |
| Chicago Bears Fans | 2.64% | 1.46x |
| Rapid City Trip Planners | 2.47% | 1.44x |
| North Midwest State Fair Visitors | 3.12% | 1.44x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Interest attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.22% | 9.57x |
| Supreme | 0.23% | 9.32x |
| Calvin Klein | 0.69% | 8.24x |
| Topshop | 0.66% | 7.54x |
| Anthropologie | 1.59% | 7.11x |
| Intermix | 1.05% | 6.51x |
| Bonobos | 1.88% | 6.31x |
| Levi Strauss | 1.85% | 6.19x |
| Club Monaco | 1.45% | 6.17x |
| Uniqlo | 1.82% | 6.03x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Location attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn audience is Toronto Tourism.
| Content Affinity | Composition | Index |
| Toronto Tourism | 0.03% | 5.10x |
| Winnipeg Canada News | 0.04% | 4.04x |
| Vancouver British Columbia Research Cluster | 0.05% | 3.93x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.05% | 3.92x |
| Mining & Natural Resources | 0.03% | 3.80x |
| French Canadian Cluster | 0.09% | 3.46x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.03% | 3.16x |
| Canadian Real Estate Researcher Cluster | 0.02% | 3.06x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.02% | 2.98x |
| Upstate New York State Athletics | 0.03% | 2.82x |
Composition Percentage:
The overlap percentage between the Holiday Inn audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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