Dstillery Audiences

HOLIDAY INN EXPRESS

Audience Size: 801.3 Thousand Devices

Explore the Holiday Inn Express Audience

Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 801.3 thousand unique devices whose actions qualify for the Holiday Inn Express audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn Express audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn Express audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.44x
Kansas City Trip Planners 5.83% 2.05x
Remdesivir Information Researchers 0.10% 2.02x
North Midwest State Fair Visitors 4.99% 1.90x
Hulu Users 0.07% 1.87x
Chloroquine Information Researchers 0.10% 1.87x
Kansas City Royals Fans 4.18% 1.79x
Amazon Prime Movie Subscribers 0.07% 1.68x
Restaurant Supply Shoppers 0.27% 1.65x
Big 12 Fans 3.64% 1.63x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Uniqlo.

Location Composition Index
Uniqlo 0.71% 5.11x
Everlane 0.04% 4.57x
Maurices 1.24% 4.55x
Zara 0.94% 4.02x
Calvin Klein 0.15% 4.02x
Intermix 0.24% 3.88x
Joe's Jeans 0.06% 3.86x
Topshop 0.09% 3.80x
Belk 0.70% 3.73x
Club Monaco 0.37% 3.67x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.10% 4.49x
Natural & Healthy Living Researchers 0.17% 3.57x
Quebec Vacations 0.10% 3.41x
Illinois Education 0.07% 3.17x
International Development & Health 0.07% 3.17x
Canadian Lifestyle 0.07% 3.10x
Marijuana 0.07% 3.09x
New England & Ivy League Sports 0.20% 3.04x
Auctions & Repossessions 0.10% 3.00x
Internet Radio 0.24% 2.99x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male