Dstillery Audiences

HOLIDAY INN EXPRESS

Audience Size: 321.6 Thousand Devices

Explore the Holiday Inn Express Audience

Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 321.6 thousand unique devices whose actions qualify for the Holiday Inn Express audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn Express audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn Express audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.18% 1.91x
Little Rock Trip Planners 2.16% 1.88x
Sunglasses Shoppers 0.83% 1.84x
Oregon Ducks Fans 1.77% 1.81x
Oregon County and Local Fair Visitors 3.93% 1.76x
Online Directory Searchers 0.66% 1.68x
Wireless Headphone Researchers 0.18% 1.66x
Sprint Customers 0.03% 1.63x
Moving Services Shoppers 0.44% 1.54x
Oregon Trip Planners 3.53% 1.51x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.53% 4.64x
Joe's Jeans 0.03% 4.36x
Everlane 0.01% 4.32x
The North Face 0.25% 4.22x
Forever 21 0.63% 4.17x
Michael Kors 0.85% 4.05x
Hugo Boss 0.44% 4.04x
Belk 0.40% 4.03x
Lane Bryant 0.82% 3.76x
Zara 0.35% 3.75x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Internet Service Provider Sites.

Content Affinity Composition Index
Internet Service Provider Sites 0.05% 3.99x
Visa & Immigration 0.03% 3.96x
Female Lifestyle Content Readers 0.13% 3.91x
Caribbean Vacation 0.09% 3.70x
Central California Cluster 0.18% 3.49x
Motorsport Equipment 0.18% 3.41x
Arkansas News 1.77% 3.14x
Poland Cluster 0.09% 3.00x
Beer, Wine & Alcohol 0.06% 2.91x
Vegetarian Diet 0.22% 2.85x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female