Explore the Holiday Inn Express Audience
Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 313.8 thousand unique devices whose actions qualify for the Holiday Inn Express audience.
INTERESTS
The Holiday Inn Express audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn Express audience is New York Jets Fans.
| Interest | Composition | Index |
| New York Jets Fans | 2.08% | 2.10x |
| Farming Simulator Video Game Fans | 3.58% | 2.06x |
| Clemson Tigers Fans | 2.89% | 2.04x |
| Milwaukee Bucks Fans | 2.08% | 1.95x |
| Tennessee Volunteers Fans | 2.77% | 1.95x |
| Daily Fantasy Sports Enthusiasts | 2.66% | 1.89x |
| Food Delivery Service Users | 0.81% | 1.88x |
| Poker Card Game Hobbyists | 2.66% | 1.86x |
| Atlanta Falcons Fans | 2.19% | 1.81x |
| Speedway Event Enthusiasts | 2.77% | 1.79x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Club Monaco.
| Location | Composition | Index |
| Club Monaco | 0.20% | 5.28x |
| Hugo Boss | 0.70% | 4.45x |
| Columbia | 0.39% | 4.19x |
| Johnston and Murphy | 0.01% | 4.01x |
| Belk | 1.01% | 3.87x |
| Maurices | 5.26% | 3.77x |
| Eddie Bauer | 1.26% | 3.69x |
| Michael Kors | 1.51% | 3.68x |
| Levi Strauss | 0.03% | 3.62x |
| Kate Spade | 0.88% | 3.61x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Alaska Cluster.
| Content Affinity | Composition | Index |
| Alaska Cluster | 0.35% | 4.88x |
| Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) | 0.25% | 3.95x |
| Shopping Catalogs | 0.10% | 3.84x |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.15% | 3.83x |
| Mobile Industry Information | 0.15% | 3.56x |
| Custom Printing | 0.14% | 3.48x |
| Jokes & Riddles | 0.08% | 3.36x |
| California Universities | 0.06% | 3.28x |
| Beach Vacations | 0.10% | 3.22x |
| Delaware Cluster | 0.46% | 3.20x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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