Explore the Holiday Inn Express Audience
Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 333.2 thousand unique devices whose actions qualify for the Holiday Inn Express audience.
INTERESTS
The Holiday Inn Express audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn Express audience is Sunglasses Shoppers.
| Interest | Composition | Index |
| Sunglasses Shoppers | 0.83% | 1.84x |
| Fall/Winter 2021 High-End Fashion Brands Content Readers | 0.09% | 1.71x |
| Sprint Customers | 0.03% | 1.63x |
| Oregon Ducks Fans | 1.37% | 1.63x |
| Fishing Equipment Shoppers | 3.33% | 1.58x |
| Kansas City Trip Planners | 3.74% | 1.58x |
| North Midwest State Fair Visitors | 3.72% | 1.56x |
| Craft Spirits Enthusiasts | 0.89% | 1.53x |
| NCAA Football Fans | 2.09% | 1.52x |
| Oregon Trip Planners | 2.63% | 1.52x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Maurices.
| Location | Composition | Index |
| Maurices | 2.94% | 3.32x |
| Carhartt | 10.99% | 3.24x |
| Buckle | 1.80% | 3.23x |
| Mens Wearhouse | 1.91% | 3.15x |
| Forever 21 | 0.93% | 3.10x |
| Kate Spade | 0.39% | 3.04x |
| The North Face | 0.26% | 3.01x |
| Lane Bryant | 1.22% | 3.00x |
| Levi Strauss | 0.21% | 2.99x |
| Express Outlets | 0.24% | 2.95x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Bags & Luggage.
| Content Affinity | Composition | Index |
| Bags & Luggage | 0.15% | 5.87x |
| Alaska Cluster | 0.07% | 4.60x |
| Internet Service Provider Sites | 0.05% | 3.99x |
| Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) | 0.04% | 3.94x |
| Home Furnishings | 0.04% | 3.71x |
| Canadian Lifestyle | 0.04% | 3.51x |
| Spanish Lifestyle & Health | 0.12% | 3.35x |
| Caribbean Vacation | 0.11% | 3.09x |
| Beer, Wine & Alcohol | 0.06% | 2.91x |
| Grilling | 0.05% | 2.61x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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