Explore the Holiday Inn Express Audience
Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 198.6 thousand unique devices whose actions qualify for the Holiday Inn Express audience.
INTERESTS
The Holiday Inn Express audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn Express audience is Kansas City Trip Planners.
| Interest | Composition | Index |
| Kansas City Trip Planners | 7.34% | 2.54x |
| North Midwest State Fair Visitors | 6.69% | 2.53x |
| Beauty & Skincare Buyers | 4.33% | 1.89x |
| Western Canada Skiers and Snowboarders | 2.73% | 1.76x |
| Sailing Enthusiasts | 3.30% | 1.76x |
| Caribbean Destination Reopening Researchers | 1.79% | 1.75x |
| Southern Central Voters | 4.52% | 1.75x |
| Road Trip Planners | 3.48% | 1.73x |
| Kansas City Royals Fans | 4.05% | 1.72x |
| Travel Guide and Review Readers | 2.54% | 1.72x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.03% | 5.56x |
| Johnston and Murphy | 0.01% | 5.15x |
| Maurices | 5.04% | 3.59x |
| Abercrombie & Fitch | 0.15% | 3.46x |
| The North Face | 0.46% | 3.45x |
| Eddie Bauer | 1.20% | 3.31x |
| Brooks Brothers | 0.83% | 3.28x |
| Patagonia | 0.18% | 3.20x |
| Buckle | 3.07% | 3.19x |
| Gymboree | 2.10% | 3.18x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Central California Cluster.
| Content Affinity | Composition | Index |
| Central California Cluster | 0.47% | 4.17x |
| Personal Finance Researchers | 0.24% | 4.15x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.19% | 3.88x |
| Shopping Catalogs | 0.10% | 3.84x |
| Sewing, Embroidery & Quilting | 0.28% | 3.77x |
| Right Wing Blogs - Conspiracy Theories | 0.94% | 3.73x |
| Alaska Cluster | 0.28% | 3.63x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 0.85% | 3.44x |
| Jokes & Riddles | 0.08% | 3.36x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.28% | 3.30x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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