Dstillery Audiences

HOLIDAY INN EXPRESS

Audience Size: 313.8 Thousand Devices

Explore the Holiday Inn Express Audience

Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 313.8 thousand unique devices whose actions qualify for the Holiday Inn Express audience.

Dstillery Crafted Audiences

INTERESTS

The Holiday Inn Express audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Holiday Inn Express audience is New York Jets Fans.

Interest Composition Index
New York Jets Fans 2.08% 2.10x
Farming Simulator Video Game Fans 3.58% 2.06x
Clemson Tigers Fans 2.89% 2.04x
Milwaukee Bucks Fans 2.08% 1.95x
Tennessee Volunteers Fans 2.77% 1.95x
Daily Fantasy Sports Enthusiasts 2.66% 1.89x
Food Delivery Service Users 0.81% 1.88x
Poker Card Game Hobbyists 2.66% 1.86x
Atlanta Falcons Fans 2.19% 1.81x
Speedway Event Enthusiasts 2.77% 1.79x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Club Monaco.

Location Composition Index
Club Monaco 0.20% 5.28x
Hugo Boss 0.70% 4.45x
Columbia 0.39% 4.19x
Johnston and Murphy 0.01% 4.01x
Belk 1.01% 3.87x
Maurices 5.26% 3.77x
Eddie Bauer 1.26% 3.69x
Michael Kors 1.51% 3.68x
Levi Strauss 0.03% 3.62x
Kate Spade 0.88% 3.61x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Alaska Cluster.

Content Affinity Composition Index
Alaska Cluster 0.35% 4.88x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.25% 3.95x
Shopping Catalogs 0.10% 3.84x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.15% 3.83x
Mobile Industry Information 0.15% 3.56x
Custom Printing 0.14% 3.48x
Jokes & Riddles 0.08% 3.36x
California Universities 0.06% 3.28x
Beach Vacations 0.10% 3.22x
Delaware Cluster 0.46% 3.20x
Composition Percentage: The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male