Explore the Holiday Inn Express Audience
Below you'll find more information about the Holiday Inn Express audience, broken down in different categories based on their digital and physical behaviors. These are 345.4 thousand unique devices whose actions qualify for the Holiday Inn Express audience.
INTERESTS
The Holiday Inn Express audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Holiday Inn Express audience is True Crime Podcast Listeners.
| Interest | Composition | Index |
| True Crime Podcast Listeners | 0.04% | 3.44x |
| Oklahoma Sooners Fans | 4.06% | 1.67x |
| South State Fair Visitors | 5.07% | 1.66x |
| Sprint Customers | 0.03% | 1.63x |
| Clemson Tigers Fans | 3.52% | 1.62x |
| North Midwest State Fair Visitors | 4.53% | 1.58x |
| Oregon County and Local Fair Visitors | 4.02% | 1.53x |
| Nashville Trip Planners | 3.56% | 1.51x |
| Flight and Hotel Shoppers | 2.48% | 1.50x |
| Tennessee Volunteers Fans | 3.56% | 1.49x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Interest attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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APPAREL RETAILERS
The Holiday Inn Express audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Holiday Inn Express audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 0.02% | 4.82x |
| Lorna Jane | 0.08% | 3.95x |
| Maurices | 4.39% | 3.88x |
| Columbia | 0.28% | 3.61x |
| Express Outlets | 0.33% | 3.45x |
| Hugo Boss | 0.38% | 3.42x |
| REI | 0.54% | 3.37x |
| Lululemon | 0.79% | 3.36x |
| Bonobos | 0.17% | 3.33x |
| Buckle | 1.82% | 3.32x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Location attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Holiday Inn Express audience is Auctions & Repossessions.
| Content Affinity | Composition | Index |
| Auctions & Repossessions | 0.12% | 5.66x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.08% | 3.95x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.08% | 3.74x |
| College Greek Life | 0.08% | 3.62x |
| Canadian Healthcare | 0.08% | 3.48x |
| Grocery & Food Service | 0.12% | 3.42x |
| Human Resources & Employee Management | 0.07% | 3.35x |
| Real Estate Cluster | 0.08% | 3.31x |
| California Universities | 0.12% | 3.22x |
| Work Productivity | 0.09% | 3.03x |
Composition Percentage:
The overlap percentage between the Holiday Inn Express audience and the Content Affinity attribute.
Index: A comparison of the Holiday Inn Express audience to the internet population.
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DEMOGRAPHICS
The Holiday Inn Express audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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