Dstillery Audiences

HOLLISTER

Audience Size: 540.9 Thousand Devices

Explore the Hollister Audience

Below you'll find more information about the Hollister audience, broken down in different categories based on their digital and physical behaviors. These are 540.9 thousand unique devices whose actions qualify for the Hollister audience.

Dstillery Crafted Audiences

INTERESTS

The Hollister audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hollister audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.05% 5.52x
Getting Off the Grid Travelers 0.01% 3.77x
Family Adventures Travelers 0.01% 3.46x
Readers of Belizean Content 1.97% 1.51x
Readers of South American Content 1.97% 1.48x
Readers of Honduran Content 1.81% 1.47x
Executive Travelers 0.09% 1.45x
Santa Cruz Trip Planners 1.88% 1.43x
Readers of Guatemalan Content 1.76% 1.43x
Readers of Mexican Content 1.81% 1.43x
Composition Percentage: The overlap percentage between the Hollister audience and the Interest attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hollister audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hollister audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 20.27% 34.95x
Aeropostale 18.05% 30.93x
Charlotte Russe 15.31% 30.09x
Express 20.94% 29.65x
Zumiez 26.85% 29.23x
Everlane 0.50% 27.53x
Uniqlo 6.14% 27.34x
Buckle 16.66% 25.28x
Topshop 1.14% 25.17x
Gymboree 13.46% 24.57x
Composition Percentage: The overlap percentage between the Hollister audience and the Location attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hollister audience is Quebec Hunting & Outdoors Cluster.

Content Affinity Composition Index
Quebec Hunting & Outdoors Cluster 0.01% 12.11x
Sports - Skiing, Snowboarding 0.02% 11.90x
Home Décor, Furniture, & Decorating 0.02% 9.93x
Local & Travel England - Northern England 0.02% 8.81x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.02% 8.30x
Handyman Tools 0.01% 8.28x
Assorted Topics (Animals, Clothing, Events, Education) 0.02% 7.28x
French Education 0.05% 7.12x
Canadian Construction & Renovation Research Cluster 0.02% 6.91x
Drawing & Animation 0.06% 6.84x
Composition Percentage: The overlap percentage between the Hollister audience and the Content Affinity attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hollister audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female