Dstillery Audiences

HOLLISTER

Audience Size: 166.6 Thousand Devices

Explore the Hollister Audience

Below you'll find more information about the Hollister audience, broken down in different categories based on their digital and physical behaviors. These are 166.6 thousand unique devices whose actions qualify for the Hollister audience.

Dstillery Crafted Audiences

INTERESTS

The Hollister audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hollister audience is Romance Movie and TV enthusiasts.

Interest Composition Index
Romance Movie and TV enthusiasts 4.06% 1.95x
Readers of Hispanic Content 2.69% 1.89x
Readers of Korean Content 5.56% 1.84x
College Aspirants 4.25% 1.83x
French Language Learners 4.38% 1.82x
Drawing Enthusiasts 5.38% 1.79x
Teen Girl Clothing Shoppers 5.88% 1.79x
Streaming Music Enthusiasts 5.31% 1.73x
Spanish Language Learners 3.00% 1.72x
Readers of South American Content 3.50% 1.71x
Composition Percentage: The overlap percentage between the Hollister audience and the Interest attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hollister audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hollister audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 2.85% 67.90x
Zumiez 28.14% 47.90x
Buckle 30.54% 40.40x
Aeropostale 26.38% 40.19x
Express 26.96% 34.97x
Charlotte Russe 1.95% 34.07x
Journeys 35.94% 32.96x
Victoria's Secret 36.44% 31.71x
Gymboree 16.42% 29.95x
Forever 21 12.46% 29.04x
Composition Percentage: The overlap percentage between the Hollister audience and the Location attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hollister audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 0.08% 5.42x
Pac 12 Sports 0.38% 5.40x
Maps & Navigation 0.26% 5.16x
Internet Service Provider Sites 0.12% 3.50x
Peru Media 0.25% 3.33x
Parenting Blogs 0.17% 3.32x
Aid Groups 0.12% 3.29x
Central & South American News 0.19% 3.27x
Poland Cluster 0.12% 3.21x
Philippines News 0.56% 3.17x
Composition Percentage: The overlap percentage between the Hollister audience and the Content Affinity attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hollister audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female