Dstillery Audiences

HOLLISTER

Audience Size: 336 Thousand Devices

Explore the Hollister Audience

Below you'll find more information about the Hollister audience, broken down in different categories based on their digital and physical behaviors. These are 336 thousand unique devices whose actions qualify for the Hollister audience.

Dstillery Crafted Audiences

INTERESTS

The Hollister audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hollister audience is Amazon Prime Movie Subscribers.

Interest Composition Index
Amazon Prime Movie Subscribers 2.55% 1.92x
Restaurant Researchers 1.61% 1.84x
Hard Seltzer Aficionados 1.14% 1.79x
Executive Travelers 1.35% 1.77x
Action Figure and Collectibles Shoppers 4.00% 1.77x
Readers of Muslim Content 2.44% 1.76x
Readers of Korean Content 4.99% 1.71x
Los Angeles Trip Planners 2.86% 1.70x
San Diego Trip Planners 2.81% 1.70x
Comedy Fans 2.18% 1.69x
Composition Percentage: The overlap percentage between the Hollister audience and the Interest attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hollister audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hollister audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 3.23% 22.83x
Zumiez 29.56% 16.49x
Aeropostale 29.24% 14.77x
Buckle 32.02% 13.98x
Express 30.36% 13.29x
Journeys 40.46% 12.54x
Victoria's Secret 41.55% 12.06x
Charlotte Russe 2.02% 12.01x
Gymboree 20.26% 11.80x
Forever 21 15.58% 11.41x
Composition Percentage: The overlap percentage between the Hollister audience and the Location attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hollister audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 0.08% 5.42x
Healthcare - Doctors & Diagnosis 0.15% 4.01x
Cakes & Sweets 0.10% 3.87x
Unique & Personalized Fashion 0.10% 3.78x
Painting & Renovation 0.10% 3.71x
Accounting 0.10% 3.38x
Online Arcade Games 0.57% 3.29x
Professional Audio Visual 0.05% 3.11x
Diet & Weight Loss 0.12% 3.00x
Canada Shopping - General Commerce 0.03% 2.87x
Composition Percentage: The overlap percentage between the Hollister audience and the Content Affinity attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hollister audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female