Dstillery Audiences

HOLLISTER

Audience Size: 286.7 Thousand Devices

Explore the Hollister Audience

Below you'll find more information about the Hollister audience, broken down in different categories based on their digital and physical behaviors. These are 286.7 thousand unique devices whose actions qualify for the Hollister audience.

Dstillery Crafted Audiences

INTERESTS

The Hollister audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hollister audience is Wireless Headphone Researchers.

Interest Composition Index
Wireless Headphone Researchers 0.35% 2.09x
Hard Rock Hotel & Casino Trip Planners 4.18% 1.91x
Big Box Store Jewelry Sale Shoppers 0.08% 1.90x
Readers of Caribbean Content 3.04% 1.66x
Alternative Medicine Enthusiasts 1.89% 1.60x
Mobile Phone Purchase Intenders 3.04% 1.60x
Modern Art Museum Researchers 0.90% 1.59x
Shapewear & Leggings Shoppers 2.46% 1.58x
Reggaeton Fans 3.53% 1.58x
Chelsea Fans 3.61% 1.55x
Composition Percentage: The overlap percentage between the Hollister audience and the Interest attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hollister audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hollister audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 3.33% 17.58x
Zumiez 30.01% 12.13x
Aeropostale 31.57% 11.04x
Express 33.33% 10.27x
Buckle 33.96% 10.15x
Journeys 43.99% 9.58x
Gymboree 21.83% 9.36x
Charlotte Russe 2.22% 9.25x
Saint Laurent Paris 0.91% 9.16x
Victoria's Secret 44.91% 9.13x
Composition Percentage: The overlap percentage between the Hollister audience and the Location attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hollister audience is Teen Hair.

Content Affinity Composition Index
Teen Hair 0.33% 6.23x
Spanish Lifestyle & Health 0.20% 5.11x
Travel, Food, Fashion & Fitness 0.16% 3.26x
Professional Audio Visual 0.05% 3.11x
Spanish Health & Wellness 0.14% 3.00x
Canada Shopping - General Commerce 0.03% 2.87x
Peru Media 0.16% 2.81x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 0.11% 2.75x
School Curriculum 0.14% 2.68x
Instagram Management 0.04% 2.63x
Composition Percentage: The overlap percentage between the Hollister audience and the Content Affinity attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hollister audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female