Dstillery Audiences

HOLLISTER

Audience Size: 111.8 Thousand Devices

Explore the Hollister Audience

Below you'll find more information about the Hollister audience, broken down in different categories based on their digital and physical behaviors. These are 111.8 thousand unique devices whose actions qualify for the Hollister audience.

Dstillery Crafted Audiences

INTERESTS

The Hollister audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hollister audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 2.52% 1.98x
Readers of South American Content 2.23% 1.79x
Readers of Panamanian Content 1.99% 1.72x
Minnesota Twins Fans 1.61% 1.70x
Readers of Mexican Content 2.25% 1.65x
Los Angeles Trip Planners 2.23% 1.62x
Tampa Bay Buccaneers Fans 1.48% 1.60x
Readers of Belizean Content 2.21% 1.58x
Readers of Guatemalan Content 2.10% 1.58x
Long Beach California Trip Planners 2.17% 1.58x
Composition Percentage: The overlap percentage between the Hollister audience and the Interest attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hollister audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hollister audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 16.51% 130.02x
Uniqlo 8.36% 112.52x
Journeys 19.55% 95.56x
Express 13.22% 74.13x
Zumiez 16.66% 73.95x
Aeropostale 19.03% 71.64x
Columbia 4.85% 66.99x
Zara 8.86% 56.52x
Hugo Boss 4.65% 54.88x
American Eagle Outfitters 20.74% 54.80x
Composition Percentage: The overlap percentage between the Hollister audience and the Location attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hollister audience is Nebraska Cluster.

Content Affinity Composition Index
Nebraska Cluster 1.10% 2.71x
New York City Real Estate Research Cluster 0.80% 2.68x
Rhode Island Cluster 0.35% 2.63x
Spanish Health & Wellness 0.57% 2.62x
Spain News - Madrid & Seville 0.27% 2.39x
Gossip & Entertainment 0.35% 2.27x
Illinois 0.66% 2.26x
Southern California Tourism 0.62% 2.18x
Minnesota Community Business Cluster 0.53% 2.12x
Luxury Sneakers 0.93% 2.05x
Composition Percentage: The overlap percentage between the Hollister audience and the Content Affinity attribute.
Index: A comparison of the Hollister audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hollister audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male