Dstillery Audiences

HONDA

Audience Size: 279.6 Thousand Devices

Explore the Honda Audience

Below you'll find more information about the Honda audience, broken down in different categories based on their digital and physical behaviors. These are 279.6 thousand unique devices whose actions qualify for the Honda audience.

Dstillery Crafted Audiences

INTERESTS

The Honda audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Honda audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.10% 2.01x
Fall/Winter 2021 Fashion Trend Researchers 0.11% 1.98x
Sunglasses Shoppers 0.80% 1.77x
Iowa Hawkeyes Fans 2.79% 1.54x
Office Supply Shoppers 0.72% 1.54x
Parents with Kids 1.70% 1.54x
Cleveland Indians Fans 2.93% 1.49x
Tire Shoppers 1.45% 1.47x
HGTV Enthusiasts 1.12% 1.47x
Quarantine Planners 0.83% 1.47x
Composition Percentage: The overlap percentage between the Honda audience and the Interest attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Honda audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Honda audience is Topshop.

Location Composition Index
Topshop 0.04% 5.72x
Buckle 1.87% 3.43x
Mens Wearhouse 1.98% 3.36x
Lane Bryant 1.30% 3.30x
Kate Spade 0.41% 3.26x
Jos A. Bank Clothiers 1.06% 3.08x
Victoria's Secret 2.36% 3.06x
Old Navy 2.41% 3.04x
Carhartt 9.72% 3.01x
Dressbarn 1.02% 3.00x
Composition Percentage: The overlap percentage between the Honda audience and the Location attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Honda audience is Assorted Topics (Photography Resources, Stock Photos, Motorcycles).

Content Affinity Composition Index
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.14% 5.17x
Spanish Health & Wellness 0.18% 4.44x
College Planning 0.22% 4.27x
School Curriculum 0.11% 4.00x
Video Content Sites 0.07% 3.86x
Ireland Cluster 0.22% 3.51x
Flower Shopping 0.07% 3.29x
Law School 0.07% 3.24x
New England & Ivy League Sports 0.07% 3.15x
Central & South American News 0.14% 3.15x
Composition Percentage: The overlap percentage between the Honda audience and the Content Affinity attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Honda audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male