Dstillery Audiences

HONDA

Audience Size: 142.8 Thousand Devices

Explore the Honda Audience

Below you'll find more information about the Honda audience, broken down in different categories based on their digital and physical behaviors. These are 142.8 thousand unique devices whose actions qualify for the Honda audience.

Dstillery Crafted Audiences

INTERESTS

The Honda audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Honda audience is Pittsburgh Steelers Fans.

Interest Composition Index
Pittsburgh Steelers Fans 4.69% 2.14x
T-Mobile Customers 0.10% 2.01x
Hulu Users 2.62% 1.91x
Hard Seltzer Aficionados 1.64% 1.90x
Penn State Nittany Lions Fans 3.16% 1.87x
Bitcoin Enthusiasts 4.03% 1.85x
Olympics Fans 3.71% 1.84x
Cord Cutters 3.38% 1.78x
Kansas City Chiefs Fans 3.71% 1.78x
Pittsburgh Pirates Fans 4.03% 1.77x
Composition Percentage: The overlap percentage between the Honda audience and the Interest attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Honda audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Honda audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.13% 6.75x
Buckle 4.54% 5.85x
Joe's Jeans 0.02% 5.19x
Abercrombie & Fitch 0.18% 4.89x
Express Outlets 0.46% 4.58x
Lululemon 0.94% 4.29x
Bonobos 0.22% 4.23x
Urban Outfitters 0.66% 3.98x
Gymboree 1.98% 3.89x
Mens Wearhouse 3.16% 3.88x
Composition Percentage: The overlap percentage between the Honda audience and the Location attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Honda audience is Pakistan Cluster.

Content Affinity Composition Index
Pakistan Cluster 0.33% 5.53x
International Travel 0.23% 4.08x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.27% 3.91x
Medical & Pharmaceutical Scholarship 0.22% 3.70x
Pet Forums 0.44% 3.70x
Home Furnishings 0.20% 3.48x
Motorcycle Racing Researchers 0.22% 3.40x
Furniture & Home Improvement 0.22% 3.38x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.33% 3.37x
Flower Shopping 0.07% 3.29x
Composition Percentage: The overlap percentage between the Honda audience and the Content Affinity attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Honda audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male