Explore the Honda Audience
Below you'll find more information about the Honda audience, broken down in different categories based on their digital and physical behaviors. These are 559.3 thousand unique devices whose actions qualify for the Honda audience.
INTERESTS
The Honda audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Honda audience is Readers of South American Content.
| Interest | Composition | Index |
| Readers of South American Content | 1.67% | 1.25x |
| Los Angeles Mass Transit Commuters | 1.66% | 1.23x |
| Readers of El Salvadoran Content | 1.64% | 1.22x |
| Santa Cruz Trip Planners | 1.54% | 1.22x |
| Readers of Panamanian Content | 1.49% | 1.21x |
| Corvette Enthusiasts | 1.19% | 1.20x |
| Summer Festivals and Fairs Visitors | 1.52% | 1.20x |
| Automotive Auctions Enthusiasts | 1.47% | 1.19x |
| Readers of Guatemalan Content | 1.67% | 1.18x |
| Urban Skateboarding Sneaker Shoppers | 2.15% | 1.18x |
Composition Percentage:
The overlap percentage between the Honda audience and the Interest attribute.
Index: A comparison of the Honda audience to the internet population.
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APPAREL RETAILERS
The Honda audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Honda audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.30% | 9.15x |
| Saint Laurent Paris | 0.48% | 8.54x |
| Hugo Boss | 0.69% | 7.56x |
| Uniqlo | 0.59% | 7.52x |
| Levi Strauss | 0.53% | 7.30x |
| Michael Kors | 0.99% | 7.06x |
| Zara | 1.15% | 7.01x |
| Hollister | 0.87% | 6.93x |
| Ann Taylor | 0.77% | 6.87x |
| Forever 21 | 1.94% | 6.86x |
Composition Percentage:
The overlap percentage between the Honda audience and the Location attribute.
Index: A comparison of the Honda audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Honda audience is Online Games.
| Content Affinity | Composition | Index |
| Online Games | 0.18% | 1.94x |
| Audio Clips & Sound Effects | 0.10% | 1.84x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 0.05% | 1.76x |
| Cigars | 0.05% | 1.73x |
| Latin American News | 0.18% | 1.67x |
| Cheerleading | 0.13% | 1.61x |
| Assorted Topics #11615 (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) | 0.20% | 1.60x |
| Memes & Comedy | 0.05% | 1.56x |
| Memphis News | 0.11% | 1.53x |
| Mobile Phone Networks | 0.29% | 1.52x |
Composition Percentage:
The overlap percentage between the Honda audience and the Content Affinity attribute.
Index: A comparison of the Honda audience to the internet population.
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DEMOGRAPHICS
The Honda audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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