Dstillery Audiences

HONDA

Audience Size: 133.3 Thousand Devices

Explore the Honda Audience

Below you'll find more information about the Honda audience, broken down in different categories based on their digital and physical behaviors. These are 133.3 thousand unique devices whose actions qualify for the Honda audience.

Dstillery Crafted Audiences

INTERESTS

The Honda audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Honda audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 4.29% 5.79x
Adoption Researchers 7.14% 5.67x
Pressure Cooking Recipe Researchers 5.71% 5.07x
North Midwest State Fair Visitors 8.57% 4.96x
Home Buyers 4.29% 4.87x
Country Music Fans 4.29% 4.87x
Cattle Industry News Readers 5.71% 4.83x
Newly Recruited Military Personnel 5.71% 4.73x
Photography Enthusiasts 4.29% 4.70x
Cord Cutters 4.29% 4.70x
Composition Percentage: The overlap percentage between the Honda audience and the Interest attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Honda audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Honda audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.03% 13.79x
Joe's Jeans 0.05% 8.02x
Levi Strauss 0.02% 7.29x
Buckle 4.73% 5.46x
Lorna Jane 0.12% 5.17x
Calvin Klein 0.08% 4.91x
Abercrombie & Fitch 0.22% 4.91x
Mens Wearhouse 4.44% 4.38x
The North Face 0.53% 4.22x
Victoria's Secret 5.45% 4.19x
Composition Percentage: The overlap percentage between the Honda audience and the Location attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Honda audience is Bags & Luggage.

Content Affinity Composition Index
Bags & Luggage 0.23% 5.94x
Kansas City News 5.71% 5.64x
International Travel 0.23% 4.08x
Caribbean Vacation 0.23% 4.08x
Southeast College Athletics 0.10% 3.98x
Stay at Home Mom 2.86% 3.78x
New Orleans Cluster 4.29% 3.75x
Israel News 2.86% 3.75x
Family on a Budget 2.86% 3.66x
Home Remodeling 0.16% 3.59x
Composition Percentage: The overlap percentage between the Honda audience and the Content Affinity attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Honda audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female