Dstillery Audiences

HONDA

Audience Size: 228.5 Thousand Devices

Explore the Honda Audience

Below you'll find more information about the Honda audience, broken down in different categories based on their digital and physical behaviors. These are 228.5 thousand unique devices whose actions qualify for the Honda audience.

Dstillery Crafted Audiences

INTERESTS

The Honda audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Honda audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.10% 2.01x
Big Box Store Jewelry Sale Shoppers 0.38% 1.92x
Thai Food Enthusiasts 1.02% 1.91x
Soap Shoppers 0.97% 1.80x
Sunglasses Shoppers 0.80% 1.77x
Christmas Traditions Researchers 0.92% 1.71x
College Aspirants 1.51% 1.66x
Toronto Blue Jays Fans 0.59% 1.66x
Vermont Trip Planners 1.62% 1.65x
Seasonal Recipe Blog Readers 0.92% 1.53x
Composition Percentage: The overlap percentage between the Honda audience and the Interest attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Honda audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Honda audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.21% 7.07x
Joe's Jeans 0.04% 6.37x
Kate Spade 0.25% 5.16x
Mens Wearhouse 1.88% 4.78x
REI 0.41% 4.77x
Madewell 0.55% 4.71x
Banana Republic 0.65% 4.66x
Abercrombie & Fitch 0.38% 4.63x
Ralph Lauren 0.32% 4.60x
The North Face 0.27% 4.59x
Composition Percentage: The overlap percentage between the Honda audience and the Location attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Honda audience is DIY Decoration & Furniture.

Content Affinity Composition Index
DIY Decoration & Furniture 0.28% 4.47x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.22% 4.26x
Arabic News 0.11% 3.55x
Ireland Cluster 0.22% 3.51x
Flower Shopping 0.07% 3.29x
Alberta Canada Cluster 0.11% 3.22x
Motorsports 0.04% 3.21x
New Hampshire News 0.48% 3.19x
Sewing, Embroidery & Quilting 0.11% 3.02x
Spanish Health & Wellness 0.11% 2.95x
Composition Percentage: The overlap percentage between the Honda audience and the Content Affinity attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Honda audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female