Dstillery Audiences

HONDA

Audience Size: 1.1 Million Devices

Explore the Honda Audience

Below you'll find more information about the Honda audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Honda audience.

Dstillery Crafted Audiences

INTERESTS

The Honda audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Honda audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 3.80% 1.77x
T-Mobile Customers 0.12% 1.68x
Kansas City Trip Planners 3.63% 1.65x
Tampa and St Petersburg Trip Planners 3.01% 1.57x
South Atlantic State Fair Visitors 3.82% 1.55x
School Closings Updates Readers 0.07% 1.49x
Houston Trip Planners 3.33% 1.40x
Nissan Vehicle Shoppers 2.47% 1.39x
MLB Fans 2.52% 1.38x
Rapid City Trip Planners 2.42% 1.37x
Composition Percentage: The overlap percentage between the Honda audience and the Interest attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Honda audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Honda audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.25% 8.35x
Lorna Jane 0.51% 7.34x
Levi Strauss 0.04% 7.11x
Abercrombie & Fitch 0.53% 5.65x
Topshop 0.30% 5.64x
Free People 2.18% 5.32x
Gymboree 4.93% 5.18x
Madewell 1.88% 5.17x
Ralph Lauren 1.44% 5.15x
Hollister 4.53% 5.12x
Composition Percentage: The overlap percentage between the Honda audience and the Location attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Honda audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.07% 5.03x
Farming & Agriculture 0.20% 4.32x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.05% 3.47x
Cheerleading 0.12% 3.38x
Memes & Comedy 0.05% 3.21x
Hipster Clothing 0.05% 3.16x
Health & Safety Compliance 0.05% 3.16x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.05% 3.03x
Marijuana 0.10% 2.86x
Arabic News 0.12% 2.86x
Composition Percentage: The overlap percentage between the Honda audience and the Content Affinity attribute.
Index: A comparison of the Honda audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Honda audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female