Dstillery Audiences

HOOTERS

Audience Size: 552.3 Thousand Devices

Explore the Hooters Audience

Below you'll find more information about the Hooters audience, broken down in different categories based on their digital and physical behaviors. These are 552.3 thousand unique devices whose actions qualify for the Hooters audience.

Dstillery Crafted Audiences

INTERESTS

The Hooters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hooters audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.11% 3.21x
Key West Florida Trip Planners 6.17% 2.24x
Louisville Cardinals Fans 4.29% 2.20x
Florida Gators Fans 4.83% 2.14x
Miami Trip Planners 3.76% 2.10x
Dallas Cowboys Fans 4.83% 2.09x
Florida State Seminoles Fans 4.38% 2.04x
Texas AM Aggies Fans 4.29% 2.03x
Hard Rock Hotel & Casino Trip Planners 4.74% 2.01x
Readers of South American Content 3.58% 1.99x
Composition Percentage: The overlap percentage between the Hooters audience and the Interest attribute.
Index: A comparison of the Hooters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hooters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hooters audience is Topshop.

Location Composition Index
Topshop 0.52% 10.04x
Everlane 0.16% 9.97x
Calvin Klein 0.66% 9.85x
Hugo Boss 5.22% 9.29x
American Apparel 4.22% 9.25x
Joe's Jeans 0.27% 9.15x
Levi Strauss 0.05% 9.14x
Zara 3.51% 9.04x
H&M 8.89% 8.86x
Supreme 0.14% 8.22x
Composition Percentage: The overlap percentage between the Hooters audience and the Location attribute.
Index: A comparison of the Hooters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hooters audience is Phone & Computer Game Downloaders.

Content Affinity Composition Index
Phone & Computer Game Downloaders 0.36% 4.12x
Electrical Engineering 0.27% 4.05x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.18% 3.82x
Robotics 0.11% 3.80x
Assorted Topics (Television, Origami, Men's Health) 0.27% 3.79x
Roleplay & Fantasy Games 0.11% 3.68x
Upstate New York State Athletics 0.04% 3.66x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.10% 3.59x
Eye Health & Vision 0.27% 3.49x
Fire Fighting 0.18% 3.28x
Composition Percentage: The overlap percentage between the Hooters audience and the Content Affinity attribute.
Index: A comparison of the Hooters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hooters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male