Explore the Horse Racetracks Audience
Below you'll find more information about the Horse Racetracks audience, broken down in different categories based on their digital and physical behaviors. These are 907.2 thousand unique devices whose actions qualify for the Horse Racetracks audience.
INTERESTS
The Horse Racetracks audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Horse Racetracks audience is Horse Race Enthusiasts.
| Interest | Composition | Index |
| Horse Race Enthusiasts | 3.17% | 2.43x |
| Indiana Pacers Fans | 2.39% | 2.00x |
| Countdown to the Beach Travelers | 0.02% | 1.78x |
| Sports Gamblers | 2.49% | 1.78x |
| Cininnati Reds Fans | 2.25% | 1.70x |
| Indiana Hoosiers Fans | 2.09% | 1.67x |
| Lottery Enthusiasts | 0.18% | 1.64x |
| Indianapolis Colts Fans | 1.86% | 1.63x |
| Golf Course Researchers | 0.26% | 1.62x |
| Poker Card Game Hobbyists | 2.24% | 1.56x |
Composition Percentage:
The overlap percentage between the Horse Racetracks audience and the Interest attribute.
Index: A comparison of the Horse Racetracks audience to the internet population.
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APPAREL RETAILERS
The Horse Racetracks audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Horse Racetracks audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.18% | 5.32x |
| Intermix | 0.66% | 5.03x |
| Hugo Boss | 2.35% | 4.88x |
| Topshop | 0.21% | 4.71x |
| Express Outlets | 0.64% | 4.61x |
| Everlane | 0.08% | 4.59x |
| Zara | 1.82% | 4.59x |
| Brooks Brothers | 2.59% | 4.44x |
| Calvin Klein | 0.49% | 4.41x |
| Uniqlo | 0.99% | 4.40x |
Composition Percentage:
The overlap percentage between the Horse Racetracks audience and the Location attribute.
Index: A comparison of the Horse Racetracks audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Horse Racetracks audience is Horse Racing.
| Content Affinity | Composition | Index |
| Horse Racing | 1.11% | 6.23x |
| Parenting & Nutrition | 0.02% | 5.57x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.01% | 4.91x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.01% | 4.32x |
| Franco-African Cluster | 0.06% | 4.08x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.01% | 3.69x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.03% | 3.64x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.04% | 3.44x |
| Barcode Site & App Users | 0.01% | 3.11x |
| Indiana News & Business Cluster | 3.54% | 2.93x |
Composition Percentage:
The overlap percentage between the Horse Racetracks audience and the Content Affinity attribute.
Index: A comparison of the Horse Racetracks audience to the internet population.
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DEMOGRAPHICS
The Horse Racetracks audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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