Dstillery Audiences

HORSE RACETRACKS

Audience Size: 194.2 Thousand Devices

Explore the Horse Racetracks Audience

Below you'll find more information about the Horse Racetracks audience, broken down in different categories based on their digital and physical behaviors. These are 194.2 thousand unique devices whose actions qualify for the Horse Racetracks audience.

Dstillery Crafted Audiences

INTERESTS

The Horse Racetracks audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Horse Racetracks audience is Business Logistics Managers.

Interest Composition Index
Business Logistics Managers 4.19% 2.48x
Indiana Pacers Fans 4.70% 2.36x
Indianapolis Colts Fans 3.78% 2.29x
Indiana Hoosiers Fans 4.49% 2.21x
Men's Shoe Shoppers 1.37% 2.02x
Horse Race Enthusiasts 2.88% 1.74x
Cininnati Reds Fans 3.29% 1.59x
Cabin Rental Researchers 5.33% 1.56x
Midwestern Voters 3.29% 1.54x
Trendy Shoe Shoppers 0.84% 1.46x
Composition Percentage: The overlap percentage between the Horse Racetracks audience and the Interest attribute.
Index: A comparison of the Horse Racetracks audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Horse Racetracks audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Horse Racetracks audience is Armani.

Location Composition Index
Armani 0.85% 4.14x
Saint Laurent Paris 0.19% 3.55x
Aeropostale 4.13% 3.12x
Intermix 0.14% 3.10x
LL Bean 0.30% 2.92x
Express Outlets 0.60% 2.89x
Banana Republic 3.50% 2.86x
Zara 0.56% 2.83x
Coach 1.71% 2.77x
The Childrens Place 5.24% 2.65x
Composition Percentage: The overlap percentage between the Horse Racetracks audience and the Location attribute.
Index: A comparison of the Horse Racetracks audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Horse Racetracks audience is Indiana News & Business Cluster.

Content Affinity Composition Index
Indiana News & Business Cluster 8.87% 6.52x
Indiana Finance & Business Cluster 2.09% 4.45x
Alternative Movie Streaming 0.06% 3.65x
Promo Codes 0.05% 3.14x
International Travel 0.07% 2.99x
Online Ticket Buyers 0.17% 2.90x
Caribbean Cluster 0.35% 2.87x
Peru Media 0.17% 2.79x
Paleo & Keto Diet Enthusiasts 0.15% 2.77x
Healthcare - Doctors & Diagnosis 0.05% 2.70x
Composition Percentage: The overlap percentage between the Horse Racetracks audience and the Content Affinity attribute.
Index: A comparison of the Horse Racetracks audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Horse Racetracks audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female