Dstillery Audiences

HOTEL INDIGO

Audience Size: 100.6 Thousand Devices

Explore the Hotel Indigo Audience

Below you'll find more information about the Hotel Indigo audience, broken down in different categories based on their digital and physical behaviors. These are 100.6 thousand unique devices whose actions qualify for the Hotel Indigo audience.

Dstillery Crafted Audiences

INTERESTS

The Hotel Indigo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hotel Indigo audience is Shared Work Space Researchers.

Interest Composition Index
Shared Work Space Researchers 4.78% 2.94x
United Arab Emirates Trip Planners 4.03% 2.29x
Luxury Boutique Hotel Researchers 4.03% 2.28x
Real Estate Decision Makers 4.48% 2.27x
Austin Trip Planners 5.22% 2.27x
Texas Trip Planners 5.37% 2.20x
Certified Events Professionals 4.48% 2.17x
Dallas Mavericks Fans 4.48% 2.15x
Pre-Measured Grocery Shoppers 4.78% 2.14x
Jazz Festival Enthusiasts 3.88% 2.11x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Interest attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hotel Indigo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hotel Indigo audience is Topshop.

Location Composition Index
Topshop 1.75% 20.41x
Everlane 0.46% 19.20x
Supreme 0.41% 17.83x
Joe's Jeans 0.71% 14.76x
Lorna Jane 1.41% 14.41x
Intermix 2.01% 12.31x
American Apparel 7.31% 12.24x
Club Monaco 2.93% 11.95x
Uniqlo 3.82% 11.73x
Saint Laurent Paris 1.83% 11.12x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Location attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hotel Indigo audience is Hobby Vehicles.

Content Affinity Composition Index
Hobby Vehicles 0.57% 6.01x
India Cluster 0.45% 4.66x
Canada Consumer Product Cluster 0.43% 4.52x
Data Centers 0.45% 4.11x
Oil & Energy 0.45% 4.05x
Bags & Luggage 0.45% 3.96x
Mortgages & Insurance 1.19% 3.90x
Auctions & Repossessions 0.22% 3.88x
Art News & Products 0.30% 3.75x
Florida Naples News Cluster 1.94% 3.70x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Content Affinity attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hotel Indigo audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male