Dstillery Audiences

HOTEL INDIGO

Audience Size: 11.1 Thousand Devices

Explore the Hotel Indigo Audience

Below you'll find more information about the Hotel Indigo audience, broken down in different categories based on their digital and physical behaviors. These are 11.1 thousand unique devices whose actions qualify for the Hotel Indigo audience.

Dstillery Crafted Audiences

INTERESTS

The Hotel Indigo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hotel Indigo audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 3.88% 4.94x
Liberal News Readers 2.91% 4.68x
COVID Treatment Researchers 3.88% 4.57x
Remdesivir Information Researchers 3.88% 4.49x
Prepaid Smartphone Shoppers 2.91% 4.43x
Home Kitchen Chefs 3.15% 4.25x
Gourmet Food & Wine Researchers 3.15% 4.22x
Sunglasses Shoppers 11.76% 3.97x
Healthy Eaters 2.36% 3.86x
Healthy Diet Recipe Researchers 2.36% 3.70x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Interest attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hotel Indigo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hotel Indigo audience is Free People.

Location Composition Index
Free People 1.52% 13.55x
Uniqlo 0.71% 11.67x
Tommy Bahama 1.52% 10.92x
Bonobos 0.61% 10.52x
Armani 1.02% 10.20x
Brooks Brothers 1.02% 8.52x
Express Outlets 0.61% 8.52x
American Apparel 1.52% 8.49x
The North Face 0.61% 7.86x
Anthropologie 1.52% 6.78x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Location attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hotel Indigo audience is Northern Texas Cluster.

Content Affinity Composition Index
Northern Texas Cluster 3.88% 6.37x
Los Angeles News 3.88% 4.43x
Hair & Beauty 0.38% 3.96x
Texas News 2.91% 3.94x
Hockey 1.01% 3.88x
Auctions & Repossessions 0.22% 3.88x
Illinois News 1.94% 3.70x
Marketing Professionals 0.39% 3.36x
Guitars & Instruments 1.94% 3.25x
Israel News 1.94% 3.19x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Content Affinity attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hotel Indigo audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male