Dstillery Audiences

HOTEL INDIGO

Audience Size: 16.8 Thousand Devices

Explore the Hotel Indigo Audience

Below you'll find more information about the Hotel Indigo audience, broken down in different categories based on their digital and physical behaviors. These are 16.8 thousand unique devices whose actions qualify for the Hotel Indigo audience.

Dstillery Crafted Audiences

INTERESTS

The Hotel Indigo audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hotel Indigo audience is Asheville Trip Planners.

Interest Composition Index
Asheville Trip Planners 7.69% 4.04x
Sunglasses Shoppers 11.76% 3.97x
Readers of Indian Content 4.81% 3.78x
California Trip Planners 5.77% 3.69x
New York Knicks Fans 5.77% 3.52x
San Antonio Spurs Fans 5.77% 3.46x
Web Conferences and Remote Workers 5.77% 3.46x
Chile Trip Planners 7.69% 3.37x
Northeastern Voters 5.77% 3.36x
Fishing Enthusiasts 7.69% 3.28x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Interest attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hotel Indigo audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hotel Indigo audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.46% 14.78x
Intermix 0.35% 6.87x
American Apparel 1.88% 6.81x
Club Monaco 0.63% 6.31x
Tommy Bahama 1.60% 5.87x
Urban Outfitters 2.92% 5.57x
Armani 1.25% 5.50x
Bonobos 0.76% 5.36x
Saint Laurent Paris 0.28% 5.30x
Free People 2.02% 5.16x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Location attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hotel Indigo audience is Dubai Travel.

Content Affinity Composition Index
Dubai Travel 3.85% 5.60x
Computers & Accessories 2.88% 4.89x
North Carolina 5.77% 4.14x
Indiana News & Business Cluster 4.81% 4.04x
Psychics & Horoscopes 1.83% 3.96x
Hair & Beauty 0.38% 3.96x
Auctions & Repossessions 0.22% 3.88x
China Cluster 0.38% 3.61x
Corporate Employment Pages 0.60% 3.50x
Marketing Professionals 0.39% 3.36x
Composition Percentage: The overlap percentage between the Hotel Indigo audience and the Content Affinity attribute.
Index: A comparison of the Hotel Indigo audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hotel Indigo audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male