Dstillery Audiences

HUGO BOSS

Audience Size: 17 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 17 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 7.69% 5.61x
New York City Events Researchers 5.98% 5.05x
Small Business Administration Cares Act Researchers 5.13% 4.51x
New York Trip Planners 6.84% 4.44x
Post COVID-19 Restaurant Reopening Researchers 3.42% 4.35x
Land Rover Shoppers 8.55% 4.19x
Online Grocery Shoppers 6.84% 4.16x
Masters in Management Researchers 7.69% 4.16x
Bodybuilding Enthusiasts 5.98% 4.05x
Australia Trip Planners 5.13% 3.98x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.49% 64.82x
Abercrombie & Fitch 2.18% 47.75x
White House Black Market 17.98% 28.44x
Aeropostale 17.98% 28.36x
Victoria's Secret 28.09% 28.11x
Express 19.10% 24.51x
The Childrens Place 17.98% 19.60x
Journeys 17.98% 18.16x
American Eagle Outfitters 11.24% 17.67x
Buckle 8.99% 12.93x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 4.27% 5.59x
Painting & Renovation 0.40% 4.05x
Liberal Media - Political Activism 0.88% 3.76x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.75x
Northern California Cluster 1.71% 3.60x
Bathrooms & Plumbing 0.27% 3.53x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.71% 3.53x
Motorcycles & Snowmobiles 1.71% 3.40x
Canadian Homes 2.56% 3.36x
Institutional Investing 0.14% 3.35x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male