Dstillery Audiences

HUGO BOSS

Audience Size: 296 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 296 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.91% 3.49x
Ballet Enthusiasts 4.67% 3.36x
New York Trip Planners 4.64% 3.27x
Executive Travelers 0.22% 3.26x
Miami Trip Planners 4.35% 3.02x
Broadway Fans 3.17% 2.74x
Work Hard, Play Hard Travelers 0.29% 2.70x
Real Estate Decision Makers 7.39% 2.62x
Restaurant Menu Researchers 3.33% 2.62x
Online Grocery Shoppers 7.19% 2.57x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Calvin Klein.

Location Composition Index
Calvin Klein 8.24% 72.30x
Everlane 0.76% 69.27x
Supreme 1.76% 61.52x
J. Crew 29.37% 59.47x
Intermix 5.20% 51.53x
Armani 13.27% 50.65x
Saint Laurent Paris 4.91% 46.64x
Kate Spade 9.82% 44.64x
Levi Strauss 5.56% 41.81x
Club Monaco 4.92% 41.70x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 2.09% 5.44x
NYC Tourist Attractions 3.34% 5.28x
Philanthropy - Nonprofits 0.21% 5.14x
New York City Education & News Cluster 2.31% 5.04x
Cosmetics Business 0.14% 4.94x
Hudson Valley New York Media 1.14% 4.07x
Marketing Professionals 0.85% 3.92x
Central & South American News 0.33% 3.63x
New York City Family & Activity Cluster 2.04% 3.60x
LGBTQ Advocacy 1.58% 3.53x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male