Explore the Hugo Boss Audience
Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 16.8 thousand unique devices whose actions qualify for the Hugo Boss audience.
INTERESTS
The Hugo Boss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hugo Boss audience is Home Interior Design Enthusiasts.
| Interest | Composition | Index |
| Home Interior Design Enthusiasts | 9.86% | 7.82x |
| New York City Events Researchers | 7.04% | 6.29x |
| Readers of Nicaraguan Content | 12.68% | 6.22x |
| Global Destinations Reopening Researchers | 7.04% | 5.98x |
| Supermarket Shoppers | 8.45% | 5.91x |
| United Arab Emirates Trip Planners | 8.45% | 5.66x |
| Los Angeles Trip Planners | 9.86% | 5.48x |
| Online Grocery Shoppers | 8.45% | 5.35x |
| Last Minute Travelers | 8.45% | 5.25x |
| Caribbean Destination Reopening Researchers | 5.63% | 5.14x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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APPAREL RETAILERS
The Hugo Boss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hugo Boss audience is Armani.
| Location | Composition | Index |
| Armani | 14.25% | 175.14x |
| Club Monaco | 4.88% | 142.56x |
| Kate Spade | 21.73% | 98.07x |
| Tommy Bahama | 9.04% | 72.64x |
| Zara | 5.92% | 67.07x |
| Michael Kors | 26.74% | 67.02x |
| Abercrombie & Fitch | 2.34% | 64.50x |
| Madewell | 8.52% | 63.48x |
| Uniqlo | 2.80% | 62.78x |
| Coach | 20.56% | 60.52x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hugo Boss audience is New York City Family & Activity Cluster.
| Content Affinity | Composition | Index |
| New York City Family & Activity Cluster | 4.23% | 5.60x |
| Spain News | 5.63% | 5.33x |
| Consumer Packaged Goods | 4.23% | 4.25x |
| Asia Travel | 4.23% | 3.92x |
| Israel News | 7.04% | 3.91x |
| Gun Enthusiast - Hunting & Self Defense | 2.82% | 3.78x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.04% | 3.75x |
| Recreational Vehicles | 4.23% | 3.62x |
| Home Decoration Content Readers | 2.82% | 3.56x |
| Bathrooms & Plumbing | 0.27% | 3.53x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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DEMOGRAPHICS
The Hugo Boss audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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