Dstillery Audiences

HUGO BOSS

Audience Size: 16.8 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 16.8 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Home Interior Design Enthusiasts.

Interest Composition Index
Home Interior Design Enthusiasts 9.86% 7.82x
New York City Events Researchers 7.04% 6.29x
Readers of Nicaraguan Content 12.68% 6.22x
Global Destinations Reopening Researchers 7.04% 5.98x
Supermarket Shoppers 8.45% 5.91x
United Arab Emirates Trip Planners 8.45% 5.66x
Los Angeles Trip Planners 9.86% 5.48x
Online Grocery Shoppers 8.45% 5.35x
Last Minute Travelers 8.45% 5.25x
Caribbean Destination Reopening Researchers 5.63% 5.14x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Armani.

Location Composition Index
Armani 14.25% 175.14x
Club Monaco 4.88% 142.56x
Kate Spade 21.73% 98.07x
Tommy Bahama 9.04% 72.64x
Zara 5.92% 67.07x
Michael Kors 26.74% 67.02x
Abercrombie & Fitch 2.34% 64.50x
Madewell 8.52% 63.48x
Uniqlo 2.80% 62.78x
Coach 20.56% 60.52x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 4.23% 5.60x
Spain News 5.63% 5.33x
Consumer Packaged Goods 4.23% 4.25x
Asia Travel 4.23% 3.92x
Israel News 7.04% 3.91x
Gun Enthusiast - Hunting & Self Defense 2.82% 3.78x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.75x
Recreational Vehicles 4.23% 3.62x
Home Decoration Content Readers 2.82% 3.56x
Bathrooms & Plumbing 0.27% 3.53x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male