Dstillery Audiences

HUGO BOSS

Audience Size: 26.9 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 26.9 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 6.59% 4.90x
Online Grocery Shoppers 7.33% 4.10x
Restaurant Menu Researchers 6.96% 4.01x
United Arab Emirates Trip Planners 5.49% 3.82x
Ballet Enthusiasts 5.49% 3.62x
Caribbean Trip Planners 6.59% 3.61x
Fort Lauderdale Trip Planners 8.06% 3.57x
Work Visa Researchers 5.49% 3.55x
Elite Cycling Gear Shoppers 5.86% 3.45x
United Nations Donors 4.40% 3.35x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Armani.

Location Composition Index
Armani 9.26% 160.00x
Club Monaco 3.80% 140.49x
Kate Spade 15.83% 93.66x
Intermix 1.55% 81.06x
Michael Kors 20.92% 76.06x
Zara 5.39% 69.48x
Madewell 7.12% 66.39x
Coach 15.87% 63.09x
Lorna Jane 1.14% 60.09x
Uniqlo 1.92% 58.78x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 1.10% 5.20x
Educational Publishing 1.10% 4.58x
Private Aviation 1.10% 4.45x
Law School 1.10% 4.45x
Painting & Renovation 0.40% 4.05x
Latin American News 1.10% 4.00x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.75x
Bathrooms & Plumbing 0.27% 3.53x
Spain News 2.56% 3.50x
High-End Audio 1.10% 3.46x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female