Dstillery Audiences

HUGO BOSS

Audience Size: 643.4 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 643.4 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 5.96% 2.58x
New York City Events Researchers 5.46% 2.53x
Online Grocery Shoppers 5.48% 2.31x
Readers of South American Content 4.60% 2.28x
Opera Enthusiasts 4.73% 2.28x
Real Estate Decision Makers 5.19% 2.24x
Readers of Chinese Content 4.18% 2.23x
New York Trip Planners 4.99% 2.20x
Sightseeing Travelers 4.97% 2.19x
Los Angeles Trip Planners 5.12% 2.10x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 8.95% 51.47x
Topshop 4.17% 50.53x
Calvin Klein 3.99% 44.98x
Armani 21.50% 44.38x
Joe's Jeans 2.02% 41.72x
Supreme 0.92% 41.14x
Kate Spade 23.69% 38.29x
Club Monaco 9.15% 38.16x
Ralph Lauren 12.04% 36.89x
Intermix 5.92% 36.80x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is France Online Music & Quiz Content Cluster.

Content Affinity Composition Index
France Online Music & Quiz Content Cluster 0.13% 6.58x
Canadian Lifestyle 0.11% 6.47x
Canada Online Shopping Cluster 0.07% 5.61x
NYC Tourist Attractions 2.16% 4.16x
New York City Real Estate Research Cluster 1.55% 3.91x
Vietnam Cluster 0.11% 3.81x
New York City Education & News Cluster 1.30% 3.76x
Korea Cluster 0.26% 3.71x
Paper & Packaging 0.05% 3.68x
Cosmetics Business 0.05% 3.63x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male