Dstillery Audiences

HUGO BOSS

Audience Size: 629.1 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 629.1 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 5.49% 3.01x
Ballet Enthusiasts 5.86% 3.00x
United Arab Emirates Trip Planners 4.80% 2.75x
Real Estate Decision Makers 5.28% 2.70x
Online Grocery Shoppers 5.70% 2.61x
Restaurant Menu Researchers 4.14% 2.54x
Los Angeles Mass Transit Commuters 5.81% 2.48x
Burger Enthusiast 3.22% 2.48x
New York Trip Planners 4.85% 2.47x
Venture Capitalists 4.25% 2.41x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 8.50% 51.62x
Topshop 4.36% 50.79x
Calvin Klein 3.91% 46.09x
Joe's Jeans 2.17% 45.23x
Supreme 1.00% 43.70x
Armani 21.85% 42.20x
Ralph Lauren 11.42% 38.23x
Kate Spade 22.07% 37.72x
Everlane 0.89% 36.70x
Intermix 5.95% 36.36x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is Italy Cluster.

Content Affinity Composition Index
Italy Cluster 0.09% 7.72x
Serbia & Albania Cluster 0.14% 5.76x
NYC Tourist Attractions 2.78% 5.38x
China Cluster 0.67% 4.92x
Institutional Investing 0.30% 4.85x
New York City Education & News Cluster 1.63% 4.62x
French News & Gossip Cluster 0.14% 4.56x
Sports Apparel 0.14% 4.32x
New York City Real Estate Research Cluster 1.61% 4.05x
Poland Cluster 0.18% 3.83x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male