Explore the Hugo Boss Audience
Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 296 thousand unique devices whose actions qualify for the Hugo Boss audience.
INTERESTS
The Hugo Boss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hugo Boss audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 4.91% | 3.49x |
| Ballet Enthusiasts | 4.67% | 3.36x |
| New York Trip Planners | 4.64% | 3.27x |
| Executive Travelers | 0.22% | 3.26x |
| Miami Trip Planners | 4.35% | 3.02x |
| Broadway Fans | 3.17% | 2.74x |
| Work Hard, Play Hard Travelers | 0.29% | 2.70x |
| Real Estate Decision Makers | 7.39% | 2.62x |
| Restaurant Menu Researchers | 3.33% | 2.62x |
| Online Grocery Shoppers | 7.19% | 2.57x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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APPAREL RETAILERS
The Hugo Boss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hugo Boss audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 8.24% | 72.30x |
| Everlane | 0.76% | 69.27x |
| Supreme | 1.76% | 61.52x |
| J. Crew | 29.37% | 59.47x |
| Intermix | 5.20% | 51.53x |
| Armani | 13.27% | 50.65x |
| Saint Laurent Paris | 4.91% | 46.64x |
| Kate Spade | 9.82% | 44.64x |
| Levi Strauss | 5.56% | 41.81x |
| Club Monaco | 4.92% | 41.70x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hugo Boss audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 2.09% | 5.44x |
| NYC Tourist Attractions | 3.34% | 5.28x |
| Philanthropy - Nonprofits | 0.21% | 5.14x |
| New York City Education & News Cluster | 2.31% | 5.04x |
| Cosmetics Business | 0.14% | 4.94x |
| Hudson Valley New York Media | 1.14% | 4.07x |
| Marketing Professionals | 0.85% | 3.92x |
| Central & South American News | 0.33% | 3.63x |
| New York City Family & Activity Cluster | 2.04% | 3.60x |
| LGBTQ Advocacy | 1.58% | 3.53x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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DEMOGRAPHICS
The Hugo Boss audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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