Dstillery Audiences

HUGO BOSS

Audience Size: 78.9 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 78.9 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Modern Art Museum Researchers.

Interest Composition Index
Modern Art Museum Researchers 2.80% 3.05x
POS Systems & Software Researchers 3.86% 2.60x
Ballet Enthusiasts 3.46% 2.53x
Readers of Jewish Content 2.53% 2.49x
Spanish Language Learners 2.66% 2.47x
School Closings Updates Readers 1.46% 2.43x
Flight and Hotel Shoppers 2.93% 2.37x
Food Bank Researchers 1.60% 2.34x
Credit Card Researchers 2.13% 2.30x
Beach House Second Home Owners 1.20% 2.30x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Calvin Klein.

Location Composition Index
Calvin Klein 2.91% 89.55x
Armani 13.55% 65.09x
Topshop 0.90% 60.46x
Club Monaco 4.67% 56.18x
Saint Laurent Paris 2.83% 53.27x
Intermix 2.20% 47.46x
Kate Spade 18.13% 45.14x
Joe's Jeans 0.65% 36.28x
Tommy Bahama 7.28% 33.63x
Lorna Jane 2.44% 32.49x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 0.80% 5.92x
Middle East News 0.40% 4.85x
Alberta Canada Cluster 0.40% 4.50x
Hudson Valley New York Media 1.33% 4.02x
Party Planning & Invitations 0.40% 3.92x
Vermont Cluster 0.27% 3.78x
Cruise Vacations 0.27% 3.77x
Collectibles - Coins & Sports Cards 0.27% 3.68x
Routers, Switches & Networking 0.40% 3.58x
Bathrooms & Plumbing 0.27% 3.53x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male