Dstillery Audiences

HUGO BOSS

Audience Size: 59.7 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 59.7 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Restaurant Researchers.

Interest Composition Index
Restaurant Researchers 1.65% 4.81x
Modern Art Museum Researchers 2.64% 3.46x
Food Safety Decision Makers 1.32% 3.11x
Orthodontics Researchers 0.99% 2.93x
Kids Clothing Shoppers 1.32% 2.93x
Running Enthusiasts 1.98% 2.76x
Lottery Enthusiasts 3.30% 2.72x
Flower Delivery Shoppers 0.99% 2.72x
Weight Loss Researchers 1.32% 2.70x
Back Pain Sufferers 1.98% 2.69x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Topshop.

Location Composition Index
Topshop 1.20% 134.50x
Club Monaco 5.12% 131.21x
Kate Spade 10.60% 125.02x
Calvin Klein 3.40% 123.95x
Armani 11.11% 111.48x
Tommy Bahama 13.65% 97.74x
Michael Kors 24.39% 87.08x
Intermix 2.15% 84.29x
The North Face 6.32% 81.47x
Coach 14.19% 77.70x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is San Diego Cluster.

Content Affinity Composition Index
San Diego Cluster 0.99% 4.99x
Studio & Franchise Video Game Players 0.70% 4.71x
Latin American Spanish Language News 1.32% 4.64x
India Cluster 0.39% 4.11x
Wedding Planning 0.66% 3.77x
Vermont Cluster 0.25% 3.71x
New York City Real Estate Research Cluster 0.39% 3.66x
US Cycling 0.66% 3.65x
Bathrooms & Plumbing 0.27% 3.53x
US Military Cluster 0.25% 3.47x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female