Explore the Hugo Boss Audience
Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 399.6 thousand unique devices whose actions qualify for the Hugo Boss audience.
INTERESTS
The Hugo Boss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hugo Boss audience is Canada Trip Planners.
| Interest | Composition | Index |
| Canada Trip Planners | 4.50% | 4.23x |
| New York Trip Planners | 6.31% | 4.14x |
| New York City Events Researchers | 4.50% | 3.63x |
| Last Minute Travelers | 5.71% | 3.59x |
| Luxury Hotel Guests | 6.01% | 3.54x |
| Travel Researchers | 5.11% | 3.49x |
| Travel Reward Points Enthusiasts | 5.41% | 3.37x |
| Travel Guide and Review Readers | 4.50% | 3.31x |
| Work Comes First Travelers | 4.80% | 3.31x |
| Northeastern Voters | 5.11% | 3.27x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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APPAREL RETAILERS
The Hugo Boss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hugo Boss audience is Topshop.
| Location | Composition | Index |
| Topshop | 3.34% | 64.90x |
| Saint Laurent Paris | 7.65% | 60.79x |
| Calvin Klein | 3.67% | 54.80x |
| Armani | 19.82% | 53.05x |
| Kate Spade | 23.91% | 50.66x |
| Joe's Jeans | 1.49% | 50.40x |
| Everlane | 0.81% | 49.51x |
| Supreme | 0.79% | 45.85x |
| Club Monaco | 8.19% | 45.28x |
| Intermix | 4.75% | 44.96x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hugo Boss audience is NYC Tourist Attractions.
| Content Affinity | Composition | Index |
| NYC Tourist Attractions | 1.80% | 7.05x |
| New York City Education & News Cluster | 1.20% | 6.62x |
| Furniture & Home Improvement | 1.50% | 6.52x |
| New York City Real Estate Research Cluster | 1.80% | 5.69x |
| Smart Travel | 1.50% | 5.02x |
| Fashion Cluster | 2.10% | 4.90x |
| Business News & Information Readers | 0.90% | 4.75x |
| Latin American News | 1.20% | 4.34x |
| India Cluster | 0.40% | 4.23x |
| Hudson Valley New York Media | 1.80% | 4.11x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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DEMOGRAPHICS
The Hugo Boss audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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