Dstillery Audiences

HUGO BOSS

Audience Size: 136.6 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 136.6 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Global Destinations Reopening Researchers.

Interest Composition Index
Global Destinations Reopening Researchers 4.73% 5.07x
New York City Events Researchers 5.33% 4.67x
Real Estate Decision Makers 7.10% 4.61x
Jazz Music Fans 7.10% 4.11x
New York Trip Planners 5.92% 3.83x
Sightseeing Travelers 5.92% 3.54x
United Nations Donors 4.14% 3.49x
Readers of Jamaican Content 6.51% 3.49x
Media Buying Professionals 5.33% 3.49x
Last Minute Travelers 5.33% 3.34x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Topshop.

Location Composition Index
Topshop 2.32% 92.53x
Calvin Klein 3.27% 79.05x
Saint Laurent Paris 5.96% 78.42x
Armani 17.89% 73.24x
Kate Spade 22.69% 72.73x
Joe's Jeans 1.07% 66.44x
Supreme 0.59% 58.54x
Everlane 0.55% 57.99x
Club Monaco 6.21% 56.39x
Intermix 3.53% 54.27x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 2.96% 8.40x
Hudson Valley New York Media 3.55% 7.28x
New Jersey Travel Location Cluster 1.78% 5.45x
Latin American News 1.78% 5.44x
India Cluster 0.40% 4.23x
Painting & Renovation 0.40% 4.05x
Golf Travel & Gear 2.37% 3.92x
Back & Spine 1.18% 3.82x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 3.75x
Medical & Pharmaceutical Scholarship 1.18% 3.58x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male