Explore the Hugo Boss Audience
Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 613.8 thousand unique devices whose actions qualify for the Hugo Boss audience.
INTERESTS
The Hugo Boss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hugo Boss audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.22% | 3.26x |
| Work Hard, Play Hard Travelers | 0.29% | 2.70x |
| Work Comes First Travelers | 0.03% | 2.64x |
| New York City Events Researchers | 5.71% | 2.44x |
| Online Grocery Shoppers | 6.07% | 2.41x |
| Ballet Enthusiasts | 5.73% | 2.36x |
| New York Trip Planners | 5.48% | 2.17x |
| Real Estate Decision Makers | 5.09% | 2.11x |
| Restaurant Menu Researchers | 4.10% | 2.04x |
| Burger Enthusiast | 1.22% | 2.00x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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APPAREL RETAILERS
The Hugo Boss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hugo Boss audience is Topshop.
| Location | Composition | Index |
| Topshop | 4.45% | 53.12x |
| Saint Laurent Paris | 7.86% | 50.45x |
| Calvin Klein | 3.91% | 45.46x |
| Joe's Jeans | 2.42% | 42.65x |
| Supreme | 1.11% | 42.49x |
| Armani | 22.35% | 41.16x |
| Ralph Lauren | 10.03% | 38.92x |
| Kate Spade | 18.28% | 37.39x |
| Everlane | 0.78% | 35.99x |
| Intermix | 5.73% | 35.74x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hugo Boss audience is Brazil & Portugal News.
| Content Affinity | Composition | Index |
| Brazil & Portugal News | 0.30% | 5.09x |
| Serbia & Albania Cluster | 0.10% | 4.87x |
| Bulgaria Cluster | 0.03% | 3.99x |
| NYC Tourist Attractions | 2.57% | 3.94x |
| New York City Real Estate Research Cluster | 2.02% | 3.72x |
| New York City Education & News Cluster | 1.44% | 3.52x |
| Nepal News | 0.04% | 3.09x |
| Home Office Products | 0.04% | 3.02x |
| General Interest | 0.03% | 3.01x |
| Alternative Streaming Services | 0.04% | 2.98x |
Composition Percentage:
The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
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DEMOGRAPHICS
The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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