Dstillery Audiences

HUGO BOSS

Audience Size: 469 Thousand Devices

Explore the Hugo Boss Audience

Below you'll find more information about the Hugo Boss audience, broken down in different categories based on their digital and physical behaviors. These are 469 thousand unique devices whose actions qualify for the Hugo Boss audience.

Dstillery Crafted Audiences

INTERESTS

The Hugo Boss audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hugo Boss audience is Executive Travelers.

Interest Composition Index
Executive Travelers 0.22% 3.26x
New York City Events Researchers 6.41% 2.73x
Ballet Enthusiasts 6.47% 2.70x
Work Hard, Play Hard Travelers 0.29% 2.70x
Work Comes First Travelers 0.03% 2.64x
Countdown to the Beach Travelers 0.02% 2.48x
Real Estate Decision Makers 5.85% 2.44x
Miami Trip Planners 5.23% 2.44x
Readers of South American Content 3.88% 2.42x
Readers of Colombian Content 3.54% 2.37x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Interest attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hugo Boss audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hugo Boss audience is Topshop.

Location Composition Index
Topshop 2.58% 53.71x
Supreme 1.74% 39.49x
Calvin Klein 4.94% 37.68x
Saint Laurent Paris 5.47% 34.60x
Everlane 0.67% 33.69x
Armani 20.42% 33.50x
Intermix 5.09% 32.87x
Joe's Jeans 2.84% 32.24x
Levi Strauss 6.52% 30.40x
Bonobos 5.58% 29.62x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Location attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hugo Boss audience is Assorted Topics (Self Improvement, Easy Money, Digital Currency).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.06% 16.98x
Canada News 0.01% 16.94x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 16.69x
Environmental Conservation 0.03% 15.22x
Watches & Jewelry 0.01% 14.67x
Germany Cluster 0.17% 9.39x
Handyman Tools 0.01% 8.90x
Winnipeg Canada News 0.17% 8.56x
Sports - Skiing, Snowboarding 0.01% 8.07x
Scientology 0.11% 7.68x
Composition Percentage: The overlap percentage between the Hugo Boss audience and the Content Affinity attribute.
Index: A comparison of the Hugo Boss audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hugo Boss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male