Dstillery Audiences

HYATT HOTELS

Audience Size: 58.1 Thousand Devices

Explore the Hyatt Hotels Audience

Below you'll find more information about the Hyatt Hotels audience, broken down in different categories based on their digital and physical behaviors. These are 58.1 thousand unique devices whose actions qualify for the Hyatt Hotels audience.

Dstillery Crafted Audiences

INTERESTS

The Hyatt Hotels audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Hyatt Hotels audience is Winter Sports Destination Seekers.

Interest Composition Index
Winter Sports Destination Seekers 2.54% 3.55x
Ski Enthusiasts 6.16% 3.47x
Broadway Fans 2.90% 3.43x
Luxury Hotel Guests 2.90% 3.39x
Holiday Gift Shoppers 2.17% 3.19x
Ice Skating Enthusiasts 3.62% 3.19x
New York City Events Researchers 2.54% 3.17x
San Diego Activities Researchers 1.81% 3.16x
Travel Guide and Review Readers 3.26% 3.12x
Luxury Second Home Owners 2.17% 3.11x
Composition Percentage: The overlap percentage between the Hyatt Hotels audience and the Interest attribute.
Index: A comparison of the Hyatt Hotels audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Hyatt Hotels audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Hyatt Hotels audience is Intermix.

Location Composition Index
Intermix 2.25% 25.56x
Patagonia 4.45% 23.05x
Saint Laurent Paris 2.00% 19.96x
Joe's Jeans 0.53% 13.72x
Topshop 0.46% 13.63x
Club Monaco 2.32% 13.56x
Armani 5.39% 12.77x
Calvin Klein 0.83% 12.69x
The North Face 6.06% 12.01x
Zara 3.86% 9.57x
Composition Percentage: The overlap percentage between the Hyatt Hotels audience and the Location attribute.
Index: A comparison of the Hyatt Hotels audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Hyatt Hotels audience is Northern California Cluster.

Content Affinity Composition Index
Northern California Cluster 2.54% 6.71x
Hawaii News 1.09% 5.50x
New York City Family & Activity Cluster 2.90% 4.42x
Las Vegas Hotels 2.90% 4.13x
College Greek Life 0.13% 3.98x
Canada Shopping - Lifestyle and Mommy Blogs 0.10% 3.81x
Hometown Livability 0.56% 3.76x
Pacific Northwest Sports & News Cluster 0.72% 3.73x
Data Analysis & Scripting 0.52% 3.66x
College Planning 0.72% 3.65x
Composition Percentage: The overlap percentage between the Hyatt Hotels audience and the Content Affinity attribute.
Index: A comparison of the Hyatt Hotels audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Hyatt Hotels audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female