Explore the Hyatt Hotels Audience
Below you'll find more information about the Hyatt Hotels audience, broken down in different categories based on their digital and physical behaviors. These are 103.9 thousand unique devices whose actions qualify for the Hyatt Hotels audience.
INTERESTS
The Hyatt Hotels audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hyatt Hotels audience is New York Trip Planners.
| Interest | Composition | Index |
| New York Trip Planners | 3.99% | 4.14x |
| New York City Events Researchers | 3.32% | 3.51x |
| Vermont Trip Planners | 3.59% | 3.03x |
| North East State Fair Visitors | 7.04% | 3.01x |
| UConn Huskies Fans | 2.37% | 2.98x |
| Telemedicine Content Readers | 0.88% | 2.98x |
| School Closings Updates Readers | 1.49% | 2.89x |
| Modern Art Museum Researchers | 2.64% | 2.86x |
| Major Airline Customers | 5.41% | 2.70x |
| Mid-Range Grocery Shoppers | 4.40% | 2.62x |
Composition Percentage:
The overlap percentage between the Hyatt Hotels audience and the Interest attribute.
Index: A comparison of the Hyatt Hotels audience to the internet population.
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APPAREL RETAILERS
The Hyatt Hotels audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hyatt Hotels audience is Zumiez.
| Location | Composition | Index |
| Zumiez | 65.24% | 95.18x |
| Patagonia | 5.90% | 44.39x |
| Eddie Bauer | 5.38% | 27.49x |
| American Apparel | 3.74% | 21.40x |
| Intermix | 0.37% | 16.51x |
| Saint Laurent Paris | 0.43% | 12.47x |
| Club Monaco | 0.45% | 12.40x |
| Topshop | 0.08% | 10.54x |
| Armani | 0.93% | 10.16x |
| Joe's Jeans | 0.07% | 10.08x |
Composition Percentage:
The overlap percentage between the Hyatt Hotels audience and the Location attribute.
Index: A comparison of the Hyatt Hotels audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hyatt Hotels audience is New York City Education & News Cluster.
| Content Affinity | Composition | Index |
| New York City Education & News Cluster | 0.61% | 8.95x |
| Vermont Cluster | 0.68% | 8.02x |
| Online Games | 0.68% | 6.91x |
| New York City Family & Activity Cluster | 4.26% | 6.08x |
| Upstate New York Travel Cluster | 1.08% | 4.91x |
| Hudson Valley New York Media | 1.29% | 4.57x |
| South Africa News Cluster | 0.20% | 4.55x |
| New York City Real Estate Research Cluster | 0.61% | 4.50x |
| Caribbean Cluster | 0.47% | 4.27x |
| Korea Cluster | 0.20% | 4.14x |
Composition Percentage:
The overlap percentage between the Hyatt Hotels audience and the Content Affinity attribute.
Index: A comparison of the Hyatt Hotels audience to the internet population.
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DEMOGRAPHICS
The Hyatt Hotels audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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