Explore the Hyundai Audience
Below you'll find more information about the Hyundai audience, broken down in different categories based on their digital and physical behaviors. These are 195 thousand unique devices whose actions qualify for the Hyundai audience.
INTERESTS
The Hyundai audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hyundai audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.08% | 4.00x |
| Restaurant Supply Shoppers | 0.38% | 3.39x |
| Wellness Enthusiasts | 0.25% | 2.40x |
| AT&T Wireless Customers | 0.08% | 2.16x |
| Luxury Watch Shoppers | 1.26% | 2.10x |
| Beard Care Researchers | 0.63% | 2.09x |
| San Francisco Activities Researchers | 0.76% | 1.85x |
| Mac Users | 0.51% | 1.73x |
| Advertising Professionals | 1.26% | 1.73x |
| Sporting Goods Shoppers | 1.83% | 1.72x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Interest attribute.
Index: A comparison of the Hyundai audience to the internet population.
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APPAREL RETAILERS
The Hyundai audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hyundai audience is Ralph Lauren.
| Location | Composition | Index |
| Ralph Lauren | 0.38% | 5.36x |
| Belk | 0.53% | 5.35x |
| The North Face | 0.31% | 5.16x |
| Mens Wearhouse | 2.03% | 5.14x |
| Express Outlets | 0.33% | 4.94x |
| Dressbarn | 1.27% | 4.69x |
| Abercrombie & Fitch | 0.38% | 4.67x |
| Journeys | 2.46% | 4.53x |
| Aeropostale | 1.54% | 4.43x |
| Topshop | 0.03% | 4.40x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Location attribute.
Index: A comparison of the Hyundai audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hyundai audience is China Cluster.
| Content Affinity | Composition | Index |
| China Cluster | 0.38% | 7.80x |
| Ireland Cluster | 0.13% | 3.93x |
| Medical & Pharmaceutical Scholarship | 0.04% | 3.90x |
| Bowling | 0.13% | 3.87x |
| Colorado Snow | 0.19% | 3.80x |
| Online Games | 0.25% | 3.71x |
| French Canadian Cluster | 0.08% | 3.55x |
| Pacific Northwest Sports & News Cluster | 0.38% | 3.49x |
| Weight Lifting Enthusiasts | 0.13% | 3.35x |
| DIY Decoration & Furniture | 0.19% | 3.34x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Content Affinity attribute.
Index: A comparison of the Hyundai audience to the internet population.
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DEMOGRAPHICS
The Hyundai audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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