Explore the Hyundai Audience
Below you'll find more information about the Hyundai audience, broken down in different categories based on their digital and physical behaviors. These are 49.2 thousand unique devices whose actions qualify for the Hyundai audience.
INTERESTS
The Hyundai audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hyundai audience is Auto Body Shoppers.
| Interest | Composition | Index |
| Auto Body Shoppers | 1.47% | 1.23x |
| Car Collector Enthusiasts | 1.14% | 1.21x |
| Louisiana Trip Planners | 1.29% | 1.21x |
| Summer Festivals and Fairs Visitors | 1.56% | 1.20x |
| Harley Davidson Shoppers | 1.55% | 1.20x |
| Muscle Car Shoppers | 1.45% | 1.20x |
| Astrology Enthusiasts | 1.38% | 1.19x |
| Little Rock Trip Planners | 1.38% | 1.19x |
| Automotive Auctions Enthusiasts | 1.08% | 1.18x |
| Readers of Caribbean Content | 1.72% | 1.18x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Interest attribute.
Index: A comparison of the Hyundai audience to the internet population.
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APPAREL RETAILERS
The Hyundai audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hyundai audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.51% | 5.05x |
| Gymboree | 0.99% | 3.36x |
| Club Monaco | 0.33% | 3.17x |
| Brooks Brothers | 1.30% | 2.85x |
| The North Face | 0.56% | 2.22x |
| Banana Republic | 1.01% | 2.07x |
| REI | 1.01% | 2.04x |
| J. Crew | 0.78% | 1.89x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Location attribute.
Index: A comparison of the Hyundai audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hyundai audience is West Virginia News.
| Content Affinity | Composition | Index |
| West Virginia News | 0.46% | 1.98x |
| Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) | 0.07% | 1.92x |
| Arkansas News | 0.56% | 1.90x |
| Central California Cluster | 0.39% | 1.81x |
| Rhode Island Cluster | 0.27% | 1.80x |
| Cigars | 0.05% | 1.78x |
| Vermont Cluster | 0.23% | 1.76x |
| New Hampshire News | 0.35% | 1.73x |
| Assorted Topics #11410 (Power Trains, Drones, Web Design) | 0.07% | 1.60x |
| Horse Racing | 0.14% | 1.53x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Content Affinity attribute.
Index: A comparison of the Hyundai audience to the internet population.
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DEMOGRAPHICS
The Hyundai audience resonates most for the following age and income brackets.
Age
Income
$50,000-$74,999
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