Explore the Hyundai Audience
Below you'll find more information about the Hyundai audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Hyundai audience.
INTERESTS
The Hyundai audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Hyundai audience is Harley Davidson Shoppers.
| Interest | Composition | Index |
| Harley Davidson Shoppers | 1.59% | 1.23x |
| Quads and ATV Enthusiasts | 1.53% | 1.22x |
| Truck Shoppers | 1.53% | 1.19x |
| Auto Body Shoppers | 1.62% | 1.18x |
| Japanese Luxury Car Enthusiasts | 1.84% | 1.18x |
| Nissan Vehicle Shoppers | 2.84% | 1.18x |
| Dirt Bike Enthusiasts | 1.58% | 1.14x |
| Fishing Equipment Shoppers | 1.52% | 1.13x |
| Diesel Vehicle Shoppers | 2.90% | 1.13x |
| Readers of Belizean Content | 1.51% | 1.12x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Interest attribute.
Index: A comparison of the Hyundai audience to the internet population.
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APPAREL RETAILERS
The Hyundai audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Hyundai audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.58% | 6.23x |
| Gymboree | 2.51% | 6.05x |
| Dressbarn | 3.90% | 6.01x |
| Abercrombie & Fitch | 2.76% | 5.98x |
| LL Bean | 0.41% | 5.85x |
| Aeropostale | 2.56% | 5.85x |
| Charlotte Russe | 1.83% | 5.83x |
| Belk | 1.32% | 5.80x |
| Hollister | 2.27% | 5.74x |
| Mens Wearhouse | 6.79% | 5.66x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Location attribute.
Index: A comparison of the Hyundai audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Hyundai audience is Car Forums.
| Content Affinity | Composition | Index |
| Car Forums | 1.98% | 1.30x |
| Car Information | 2.75% | 1.17x |
| Colorado News | 1.82% | 1.17x |
| South Florida Cluster | 1.60% | 1.11x |
| Big Box Retail | 4.74% | 1.05x |
| Appliances & Reviews | 3.01% | 1.04x |
| Chain Restaurants | 1.71% | 1.04x |
| Do It Yourself | 3.22% | 1.03x |
| Discount Travel | 8.47% | 1.01x |
| High End Real Estate Researchers | 5.77% | 1.01x |
Composition Percentage:
The overlap percentage between the Hyundai audience and the Content Affinity attribute.
Index: A comparison of the Hyundai audience to the internet population.
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DEMOGRAPHICS
The Hyundai audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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