Dstillery Audiences

INFINITI

Audience Size: 26.4 Thousand Devices

Explore the Infiniti Audience

Below you'll find more information about the Infiniti audience, broken down in different categories based on their digital and physical behaviors. These are 26.4 thousand unique devices whose actions qualify for the Infiniti audience.

Dstillery Crafted Audiences

INTERESTS

The Infiniti audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Infiniti audience is Ballet Enthusiasts.

Interest Composition Index
Ballet Enthusiasts 4.62% 3.26x
Phoenix Suns Fans 6.36% 3.18x
College Students 4.62% 3.14x
Luxury Retail Researchers 4.62% 3.13x
Daily Horoscope Checkers 6.94% 2.97x
Volvo Vehicle Shoppers 5.78% 2.93x
Medical Coding Content Readers 5.78% 2.91x
Asthma Sufferers 6.36% 2.91x
Japanese Luxury Car Enthusiasts 6.36% 2.87x
Antiquing Enthusiasts 5.78% 2.83x
Composition Percentage: The overlap percentage between the Infiniti audience and the Interest attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Infiniti audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Infiniti audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.30% 15.33x
Armani 0.72% 12.23x
Madewell 0.95% 8.71x
Charlotte Russe 0.39% 8.14x
Tommy Bahama 0.95% 8.02x
Free People 1.02% 7.87x
Lululemon 1.84% 7.83x
Bonobos 0.39% 7.50x
Jos A. Bank Clothiers 3.57% 7.34x
Hugo Boss 0.82% 7.29x
Composition Percentage: The overlap percentage between the Infiniti audience and the Location attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Infiniti audience is Hawaii News.

Content Affinity Composition Index
Hawaii News 1.73% 4.26x
New York City Real Estate Research Cluster 1.73% 4.09x
Legal Information Research Cluster 1.16% 3.97x
Florida Naples News Cluster 3.47% 3.68x
Teaching Tools for Kids 1.16% 3.63x
Pet Forums 0.70% 3.59x
Conservatives & Conspiracies 1.16% 3.50x
Minecraft Video Game Players 1.97% 3.42x
Health Issues Cluster 2.89% 3.39x
Finance & Accounting Cluster 2.31% 3.37x
Composition Percentage: The overlap percentage between the Infiniti audience and the Content Affinity attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Infiniti audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male