Dstillery Audiences

INFINITI

Audience Size: 42.5 Thousand Devices

Explore the Infiniti Audience

Below you'll find more information about the Infiniti audience, broken down in different categories based on their digital and physical behaviors. These are 42.5 thousand unique devices whose actions qualify for the Infiniti audience.

Dstillery Crafted Audiences

INTERESTS

The Infiniti audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Infiniti audience is Masters in Management Researchers.

Interest Composition Index
Masters in Management Researchers 4.73% 4.09x
Venture Capitalists 4.14% 3.69x
Yale University Fans 3.55% 3.59x
Business Filing Researchers 3.55% 3.52x
World Cup Enthusiasts 7.10% 3.35x
Soccer Fans 6.51% 3.18x
Finance Continuing Education Researchers 2.37% 3.14x
Investment Management Professionals 2.37% 3.09x
Small Business Administration Cares Act Researchers 2.37% 2.97x
Enterprise Field Services Researchers 4.73% 2.97x
Composition Percentage: The overlap percentage between the Infiniti audience and the Interest attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Infiniti audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Infiniti audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.23% 29.07x
Intermix 0.59% 6.71x
Lorna Jane 0.97% 5.76x
Joe's Jeans 0.17% 4.43x
Armani 1.85% 4.40x
Uniqlo 0.91% 4.13x
Zara 1.60% 3.97x
Free People 2.63% 3.82x
Charlotte Russe 0.92% 3.82x
Tommy Bahama 1.68% 3.76x
Composition Percentage: The overlap percentage between the Infiniti audience and the Location attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Infiniti audience is New Mexico News.

Content Affinity Composition Index
New Mexico News 2.37% 4.85x
San Francisco Bay Area Cluster 1.78% 4.60x
Latin American News 1.78% 4.47x
Florida Naples News Cluster 1.18% 3.97x
Idaho Cluster 1.18% 3.91x
Arkansas News 2.37% 3.40x
Indiana Finance & Business Cluster 1.18% 2.93x
Connecticut News 2.37% 2.93x
College Planning 0.56% 2.88x
Car Shopping 1.78% 2.83x
Composition Percentage: The overlap percentage between the Infiniti audience and the Content Affinity attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Infiniti audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male