Dstillery Audiences

INFINITI

Audience Size: 57 Thousand Devices

Explore the Infiniti Audience

Below you'll find more information about the Infiniti audience, broken down in different categories based on their digital and physical behaviors. These are 57 thousand unique devices whose actions qualify for the Infiniti audience.

Dstillery Crafted Audiences

INTERESTS

The Infiniti audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Infiniti audience is Volvo Vehicle Shoppers.

Interest Composition Index
Volvo Vehicle Shoppers 4.11% 3.01x
Work Visa Researchers 3.16% 2.73x
Tahoe Skiers and Snowboarders 4.43% 2.65x
Accounting & CPA Continuing Education Researchers 4.43% 2.59x
Automotive News Readers 3.80% 2.42x
Gen Z Apparel Shoppers 4.75% 2.40x
Nissan Vehicle Shoppers 4.75% 2.37x
Toyota Vehicle Shopper 4.11% 2.34x
Jaguar Vehicle Shoppers 4.75% 2.31x
Ford Mustang Enthusiasts 4.43% 2.30x
Composition Percentage: The overlap percentage between the Infiniti audience and the Interest attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Infiniti audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Infiniti audience is Intermix.

Location Composition Index
Intermix 0.44% 6.58x
Lorna Jane 0.75% 5.92x
Bonobos 0.94% 4.77x
Uniqlo 0.79% 4.48x
Lululemon 3.89% 4.14x
Madewell 2.19% 4.14x
Ann Taylor 1.44% 4.06x
Armani 1.25% 4.06x
LL Bean 0.59% 3.72x
The North Face 1.29% 3.72x
Composition Percentage: The overlap percentage between the Infiniti audience and the Location attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Infiniti audience is Trucking.

Content Affinity Composition Index
Trucking 0.95% 5.95x
Data Analysis & Scripting 0.95% 5.82x
Philippines News 0.95% 5.69x
Idaho Cluster 1.27% 3.68x
Teaching Tools for Kids 0.63% 3.65x
Hudson Valley New York Media 0.95% 3.61x
Pacific Northwest Sports & News Cluster 0.95% 3.50x
Motorcycle Lifestyle Researchers 0.95% 3.35x
Spain News - Madrid & Seville 0.63% 3.22x
Backpacking 0.63% 3.20x
Composition Percentage: The overlap percentage between the Infiniti audience and the Content Affinity attribute.
Index: A comparison of the Infiniti audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Infiniti audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male