Explore the Ingles Supermarket Audience
Below you'll find more information about the Ingles Supermarket audience, broken down in different categories based on their digital and physical behaviors. These are 133 thousand unique devices whose actions qualify for the Ingles Supermarket audience.
INTERESTS
The Ingles Supermarket audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ingles Supermarket audience is Asheville Trip Planners.
| Interest | Composition | Index |
| Asheville Trip Planners | 19.98% | 10.10x |
| North Carolina Travel Researchers | 15.39% | 6.95x |
| North Carolina Football Fans | 14.98% | 6.71x |
| Smokie Mountain Trip Planner | 18.25% | 6.69x |
| South Carolina Gamecocks Fans | 11.42% | 6.55x |
| Clemson Tigers Fans | 13.15% | 6.08x |
| Smoky Mountains Trip Planners | 12.03% | 5.71x |
| UNC Tar Heels Fans | 9.68% | 4.84x |
| South Atlantic Voters | 11.01% | 4.69x |
| Atlanta Trip Planners | 8.66% | 4.23x |
Composition Percentage:
The overlap percentage between the Ingles Supermarket audience and the Interest attribute.
Index: A comparison of the Ingles Supermarket audience to the internet population.
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APPAREL RETAILERS
The Ingles Supermarket audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ingles Supermarket audience is Belk.
| Location | Composition | Index |
| Belk | 6.07% | 23.23x |
| Joe's Jeans | 0.26% | 7.28x |
| Brooks Brothers | 2.40% | 4.43x |
| REI | 1.10% | 4.33x |
| Carhartt | 22.55% | 4.20x |
| Levi Strauss | 0.02% | 4.07x |
| Talbots | 2.33% | 3.56x |
| Lane Bryant | 3.04% | 3.53x |
| Hollister | 2.87% | 3.26x |
| Old Navy | 5.60% | 3.23x |
Composition Percentage:
The overlap percentage between the Ingles Supermarket audience and the Location attribute.
Index: A comparison of the Ingles Supermarket audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ingles Supermarket audience is North Carolina.
| Content Affinity | Composition | Index |
| North Carolina | 22.22% | 15.40x |
| Southeast College Athletics | 0.61% | 8.52x |
| South Carolina News | 18.65% | 8.37x |
| Tennessee Cluster | 9.99% | 6.04x |
| North Carolina Education | 4.79% | 5.84x |
| Natural & Healthy Living Researchers | 0.31% | 5.72x |
| North Carolina News | 10.50% | 5.03x |
| Bags & Luggage | 0.41% | 4.91x |
| Bathrooms & Plumbing | 0.31% | 4.11x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.41% | 4.03x |
Composition Percentage:
The overlap percentage between the Ingles Supermarket audience and the Content Affinity attribute.
Index: A comparison of the Ingles Supermarket audience to the internet population.
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DEMOGRAPHICS
The Ingles Supermarket audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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