Dstillery Audiences

INTERMIX

Audience Size: 12.3 Thousand Devices

Explore the Intermix Audience

Below you'll find more information about the Intermix audience, broken down in different categories based on their digital and physical behaviors. These are 12.3 thousand unique devices whose actions qualify for the Intermix audience.

Dstillery Crafted Audiences

INTERESTS

The Intermix audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Intermix audience is Readers of Jewish Content.

Interest Composition Index
Readers of Jewish Content 10.17% 10.84x
Liberal Think Tank Readers 8.47% 9.60x
Healthcare Discount Shoppers 8.47% 9.44x
Hanukkah Celebration Planners 8.47% 8.78x
Ballet Enthusiasts 10.17% 8.56x
Venture Capitalists 10.17% 8.00x
Podcast Listeners 8.47% 7.20x
Home Theater Enthusiasts 6.78% 7.18x
Dance Enthusiasts 10.17% 6.45x
Symphony Music Enthusiasts 10.17% 6.44x
Composition Percentage: The overlap percentage between the Intermix audience and the Interest attribute.
Index: A comparison of the Intermix audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Intermix audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Intermix audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 18.52% 184.24x
Club Monaco 15.36% 89.31x
Armani 23.36% 55.00x
Bonobos 10.63% 41.71x
Joe's Jeans 1.16% 29.90x
Ralph Lauren 17.78% 29.78x
Hugo Boss 18.99% 28.10x
Zara 9.31% 22.88x
Lululemon 26.56% 21.90x
Free People 15.04% 21.76x
Composition Percentage: The overlap percentage between the Intermix audience and the Location attribute.
Index: A comparison of the Intermix audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Intermix audience is Israel News.

Content Affinity Composition Index
Israel News 8.47% 7.90x
Connecticut News 5.08% 5.39x
Phoenix News 5.08% 4.63x
New Jersey News Cluster 8.47% 4.58x
Philadelphia Cluster 3.03% 3.93x
Free Online Game Players 0.24% 3.62x
Electronic Document Assembly 0.11% 3.61x
Detroit News 3.39% 3.40x
Apartment Hunting 3.39% 3.38x
England Tourism 0.04% 3.34x
Composition Percentage: The overlap percentage between the Intermix audience and the Content Affinity attribute.
Index: A comparison of the Intermix audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Intermix audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male