Explore the J. Crew Audience
Below you'll find more information about the J. Crew audience, broken down in different categories based on their digital and physical behaviors. These are 810 thousand unique devices whose actions qualify for the J. Crew audience.
INTERESTS
The J. Crew audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the J. Crew audience is Ballet Enthusiasts.
| Interest | Composition | Index |
| Ballet Enthusiasts | 4.63% | 2.41x |
| New York City Events Researchers | 4.28% | 2.38x |
| Online Grocery Shoppers | 5.01% | 2.33x |
| New York Trip Planners | 4.30% | 2.22x |
| Real Estate Decision Makers | 4.13% | 2.14x |
| Burger Enthusiast | 2.61% | 2.04x |
| Venture Capitalists | 3.53% | 2.03x |
| United Arab Emirates Trip Planners | 3.35% | 1.95x |
| Home Interior Design Enthusiasts | 3.22% | 1.90x |
| Elite Cycling Gear Shoppers | 3.32% | 1.87x |
Composition Percentage:
The overlap percentage between the J. Crew audience and the Interest attribute.
Index: A comparison of the J. Crew audience to the internet population.
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APPAREL RETAILERS
The J. Crew audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the J. Crew audience is Topshop.
| Location | Composition | Index |
| Topshop | 3.16% | 36.75x |
| Madewell | 16.58% | 36.10x |
| Club Monaco | 8.34% | 34.06x |
| Bonobos | 9.31% | 31.71x |
| Express Outlets | 6.63% | 30.41x |
| Michael Kors | 31.96% | 29.95x |
| Anthropologie | 7.85% | 27.97x |
| Ralph Lauren | 8.13% | 27.22x |
| Kate Spade | 15.49% | 26.48x |
| Coach | 28.66% | 25.84x |
Composition Percentage:
The overlap percentage between the J. Crew audience and the Location attribute.
Index: A comparison of the J. Crew audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the J. Crew audience is Assorted Topics (Safari, Health, Wellness, Sports).
| Content Affinity | Composition | Index |
| Assorted Topics (Safari, Health, Wellness, Sports) | 0.04% | 5.49x |
| Home Office Products | 0.04% | 4.11x |
| Canada Online Shopping Cluster | 0.04% | 4.00x |
| Teaching Abroad | 0.03% | 3.79x |
| NYC Tourist Attractions | 1.90% | 3.72x |
| New York City Real Estate Research Cluster | 1.42% | 3.61x |
| Institutional Investing | 0.22% | 3.60x |
| San Francisco Tourism | 0.20% | 3.49x |
| Vancouver British Columbia Research Cluster | 0.04% | 3.39x |
| Survey Websites | 0.02% | 3.33x |
Composition Percentage:
The overlap percentage between the J. Crew audience and the Content Affinity attribute.
Index: A comparison of the J. Crew audience to the internet population.
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DEMOGRAPHICS
The J. Crew audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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