Explore the J. Crew Audience
Below you'll find more information about the J. Crew audience, broken down in different categories based on their digital and physical behaviors. These are 728 thousand unique devices whose actions qualify for the J. Crew audience.
INTERESTS
The J. Crew audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the J. Crew audience is Work Comes First Travelers.
| Interest | Composition | Index |
| Work Comes First Travelers | 0.04% | 3.08x |
| Online Grocery Shoppers | 7.01% | 2.80x |
| New York City Events Researchers | 6.38% | 2.75x |
| Ballet Enthusiasts | 6.50% | 2.70x |
| New York Trip Planners | 5.95% | 2.38x |
| Real Estate Decision Makers | 5.22% | 2.19x |
| Burger Enthusiast | 1.31% | 2.17x |
| Luxury Womens Brands Shoppers | 4.19% | 2.06x |
| Restaurant Menu Researchers | 4.04% | 2.03x |
| Broadway Fans | 4.40% | 2.03x |
Composition Percentage:
The overlap percentage between the J. Crew audience and the Interest attribute.
Index: A comparison of the J. Crew audience to the internet population.
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APPAREL RETAILERS
The J. Crew audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the J. Crew audience is Madewell.
| Location | Composition | Index |
| Madewell | 16.72% | 38.83x |
| Topshop | 3.23% | 38.57x |
| Club Monaco | 7.80% | 35.06x |
| Bonobos | 9.57% | 32.85x |
| Michael Kors | 27.70% | 32.07x |
| Express Outlets | 6.01% | 30.56x |
| Ralph Lauren | 7.62% | 29.57x |
| Kate Spade | 14.02% | 28.68x |
| Levi Strauss | 8.53% | 26.78x |
| Coach | 27.46% | 26.63x |
Composition Percentage:
The overlap percentage between the J. Crew audience and the Location attribute.
Index: A comparison of the J. Crew audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the J. Crew audience is Cosmetics Business.
| Content Affinity | Composition | Index |
| Cosmetics Business | 0.12% | 5.61x |
| NYC Tourist Attractions | 3.01% | 4.68x |
| New York City Real Estate Research Cluster | 2.49% | 4.66x |
| France Online Music & Quiz Content Cluster | 0.09% | 4.42x |
| New York City Education & News Cluster | 1.67% | 4.15x |
| Institutional Investing | 0.33% | 3.43x |
| French News & Gossip Cluster | 0.12% | 3.41x |
| Survey Websites | 0.02% | 3.33x |
| Marketing Professionals | 0.76% | 3.32x |
| Professional Audio Visual | 0.09% | 3.28x |
Composition Percentage:
The overlap percentage between the J. Crew audience and the Content Affinity attribute.
Index: A comparison of the J. Crew audience to the internet population.
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DEMOGRAPHICS
The J. Crew audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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