Explore the JW Marriott Audience
Below you'll find more information about the JW Marriott audience, broken down in different categories based on their digital and physical behaviors. These are 104 thousand unique devices whose actions qualify for the JW Marriott audience.
INTERESTS
The JW Marriott audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the JW Marriott audience is Work Comes First Travelers.
| Interest | Composition | Index |
| Work Comes First Travelers | 0.23% | 3.95x |
| Houston Trip Planners | 4.04% | 2.70x |
| Venture Capitalists | 3.55% | 2.70x |
| Miami Trip Planners | 3.66% | 2.62x |
| Investment Banking Professionals | 3.17% | 2.45x |
| New Orleans Trip Planners | 2.68% | 2.35x |
| Denver Trip Planners | 3.40% | 2.34x |
| Shared Work Space Researchers | 3.25% | 2.32x |
| New Orleans Activities Researchers | 2.23% | 2.31x |
| New York City Fine Theatre Enthusiasts | 2.23% | 2.31x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Interest attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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APPAREL RETAILERS
The JW Marriott audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the JW Marriott audience is Hugo Boss.
| Location | Composition | Index |
| Hugo Boss | 7.01% | 25.26x |
| Levi Strauss | 3.32% | 24.92x |
| Calvin Klein | 2.59% | 22.71x |
| Aeropostale | 9.25% | 21.25x |
| Saint Laurent Paris | 2.17% | 20.62x |
| Free People | 3.98% | 18.72x |
| Columbia | 2.41% | 18.50x |
| Armani | 4.83% | 18.43x |
| Club Monaco | 2.14% | 18.13x |
| Eddie Bauer | 3.15% | 18.03x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Location attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the JW Marriott audience is Mobile Industry Information.
| Content Affinity | Composition | Index |
| Mobile Industry Information | 0.30% | 4.24x |
| Colorado Snow | 0.98% | 4.17x |
| Marketing Professionals | 0.76% | 3.56x |
| Real Estate Cluster | 0.23% | 3.40x |
| Work Productivity | 0.42% | 3.38x |
| Business News & Information Readers | 1.32% | 3.38x |
| Illinois Education | 0.19% | 3.31x |
| Minnesota Community Business Cluster | 0.79% | 3.11x |
| Central & South American News | 0.26% | 3.01x |
| LGBTQ Advocacy | 1.28% | 2.96x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Content Affinity attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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DEMOGRAPHICS
The JW Marriott audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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