Explore the JW Marriott Audience
Below you'll find more information about the JW Marriott audience, broken down in different categories based on their digital and physical behaviors. These are 38.8 thousand unique devices whose actions qualify for the JW Marriott audience.
INTERESTS
The JW Marriott audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the JW Marriott audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 3.58% | 2.79x |
| Denver Broncos Fans | 2.60% | 2.79x |
| New Orleans Trip Planners | 2.54% | 2.52x |
| Colorado Skiers and Snowboarders | 3.26% | 2.48x |
| Aspen Skiers and Snowboarders | 3.19% | 2.47x |
| Aspen Trip Planners | 2.54% | 2.39x |
| Luxury Retail Researchers | 2.54% | 2.29x |
| Texas Energy Providers | 2.47% | 2.28x |
| Louisiana Trip Planners | 2.73% | 2.27x |
| Louisiana State University Tigers Fans | 2.08% | 2.25x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Interest attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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APPAREL RETAILERS
The JW Marriott audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the JW Marriott audience is Journeys.
| Location | Composition | Index |
| Journeys | 4.90% | 22.95x |
| Express | 3.72% | 19.96x |
| The North Face | 4.64% | 19.51x |
| American Apparel | 3.28% | 19.31x |
| Forever 21 | 5.30% | 18.72x |
| Tommy Bahama | 3.40% | 18.65x |
| Zara | 2.97% | 18.04x |
| American Eagle Outfitters | 7.11% | 17.82x |
| Brooks Brothers | 6.34% | 14.92x |
| J. Crew | 5.39% | 14.86x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Location attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the JW Marriott audience is Smart Travel.
| Content Affinity | Composition | Index |
| Smart Travel | 1.43% | 3.62x |
| Colorado News | 4.10% | 3.22x |
| Texas Media | 2.47% | 2.87x |
| Minnesota Local News Cluster | 2.73% | 2.75x |
| New Orleans Cluster | 2.47% | 2.35x |
| Tennessee News | 1.63% | 2.14x |
| Furniture & Home Improvement | 1.63% | 2.07x |
| LGBTQ Advocacy | 0.98% | 2.06x |
| Legal Information Research Cluster | 1.04% | 2.02x |
| NYC Tourist Attractions | 1.30% | 1.97x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Content Affinity attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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DEMOGRAPHICS
The JW Marriott audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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