Explore the JW Marriott Audience
Below you'll find more information about the JW Marriott audience, broken down in different categories based on their digital and physical behaviors. These are 17.9 thousand unique devices whose actions qualify for the JW Marriott audience.
INTERESTS
The JW Marriott audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the JW Marriott audience is Social Distancing Content Readers.
| Interest | Composition | Index |
| Social Distancing Content Readers | 4.08% | 4.16x |
| Readers of Dominican Republic Content | 6.80% | 3.27x |
| Post COVID-19 Restaurant Reopening Researchers | 2.72% | 3.17x |
| Cigars Shoppers | 6.80% | 3.13x |
| Texas Longhorn Fans | 8.16% | 3.09x |
| Western Canada Skiers and Snowboarders | 5.44% | 3.08x |
| Houston Astros Fans | 6.80% | 2.97x |
| Luxury Retail Researchers | 3.40% | 2.96x |
| New Orleans Trip Planners | 6.80% | 2.94x |
| Office Reopening Researchers | 3.40% | 2.92x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Interest attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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APPAREL RETAILERS
The JW Marriott audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the JW Marriott audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 3.05% | 29.87x |
| Armani | 1.67% | 18.66x |
| Hugo Boss | 1.97% | 12.93x |
| Bonobos | 0.69% | 12.35x |
| Supreme | 0.10% | 11.67x |
| Zara | 1.08% | 11.45x |
| Anthropologie | 2.27% | 8.62x |
| Brooks Brothers | 1.58% | 8.41x |
| Express Outlets | 0.89% | 8.34x |
| Michael Kors | 3.15% | 8.34x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Location attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the JW Marriott audience is Dermatology.
| Content Affinity | Composition | Index |
| Dermatology | 0.42% | 5.30x |
| Mommy Bloggers | 1.36% | 3.98x |
| US Cycling | 2.04% | 3.86x |
| Moving & Storage | 0.59% | 3.60x |
| North Dakota Cluster | 2.04% | 3.58x |
| Auto Enthusiast Information Researchers | 1.36% | 3.52x |
| East Texas Cluster | 1.36% | 3.50x |
| San Francisco Tourism | 0.19% | 3.43x |
| Hobby Vehicles | 0.25% | 3.40x |
| Austin Cluster | 4.08% | 3.34x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Content Affinity attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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DEMOGRAPHICS
The JW Marriott audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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