Explore the JW Marriott Audience
Below you'll find more information about the JW Marriott audience, broken down in different categories based on their digital and physical behaviors. These are 86.2 thousand unique devices whose actions qualify for the JW Marriott audience.
INTERESTS
The JW Marriott audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the JW Marriott audience is Luxury Hotel Guests.
| Interest | Composition | Index |
| Luxury Hotel Guests | 5.05% | 2.69x |
| E-cycling Enthusiasts | 5.61% | 2.62x |
| Luxury Boutique Hotel Researchers | 4.58% | 2.46x |
| Men's Shoe Shoppers | 4.49% | 2.38x |
| New Orleans Trip Planners | 3.98% | 2.25x |
| Luxury Retail Researchers | 3.98% | 2.24x |
| Travel Reward Points Enthusiasts | 4.12% | 2.22x |
| Chicago Trip Planners | 4.44% | 2.17x |
| Investment Banking Professionals | 3.60% | 2.16x |
| Real Estate Decision Makers | 4.21% | 2.16x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Interest attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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APPAREL RETAILERS
The JW Marriott audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the JW Marriott audience is Topshop.
| Location | Composition | Index |
| Topshop | 1.98% | 22.44x |
| Calvin Klein | 1.79% | 21.26x |
| Joe's Jeans | 0.92% | 17.30x |
| Intermix | 2.61% | 16.10x |
| Club Monaco | 3.60% | 15.29x |
| Bonobos | 4.27% | 14.36x |
| Saint Laurent Paris | 2.24% | 13.98x |
| Armani | 7.33% | 13.77x |
| Supreme | 0.34% | 13.67x |
| American Apparel | 7.91% | 13.26x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Location attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the JW Marriott audience is French News & Gossip Cluster.
| Content Affinity | Composition | Index |
| French News & Gossip Cluster | 0.14% | 5.16x |
| Feminism | 0.23% | 4.86x |
| Philanthropy - Nonprofits | 0.14% | 4.62x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.09% | 3.51x |
| Korea Cluster | 0.19% | 3.46x |
| Vietnam Cluster | 0.09% | 3.34x |
| Low Budget Shoppers | 0.14% | 3.26x |
| Holiday Gifts | 0.09% | 3.15x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.09% | 3.09x |
| Writing & Publishing | 0.42% | 3.05x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Content Affinity attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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DEMOGRAPHICS
The JW Marriott audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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