Explore the JW Marriott Audience
Below you'll find more information about the JW Marriott audience, broken down in different categories based on their digital and physical behaviors. These are 230.5 thousand unique devices whose actions qualify for the JW Marriott audience.
INTERESTS
The JW Marriott audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the JW Marriott audience is Shared Work Space Researchers.
| Interest | Composition | Index |
| Shared Work Space Researchers | 5.47% | 2.28x |
| Luxury Boutique Hotel Researchers | 5.68% | 2.25x |
| E-cycling Enthusiasts | 5.79% | 2.23x |
| Luxury Hotel Guests | 5.36% | 2.21x |
| Aspen Skiers and Snowboarders | 4.65% | 2.11x |
| Miami Trip Planners | 4.82% | 2.10x |
| Readers of Costa Rican Content | 4.27% | 2.05x |
| Real Estate Decision Makers | 4.82% | 2.03x |
| Venture Capitalists | 4.22% | 1.99x |
| Investment Banking Professionals | 4.33% | 1.93x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Interest attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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APPAREL RETAILERS
The JW Marriott audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the JW Marriott audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 1.94% | 21.82x |
| Topshop | 1.66% | 20.14x |
| Joe's Jeans | 0.89% | 18.33x |
| Club Monaco | 4.00% | 16.70x |
| Intermix | 2.56% | 15.93x |
| Supreme | 0.33% | 14.81x |
| American Apparel | 8.53% | 14.70x |
| Armani | 6.98% | 14.40x |
| Bonobos | 4.15% | 14.34x |
| Saint Laurent Paris | 2.46% | 14.15x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Location attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the JW Marriott audience is Canadian Lifestyle.
| Content Affinity | Composition | Index |
| Canadian Lifestyle | 0.43% | 6.86x |
| Institutional Investing | 0.32% | 5.69x |
| Canada Tourism Research Cluster | 0.38% | 4.80x |
| Canadian Auto | 0.22% | 4.03x |
| Canadian News | 0.11% | 3.80x |
| Philanthropy - Nonprofits | 0.11% | 3.79x |
| Canada Culture and Tourism | 0.32% | 3.78x |
| Canada Business Cluster | 0.27% | 3.56x |
| San Francisco Tourism | 0.19% | 3.43x |
| Peru Media | 0.38% | 3.42x |
Composition Percentage:
The overlap percentage between the JW Marriott audience and the Content Affinity attribute.
Index: A comparison of the JW Marriott audience to the internet population.
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DEMOGRAPHICS
The JW Marriott audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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