Dstillery Audiences

JACK IN THE BOX

Audience Size: 3.6 Million Devices

Explore the Jack in the Box Audience

Below you'll find more information about the Jack in the Box audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Jack in the Box audience.

Dstillery Crafted Audiences

INTERESTS

The Jack in the Box audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jack in the Box audience is California Skiers and Snowboarders.

Interest Composition Index
California Skiers and Snowboarders 4.23% 2.71x
Santa Cruz Trip Planners 4.33% 2.54x
Los Angeles Mass Transit Commuters 5.11% 2.50x
Houston Trip Planners 4.85% 2.13x
California Trip Planners 4.54% 2.12x
San Diego Trip Planners 4.61% 2.11x
Tahoe Skiers and Snowboarders 3.33% 1.98x
Los Angeles Dodgers Fans 3.17% 1.94x
Los Angeles Trip Planners 4.17% 1.94x
Men's Suit Shoppers 3.45% 1.92x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Interest attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jack in the Box audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jack in the Box audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.82% 10.83x
Joe's Jeans 0.41% 6.27x
Topshop 0.34% 5.79x
Tommy Bahama 2.12% 4.92x
Zumiez 5.07% 4.66x
Forever 21 4.18% 4.65x
REI 1.40% 4.64x
Gymboree 3.10% 4.54x
Hollister 2.78% 4.41x
Abercrombie & Fitch 2.62% 4.41x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Location attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jack in the Box audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 1.21% 3.83x
Central California Cluster 1.37% 3.60x
Los Angeles Cluster 0.09% 3.31x
Northern California Cluster 2.45% 3.30x
Environmentally Friendly Cars 0.02% 3.17x
Tahoe & Reno Tourism 0.71% 3.16x
Los Angeles News 5.96% 3.07x
Southern California Cluster 0.20% 2.92x
San Diego Cluster 2.93% 2.90x
Texas Media 4.57% 2.81x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Content Affinity attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jack in the Box audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male