Dstillery Audiences

JACK IN THE BOX

Audience Size: 1.2 Million Devices

Explore the Jack in the Box Audience

Below you'll find more information about the Jack in the Box audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Jack in the Box audience.

Dstillery Crafted Audiences

INTERESTS

The Jack in the Box audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jack in the Box audience is Big Box Store Jewelry Sale Shoppers.

Interest Composition Index
Big Box Store Jewelry Sale Shoppers 0.12% 2.36x
Coupon Researchers 1.06% 1.73x
Misc-Deal Seekers or Coupon Shoppers 1.83% 1.73x
Price Conscious Grocery Shoppers 1.07% 1.71x
Texas Activity Researchers 0.52% 1.58x
Holiday Season Sporting Goods Deal Shoppers 1.84% 1.56x
Sweet Tooths 1.97% 1.52x
Identity Theft Protection Researchers 0.71% 1.50x
Black Friday Deal Shoppers 2.58% 1.50x
Crafting Enthusiasts 1.74% 1.49x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Interest attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jack in the Box audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jack in the Box audience is Belk.

Location Composition Index
Belk 0.60% 5.64x
Carhartt 5.05% 5.04x
Lane Bryant 1.30% 4.89x
Buckle 2.06% 4.53x
Dressbarn 1.19% 4.45x
Journeys 3.02% 4.34x
The Childrens Place 1.44% 4.32x
Maurices 2.75% 4.27x
Aeropostale 1.85% 4.14x
Hollister 1.08% 4.08x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Location attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jack in the Box audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 0.02% 3.98x
Parenting & Children's Activities 0.02% 3.64x
Shopping Catalogs 0.02% 3.64x
Work Productivity 0.02% 3.56x
Romanian News 0.01% 3.14x
Nursing 0.02% 2.82x
Numerology & Astrology 0.02% 2.76x
US Soccer 0.02% 2.67x
Marijuana 0.01% 2.61x
Smart Travel 0.06% 2.46x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Content Affinity attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jack in the Box audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female