Dstillery Audiences

JACK IN THE BOX

Audience Size: 4.9 Million Devices

Explore the Jack in the Box Audience

Below you'll find more information about the Jack in the Box audience, broken down in different categories based on their digital and physical behaviors. These are 4.9 million unique devices whose actions qualify for the Jack in the Box audience.

Dstillery Crafted Audiences

INTERESTS

The Jack in the Box audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jack in the Box audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 4.79% 1.45x
Restaurant Supply Shoppers 0.15% 1.42x
Texas State Fairs 3.80% 1.39x
Holiday Season Sporting Goods Deal Shoppers 2.70% 1.37x
Travel Insurance and Safety Researchers 3.59% 1.33x
Holiday Season Low-Cost Retail Deal Shoppers 2.60% 1.32x
Southern Central Voters 3.13% 1.30x
Black Friday Deal Shoppers 2.55% 1.28x
Holiday Season Department Store Deal Shoppers 2.30% 1.28x
Southeastern Voters 3.10% 1.28x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Interest attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jack in the Box audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jack in the Box audience is Belk.

Location Composition Index
Belk 1.11% 2.24x
Maurices 5.44% 2.11x
Buckle 3.24% 1.88x
Carhartt 24.80% 1.83x
Lane Bryant 2.63% 1.82x
Aeropostale 2.67% 1.78x
The Childrens Place 4.03% 1.77x
Express Outlets 0.51% 1.76x
Journeys 4.30% 1.76x
Dressbarn 2.14% 1.73x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Location attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jack in the Box audience is Marijuana.

Content Affinity Composition Index
Marijuana 0.01% 2.61x
Bridal Fashion 0.02% 2.09x
Arkansas News 1.25% 1.60x
East Texas Cluster 0.46% 1.56x
Spanish Health & Wellness 0.07% 1.54x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.01% 1.43x
Northern Texas Cluster 1.18% 1.42x
Comedy Content 0.03% 1.41x
Sewing, Embroidery & Quilting 0.06% 1.39x
Missouri Travel & Outdoors Cluster 0.92% 1.39x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Content Affinity attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jack in the Box audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female