Dstillery Audiences

JACK IN THE BOX

Audience Size: 3.2 Million Devices

Explore the Jack in the Box Audience

Below you'll find more information about the Jack in the Box audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Jack in the Box audience.

Dstillery Crafted Audiences

INTERESTS

The Jack in the Box audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jack in the Box audience is Texas State Fairs.

Interest Composition Index
Texas State Fairs 3.88% 1.40x
Southern Central Voters 3.61% 1.39x
Black Friday Deal Shoppers 3.46% 1.38x
South State Fair Visitors 4.23% 1.36x
Travel Insurance and Safety Researchers 3.66% 1.33x
Dallas Cowboys Fans 3.15% 1.30x
Ohio County and Local Fair Visitors 3.95% 1.29x
Wig Shoppers 2.56% 1.29x
Louisiana Trip Planners 3.18% 1.28x
Myrtle Beach Trip Planners 2.92% 1.28x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Interest attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jack in the Box audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jack in the Box audience is Maurices.

Location Composition Index
Maurices 4.10% 3.76x
Belk 0.69% 3.62x
Lane Bryant 2.18% 3.58x
Express Outlets 0.34% 3.57x
Aeropostale 1.66% 3.45x
Buckle 1.82% 3.41x
Journeys 2.71% 3.38x
Dressbarn 1.83% 3.32x
Old Navy 3.55% 3.31x
Victoria's Secret 2.66% 3.29x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Location attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jack in the Box audience is Texas Sporting & Outdoors Cluster.

Content Affinity Composition Index
Texas Sporting & Outdoors Cluster 0.01% 2.95x
Social & Demographic Trends 0.02% 2.55x
Malaya 0.01% 2.25x
Survival Guides 0.03% 2.21x
Cheerleading 0.04% 2.18x
Airsoft & Paintball Equipment 0.03% 2.17x
Audio Clips & Sound Effects 0.02% 1.97x
Humor & Entertainment 0.05% 1.95x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 1.92x
Southern California Tourism 0.04% 1.90x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Content Affinity attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jack in the Box audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female