Dstillery Audiences

JACK IN THE BOX

Audience Size: 6.5 Million Devices

Explore the Jack in the Box Audience

Below you'll find more information about the Jack in the Box audience, broken down in different categories based on their digital and physical behaviors. These are 6.5 million unique devices whose actions qualify for the Jack in the Box audience.

Dstillery Crafted Audiences

INTERESTS

The Jack in the Box audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jack in the Box audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 4.96% 1.46x
Texas State Fairs 3.89% 1.38x
Winter Holiday Celebrators 2.43% 1.35x
Christmas Recipe Researchers 2.49% 1.35x
Halloween Forum Readers 3.58% 1.30x
Holiday Season Sporting Goods Deal Shoppers 2.34% 1.30x
Holiday Season Low-Cost Retail Deal Shoppers 2.33% 1.30x
Travel Insurance and Safety Researchers 3.86% 1.30x
Southern Central Voters 3.10% 1.29x
Texas County and Local Fair Visitors 3.44% 1.29x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Interest attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jack in the Box audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jack in the Box audience is Belk.

Location Composition Index
Belk 2.42% 2.27x
Maurices 9.94% 2.11x
Buckle 6.74% 1.96x
Lane Bryant 5.58% 1.92x
The Childrens Place 8.36% 1.88x
Aeropostale 5.61% 1.88x
Express Outlets 0.99% 1.88x
Carhartt 37.82% 1.87x
Dressbarn 4.43% 1.86x
Journeys 8.88% 1.85x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Location attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jack in the Box audience is Marijuana.

Content Affinity Composition Index
Marijuana 0.01% 2.61x
Beauty & Cosmetics 0.01% 2.11x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.01% 2.02x
East Texas Cluster 0.44% 1.93x
Vancouver British Columbia Research Cluster 0.02% 1.78x
Vegans & Animal Welfare 0.01% 1.57x
Cakes & Sweets 0.04% 1.54x
Arkansas News 1.11% 1.54x
Memphis News 0.19% 1.52x
Online Games for Kids 0.05% 1.47x
Composition Percentage: The overlap percentage between the Jack in the Box audience and the Content Affinity attribute.
Index: A comparison of the Jack in the Box audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jack in the Box audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female