Dstillery Audiences

JACKSON HEWITT

Audience Size: 922.9 Thousand Devices

Explore the Jackson Hewitt Audience

Below you'll find more information about the Jackson Hewitt audience, broken down in different categories based on their digital and physical behaviors. These are 922.9 thousand unique devices whose actions qualify for the Jackson Hewitt audience.

Dstillery Crafted Audiences

INTERESTS

The Jackson Hewitt audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jackson Hewitt audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.03% 1.41x
Misc-Deal Seekers or Coupon Shoppers 1.48% 1.38x
Prepaid Smartphone/Wireless Service Researchers 4.51% 1.36x
Ohio County and Local Fair Visitors 3.33% 1.36x
Southern Central Voters 2.85% 1.31x
South State Fair Visitors 3.83% 1.30x
AT&T Wireless Customers 0.05% 1.27x
Sunglasses Shoppers 0.58% 1.27x
Haunted House Researchers 1.97% 1.27x
Texas State Fairs 3.23% 1.26x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Interest attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jackson Hewitt audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jackson Hewitt audience is Belk.

Location Composition Index
Belk 0.51% 3.37x
Buckle 1.73% 3.22x
Lane Bryant 1.21% 3.11x
The Childrens Place 1.71% 3.08x
Maurices 2.58% 3.02x
Journeys 2.38% 3.01x
Aeropostale 1.50% 3.00x
Charlotte Russe 0.27% 3.00x
Dressbarn 0.95% 2.82x
Express Outlets 0.22% 2.82x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Location attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jackson Hewitt audience is Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content).

Content Affinity Composition Index
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.02% 3.43x
Assorted Topics (Power Trains, Drones, Web Design) 0.01% 3.05x
Bulgaria Cluster 0.03% 3.03x
US Soccer 0.02% 2.74x
Painting & Renovation 0.02% 2.54x
Local & Travel England - Northern England 0.02% 2.24x
Minnesota Community Business Cluster 0.02% 2.13x
Numerology & Astrology 0.01% 2.12x
Unique & Personalized Fashion 0.03% 2.07x
Italy Cluster 0.01% 2.05x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Content Affinity attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jackson Hewitt audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female