Dstillery Audiences

JACKSON HEWITT

Audience Size: 2.9 Million Devices

Explore the Jackson Hewitt Audience

Below you'll find more information about the Jackson Hewitt audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Jackson Hewitt audience.

Dstillery Crafted Audiences

INTERESTS

The Jackson Hewitt audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jackson Hewitt audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 0.02% 2.06x
Texas State Fairs 4.59% 1.83x
T-Mobile Customers 0.13% 1.73x
Texas Energy Providers 3.66% 1.63x
Southern Central Voters 3.51% 1.62x
Dallas Cowboys Fans 3.93% 1.60x
Texas County and Local Fair Visitors 3.83% 1.59x
Texas Trip Planners 3.71% 1.50x
Rodeo Enthusiasts 3.21% 1.48x
Dodge Vehicle Shoppers 3.26% 1.45x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Interest attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jackson Hewitt audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jackson Hewitt audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 1.62% 5.22x
Maurices 0.15% 4.89x
The Childrens Place 8.29% 4.80x
Lane Bryant 4.05% 4.70x
Aeropostale 5.50% 4.57x
Buckle 4.95% 4.53x
Belk 1.15% 4.42x
Express Outlets 0.81% 4.39x
Journeys 7.84% 4.35x
Old Navy 7.53% 4.35x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Location attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jackson Hewitt audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.03% 7.37x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 5.22x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.04% 2.90x
Franchising 0.02% 2.87x
Tahoe & Reno Tourism 0.52% 2.76x
Teaching Abroad 0.02% 2.68x
Hobby Drones & Remote-Controlled Cars 0.11% 2.61x
East Texas Cluster 0.83% 2.56x
Memes & Comedy 0.04% 2.55x
Northern Texas Cluster 2.49% 2.52x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Content Affinity attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jackson Hewitt audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female