Dstillery Audiences

JACKSON HEWITT

Audience Size: 874.8 Thousand Devices

Explore the Jackson Hewitt Audience

Below you'll find more information about the Jackson Hewitt audience, broken down in different categories based on their digital and physical behaviors. These are 874.8 thousand unique devices whose actions qualify for the Jackson Hewitt audience.

Dstillery Crafted Audiences

INTERESTS

The Jackson Hewitt audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jackson Hewitt audience is Texas State Fairs.

Interest Composition Index
Texas State Fairs 5.47% 1.66x
Texas Energy Providers 4.09% 1.49x
Texas County and Local Fair Visitors 4.56% 1.43x
Sprint Customers 0.03% 1.41x
Southern Central Voters 4.18% 1.41x
South State Fair Visitors 5.19% 1.39x
Readers of Mexican Content 3.08% 1.39x
Readers of Honduran Content 2.67% 1.37x
Restaurant Supply Shoppers 0.14% 1.37x
Readers of Guatemalan Content 2.95% 1.35x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Interest attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jackson Hewitt audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jackson Hewitt audience is Lane Bryant.

Location Composition Index
Lane Bryant 1.54% 2.79x
Buckle 1.81% 2.61x
The Childrens Place 2.43% 2.59x
Journeys 2.58% 2.57x
Aeropostale 1.52% 2.54x
Charlotte Russe 0.13% 2.54x
Maurices 2.67% 2.53x
Zumiez 1.34% 2.51x
Hollister 1.09% 2.50x
Abercrombie & Fitch 0.09% 2.49x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Location attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jackson Hewitt audience is Mobile Phone Networks.

Content Affinity Composition Index
Mobile Phone Networks 0.04% 5.50x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.05% 4.23x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.03% 3.98x
Yard Structures 0.03% 3.87x
Discount Books 0.03% 3.77x
Illinois 0.03% 3.58x
Engineering 0.04% 3.12x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.04% 2.99x
Bridal Fashion 0.04% 2.99x
Canada Tourism Research Cluster 0.04% 2.99x
Composition Percentage: The overlap percentage between the Jackson Hewitt audience and the Content Affinity attribute.
Index: A comparison of the Jackson Hewitt audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jackson Hewitt audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female