Explore the Jared Audience
Below you'll find more information about the Jared audience, broken down in different categories based on their digital and physical behaviors. These are 541.4 thousand unique devices whose actions qualify for the Jared audience.
INTERESTS
The Jared audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jared audience is Theme Park Researchers.
| Interest | Composition | Index |
| Theme Park Researchers | 3.37% | 1.57x |
| Las Vegas Hotel Researchers | 3.07% | 1.54x |
| Houston Rockets Fans | 3.23% | 1.52x |
| IT Decision Makers | 2.99% | 1.52x |
| Orlando Trip Planners | 3.54% | 1.52x |
| Carolina Panthers Fans | 3.10% | 1.51x |
| North Carolina Travel Researchers | 3.37% | 1.51x |
| Tablet Researchers | 3.45% | 1.50x |
| Work Visa Researchers | 2.65% | 1.48x |
| Houston Trip Planners | 3.57% | 1.48x |
Composition Percentage:
The overlap percentage between the Jared audience and the Interest attribute.
Index: A comparison of the Jared audience to the internet population.
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APPAREL RETAILERS
The Jared audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jared audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 3.59% | 16.46x |
| LL Bean | 1.73% | 13.54x |
| Gymboree | 13.19% | 11.89x |
| Levi Strauss | 3.14% | 11.60x |
| Columbia | 3.13% | 11.39x |
| Kate Spade | 6.51% | 11.12x |
| Brooks Brothers | 6.98% | 11.11x |
| Michael Kors | 11.27% | 10.57x |
| Charlotte Russe | 9.04% | 10.51x |
| J. Crew | 9.23% | 10.44x |
Composition Percentage:
The overlap percentage between the Jared audience and the Location attribute.
Index: A comparison of the Jared audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jared audience is Mexico Travel.
| Content Affinity | Composition | Index |
| Mexico Travel | 0.09% | 4.66x |
| Canadian News | 0.11% | 4.03x |
| Southern California Cluster | 0.14% | 4.03x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.09% | 3.34x |
| Telescopes | 0.17% | 3.30x |
| Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) | 0.14% | 3.13x |
| Canada Job Seekers Cluster | 0.04% | 3.11x |
| General Interest | 0.04% | 2.79x |
| Bowling | 0.22% | 2.78x |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.08% | 2.59x |
Composition Percentage:
The overlap percentage between the Jared audience and the Content Affinity attribute.
Index: A comparison of the Jared audience to the internet population.
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DEMOGRAPHICS
The Jared audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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