Explore the Jared Audience
Below you'll find more information about the Jared audience, broken down in different categories based on their digital and physical behaviors. These are 75.9 thousand unique devices whose actions qualify for the Jared audience.
INTERESTS
The Jared audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jared audience is Ohio County and Local Fair Visitors.
| Interest | Composition | Index |
| Ohio County and Local Fair Visitors | 6.01% | 2.21x |
| Readers of Spanish Content | 2.79% | 2.18x |
| Cleveland Indians Fans | 4.75% | 2.14x |
| United Nations Donors | 2.65% | 2.12x |
| Tech News Enthusiasts | 2.65% | 2.09x |
| Boston Trip Planners | 2.37% | 2.09x |
| Preppy Clothing Shoppers | 3.63% | 2.06x |
| Post COVID-19 Restaurant Reopening Researchers | 1.68% | 2.05x |
| Travel Reward Points Enthusiasts | 2.93% | 1.99x |
| Tennis Players | 2.93% | 1.99x |
Composition Percentage:
The overlap percentage between the Jared audience and the Interest attribute.
Index: A comparison of the Jared audience to the internet population.
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APPAREL RETAILERS
The Jared audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jared audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 2.76% | 18.94x |
| Kate Spade | 4.29% | 15.29x |
| Brooks Brothers | 3.71% | 14.03x |
| J. Crew | 7.00% | 13.86x |
| Gymboree | 9.23% | 13.76x |
| Coach | 5.50% | 13.18x |
| Columbia | 1.26% | 12.78x |
| Michael Kors | 5.90% | 12.02x |
| LL Bean | 0.82% | 11.39x |
| Banana Republic | 8.32% | 10.87x |
Composition Percentage:
The overlap percentage between the Jared audience and the Location attribute.
Index: A comparison of the Jared audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jared audience is Spam Call Number Searchers.
| Content Affinity | Composition | Index |
| Spam Call Number Searchers | 0.56% | 5.79x |
| South Africa News Cluster | 0.42% | 3.97x |
| Peru Media | 0.28% | 3.93x |
| Florida College Athletics | 0.27% | 3.85x |
| RPG Games | 0.28% | 3.77x |
| Theme Park Tourism | 1.26% | 3.74x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 0.28% | 3.74x |
| Pharmacy | 0.28% | 3.74x |
| Costumes | 0.08% | 3.73x |
| Studio & Franchise Video Game Players | 0.56% | 3.64x |
Composition Percentage:
The overlap percentage between the Jared audience and the Content Affinity attribute.
Index: A comparison of the Jared audience to the internet population.
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DEMOGRAPHICS
The Jared audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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