Explore the Jared Audience
Below you'll find more information about the Jared audience, broken down in different categories based on their digital and physical behaviors. These are 67.2 thousand unique devices whose actions qualify for the Jared audience.
INTERESTS
The Jared audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jared audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.30% | 2.99x |
| RC Helicopters and Drones Hobbyists | 3.31% | 2.99x |
| Work Comes First Travelers | 0.30% | 2.69x |
| Sunglasses Shoppers | 1.16% | 2.54x |
| Gas Discount Researchers | 0.60% | 2.45x |
| Bargain Shopping Researchers | 0.90% | 2.43x |
| Ohio County and Local Fair Visitors | 5.27% | 2.39x |
| Soap Shoppers | 1.36% | 2.27x |
| HDTV Researchers | 1.51% | 2.15x |
| Restaurant News Readers | 2.41% | 2.12x |
Composition Percentage:
The overlap percentage between the Jared audience and the Interest attribute.
Index: A comparison of the Jared audience to the internet population.
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APPAREL RETAILERS
The Jared audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jared audience is Columbia.
| Location | Composition | Index |
| Columbia | 1.49% | 22.45x |
| Express Outlets | 1.47% | 20.88x |
| Brooks Brothers | 1.91% | 16.39x |
| Kate Spade | 1.34% | 16.37x |
| Mens Wearhouse | 6.66% | 16.27x |
| Abercrombie & Fitch | 1.34% | 14.89x |
| Ralph Lauren | 1.16% | 13.94x |
| Calvin Klein | 0.35% | 13.74x |
| Michael Kors | 3.69% | 13.66x |
| Joe's Jeans | 0.10% | 13.44x |
Composition Percentage:
The overlap percentage between the Jared audience and the Location attribute.
Index: A comparison of the Jared audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jared audience is Appliances & Reviews.
| Content Affinity | Composition | Index |
| Appliances & Reviews | 0.30% | 3.81x |
| Costumes | 0.08% | 3.73x |
| Data Analysis & Scripting | 0.45% | 3.71x |
| Online Ticket Buyers | 0.15% | 3.68x |
| Dial-Up Internet | 0.30% | 3.46x |
| College Planning | 0.15% | 3.32x |
| Cleveland News | 4.22% | 3.29x |
| Canada Job Seekers Cluster | 0.04% | 3.11x |
| Central & Northwest Ohio Cluster | 2.86% | 3.06x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.41% | 3.03x |
Composition Percentage:
The overlap percentage between the Jared audience and the Content Affinity attribute.
Index: A comparison of the Jared audience to the internet population.
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DEMOGRAPHICS
The Jared audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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