Explore the Jiffy Lube Audience
Below you'll find more information about the Jiffy Lube audience, broken down in different categories based on their digital and physical behaviors. These are 501.8 thousand unique devices whose actions qualify for the Jiffy Lube audience.
INTERESTS
The Jiffy Lube audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jiffy Lube audience is Wellness Enthusiasts.
| Interest | Composition | Index |
| Wellness Enthusiasts | 0.24% | 2.13x |
| Seattle Trip Planners | 2.27% | 2.12x |
| Food Bank Researchers | 2.81% | 2.07x |
| Wireless Headphone Researchers | 0.09% | 2.06x |
| Gas Discount Researchers | 0.38% | 2.03x |
| North West State Fair Visitors | 4.44% | 1.94x |
| San Francisco Activities Researchers | 0.78% | 1.92x |
| Winter Sports Destination Seekers | 0.59% | 1.89x |
| Ivy League College Researchers | 0.21% | 1.87x |
| California Trip Planners | 1.18% | 1.87x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Interest attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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APPAREL RETAILERS
The Jiffy Lube audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jiffy Lube audience is REI.
| Location | Composition | Index |
| REI | 0.51% | 6.13x |
| Mens Wearhouse | 2.31% | 6.02x |
| Joe's Jeans | 0.03% | 5.83x |
| Lane Bryant | 1.18% | 5.08x |
| Abercrombie & Fitch | 0.43% | 5.00x |
| Brooks Brothers | 0.46% | 4.96x |
| Tommy Bahama | 0.59% | 4.90x |
| Free People | 0.44% | 4.75x |
| Michael Kors | 1.06% | 4.73x |
| Dressbarn | 1.25% | 4.70x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Location attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jiffy Lube audience is Utah Cluster.
| Content Affinity | Composition | Index |
| Utah Cluster | 1.35% | 4.50x |
| Home Furnishings | 0.04% | 4.20x |
| Pacific Northwest Sports & News Cluster | 0.47% | 4.11x |
| Canadian Healthcare | 0.04% | 3.73x |
| Motorsports | 0.05% | 3.54x |
| Ireland Cluster | 0.12% | 3.48x |
| Tahoe & Reno Tourism | 0.28% | 3.45x |
| Pakistan Cluster | 0.05% | 3.13x |
| Travel, Food, Fashion & Fitness | 0.07% | 3.06x |
| Idaho Cluster | 0.80% | 2.96x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Content Affinity attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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DEMOGRAPHICS
The Jiffy Lube audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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