Explore the Jiffy Lube Audience
Below you'll find more information about the Jiffy Lube audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Jiffy Lube audience.
INTERESTS
The Jiffy Lube audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jiffy Lube audience is North West State Fair Visitors.
| Interest | Composition | Index |
| North West State Fair Visitors | 5.97% | 2.71x |
| Seattle Seahawks Fans | 5.16% | 2.53x |
| Seattle Trip Planners | 4.81% | 2.29x |
| Washington Skiers and Snowboarders | 4.21% | 2.18x |
| Oregon Trip Planners | 4.04% | 2.11x |
| Washington County and Local Fair Visitors | 4.52% | 2.09x |
| Montana and Idaho Trip Planners | 3.78% | 2.00x |
| Oregon County and Local Fair Visitors | 4.35% | 1.93x |
| Oregon Ducks Fans | 2.82% | 1.81x |
| Social Distancing Content Readers | 0.99% | 1.76x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Interest attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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APPAREL RETAILERS
The Jiffy Lube audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jiffy Lube audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.52% | 7.52x |
| Levi Strauss | 0.04% | 7.13x |
| Abercrombie & Fitch | 0.61% | 6.58x |
| Joe's Jeans | 0.19% | 6.42x |
| REI | 1.62% | 6.41x |
| Columbia | 0.99% | 5.55x |
| Eddie Bauer | 2.47% | 5.41x |
| Gymboree | 5.00% | 5.28x |
| Madewell | 1.92% | 5.24x |
| Free People | 2.12% | 5.20x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Location attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jiffy Lube audience is Franchising.
| Content Affinity | Composition | Index |
| Franchising | 0.06% | 6.76x |
| Electronic Cabling | 0.11% | 4.90x |
| Computer Printers | 0.05% | 4.75x |
| Tattoos & Costumes | 0.05% | 4.67x |
| Romanian News | 0.05% | 4.33x |
| Survival Guides | 0.05% | 3.98x |
| Italy Cluster | 0.05% | 3.92x |
| Virginia Athletics | 0.06% | 3.74x |
| Pacific Northwest Sports & News Cluster | 1.79% | 3.69x |
| Office Furniture Design | 0.03% | 3.57x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Content Affinity attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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DEMOGRAPHICS
The Jiffy Lube audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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