Explore the Jiffy Lube Audience
Below you'll find more information about the Jiffy Lube audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Jiffy Lube audience.
INTERESTS
The Jiffy Lube audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Jiffy Lube audience is Seattle Seahawks Fans.
| Interest | Composition | Index |
| Seattle Seahawks Fans | 2.13% | 1.70x |
| Washington Skiers and Snowboarders | 2.21% | 1.61x |
| Oregon Trip Planners | 2.07% | 1.56x |
| Seattle Trip Planners | 2.48% | 1.54x |
| Montana and Idaho Trip Planners | 1.82% | 1.49x |
| Oregon Ducks Fans | 1.33% | 1.44x |
| Arizona Wildcats Fans | 1.29% | 1.40x |
| Phoenix Trip Planners | 1.58% | 1.35x |
| Los Angeles Mass Transit Commuters | 2.08% | 1.35x |
| California Skiers and Snowboarders | 1.90% | 1.34x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Interest attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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APPAREL RETAILERS
The Jiffy Lube audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Jiffy Lube audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.65% | 7.95x |
| Columbia | 0.91% | 7.00x |
| Abercrombie & Fitch | 2.72% | 6.53x |
| Gymboree | 2.64% | 6.44x |
| Madewell | 1.29% | 6.34x |
| Hollister | 1.61% | 6.29x |
| Michael Kors | 1.59% | 6.24x |
| Eddie Bauer | 1.09% | 6.22x |
| Express | 2.11% | 6.19x |
| Zumiez | 2.62% | 6.15x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Location attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Jiffy Lube audience is Pacific Northwest Sports & News Cluster.
| Content Affinity | Composition | Index |
| Pacific Northwest Sports & News Cluster | 1.08% | 2.67x |
| Pacific Northwest Information Research Cluster | 1.38% | 2.50x |
| Content Streamers & Downloaders | 0.02% | 2.41x |
| Parenting & Nutrition | 0.01% | 2.33x |
| Utah Cluster | 0.83% | 2.20x |
| Franchising | 0.03% | 2.08x |
| Memphis News | 0.13% | 1.95x |
| Los Angeles Cluster | 0.06% | 1.86x |
| Idaho Cluster | 0.35% | 1.86x |
| Consumer Rewards | 0.06% | 1.81x |
Composition Percentage:
The overlap percentage between the Jiffy Lube audience and the Content Affinity attribute.
Index: A comparison of the Jiffy Lube audience to the internet population.
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DEMOGRAPHICS
The Jiffy Lube audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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