Dstillery Audiences

JIMMY JOHNS

Audience Size: 9.2 Million Devices

Explore the Jimmy Johns Audience

Below you'll find more information about the Jimmy Johns audience, broken down in different categories based on their digital and physical behaviors. These are 9.2 million unique devices whose actions qualify for the Jimmy Johns audience.

Dstillery Crafted Audiences

INTERESTS

The Jimmy Johns audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jimmy Johns audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 1.78% 1.43x
Midwestern Voters 1.56% 1.37x
Online Role Playing Game Enthusiasts 2.07% 1.35x
Country Music Festivals Enthusiasts 2.24% 1.32x
Minecraft Video Game Fans 2.38% 1.32x
Destiny Video Game Fans 2.39% 1.32x
Farming Simulator Video Game Fans 1.76% 1.32x
Diablo Video Game Fans 2.22% 1.31x
Xbox Enthusiasts 2.26% 1.29x
Seattle Seahawks Fans 1.59% 1.28x
Composition Percentage: The overlap percentage between the Jimmy Johns audience and the Interest attribute.
Index: A comparison of the Jimmy Johns audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jimmy Johns audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jimmy Johns audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 1.72% 3.29x
Chicos 1.28% 2.77x
Eddie Bauer 0.34% 2.51x
Jos A. Bank Clothiers 0.73% 2.48x
Madewell 0.38% 2.45x
Aeropostale 0.90% 2.34x
Columbia 0.24% 2.31x
Lorna Jane 0.14% 2.28x
Express Outlets 0.09% 2.22x
Mens Wearhouse 1.09% 2.22x
Composition Percentage: The overlap percentage between the Jimmy Johns audience and the Location attribute.
Index: A comparison of the Jimmy Johns audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jimmy Johns audience is Wisconsin Universities.

Content Affinity Composition Index
Wisconsin Universities 0.86% 1.94x
Wisconsin Travel & Tourism Cluster 0.78% 1.88x
Wisconsin Local Research Cluster 0.89% 1.83x
Utah Cluster 0.68% 1.80x
Detroit News 1.15% 1.66x
Michigan Cluster 1.89% 1.63x
Illinois Education 0.09% 1.56x
Pacific Northwest Sports & News Cluster 0.61% 1.56x
North Dakota Cluster 0.42% 1.55x
Minnesota Community Business Cluster 0.40% 1.55x
Composition Percentage: The overlap percentage between the Jimmy Johns audience and the Content Affinity attribute.
Index: A comparison of the Jimmy Johns audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jimmy Johns audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female