Dstillery Audiences

JIMMY JOHNS

Audience Size: 9.1 Million Devices

Explore the Jimmy Johns Audience

Below you'll find more information about the Jimmy Johns audience, broken down in different categories based on their digital and physical behaviors. These are 9.1 million unique devices whose actions qualify for the Jimmy Johns audience.

Dstillery Crafted Audiences

INTERESTS

The Jimmy Johns audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Jimmy Johns audience is Green Bay Packers Fans.

Interest Composition Index
Green Bay Packers Fans 1.74% 1.64x
Midwestern Voters 1.58% 1.56x
Country Music Festivals Enthusiasts 2.19% 1.47x
Rapid City Trip Planners 1.55% 1.42x
Farming Simulator Video Game Fans 1.78% 1.41x
Destiny Video Game Fans 2.18% 1.38x
Online Role Playing Game Enthusiasts 1.99% 1.38x
Diablo Video Game Fans 1.99% 1.38x
PokemonGo Fans 1.98% 1.37x
Chicago Trip Planners 2.02% 1.37x
Composition Percentage: The overlap percentage between the Jimmy Johns audience and the Interest attribute.
Index: A comparison of the Jimmy Johns audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Jimmy Johns audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Jimmy Johns audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 2.82% 4.34x
Eddie Bauer 0.80% 4.10x
Columbia 0.55% 3.69x
Chicos 2.16% 3.69x
Madewell 0.85% 3.64x
Jos A. Bank Clothiers 2.04% 3.59x
Brooks Brothers 1.68% 3.58x
Free People 0.85% 3.40x
Express Outlets 0.25% 3.39x
Lorna Jane 0.28% 3.37x
Composition Percentage: The overlap percentage between the Jimmy Johns audience and the Location attribute.
Index: A comparison of the Jimmy Johns audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Jimmy Johns audience is Michigan Cluster.

Content Affinity Composition Index
Michigan Cluster 2.19% 1.68x
Minnesota Local News Cluster 1.74% 1.68x
Chicago Cluster 1.73% 1.34x
Casual & Nintendo Gamers 2.65% 1.27x
Colorado News 1.94% 1.26x
RPG & MMO Video Game Fans 1.68% 1.23x
Assorted Topics (Pets, Surveys, Social Networking, Travel, Soap Operas, Motivation) 2.95% 1.21x
Gaming Content Readers 6.92% 1.20x
Assorted Topics (Art, Life Hacks, Banking, Humor) 4.22% 1.18x
Assorted Topics (Humor, Gossip, Viral Media) 1.80% 1.18x
Composition Percentage: The overlap percentage between the Jimmy Johns audience and the Content Affinity attribute.
Index: A comparison of the Jimmy Johns audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Jimmy Johns audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female