Dstillery Audiences

JOE'S JEANS

Audience Size: 68.6 Thousand Devices

Explore the Joe's Jeans Audience

Below you'll find more information about the Joe's Jeans audience, broken down in different categories based on their digital and physical behaviors. These are 68.6 thousand unique devices whose actions qualify for the Joe's Jeans audience.

Dstillery Crafted Audiences

INTERESTS

The Joe's Jeans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Joe's Jeans audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 8.09% 5.89x
California Skiers and Snowboarders 5.60% 5.29x
Los Angeles Trip Planners 7.47% 5.10x
Santa Monica Trip Planners 7.68% 4.98x
Los Angeles Activities Researchers 6.22% 4.84x
Tahoe Skiers and Snowboarders 5.19% 4.60x
Symphony Music Enthusiasts 5.60% 4.48x
California Trip Planners 5.81% 4.42x
San Francisco Trip Planners 6.02% 4.09x
Opera Enthusiasts 4.56% 3.96x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Interest attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Joe's Jeans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Joe's Jeans audience is Calvin Klein.

Location Composition Index
Calvin Klein 39.48% 399.31x
Saint Laurent Paris 21.17% 154.07x
Patagonia 24.10% 94.97x
Everlane 1.70% 92.30x
Supreme 2.51% 84.89x
Kate Spade 29.05% 80.60x
Topshop 4.31% 77.63x
Lorna Jane 5.62% 74.77x
Zara 29.28% 74.49x
The North Face 23.02% 69.82x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Location attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Joe's Jeans audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.37% 228.63x
Handyman Tools 0.08% 85.20x
Washington D.C. Hotels 0.07% 74.37x
Assorted Topics (Animals, Clothing, Events, Education) 0.05% 26.44x
Canadian Construction & Renovation Research Cluster 0.08% 25.98x
Home Office Products 0.70% 25.80x
Quebec Job Seeker Cluster 0.05% 23.47x
Barcode Site & App Users 0.07% 22.72x
Survey Websites 0.14% 21.56x
Local & Travel England - Northern England 0.11% 20.51x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Content Affinity attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Joe's Jeans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male