Dstillery Audiences

JOE'S JEANS

Audience Size: 41.4 Thousand Devices

Explore the Joe's Jeans Audience

Below you'll find more information about the Joe's Jeans audience, broken down in different categories based on their digital and physical behaviors. These are 41.4 thousand unique devices whose actions qualify for the Joe's Jeans audience.

Dstillery Crafted Audiences

INTERESTS

The Joe's Jeans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Joe's Jeans audience is Symphony Music Enthusiasts.

Interest Composition Index
Symphony Music Enthusiasts 10.23% 4.72x
Los Angeles Mass Transit Commuters 11.40% 4.59x
Santa Cruz Trip Planners 8.19% 3.82x
Los Angeles Activities Researchers 7.31% 3.72x
San Diego Activities Researchers 7.31% 3.70x
Los Angeles Trip Planners 8.48% 3.65x
California Trip Planners 7.89% 3.65x
Men's Suit Shoppers 7.31% 3.50x
Tahoe Skiers and Snowboarders 7.31% 3.47x
Luxury Womens Brands Shoppers 6.73% 3.31x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Interest attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Joe's Jeans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Joe's Jeans audience is Calvin Klein.

Location Composition Index
Calvin Klein 15.20% 171.32x
Lorna Jane 18.06% 168.65x
Supreme 2.72% 122.00x
Topshop 8.29% 100.45x
Saint Laurent Paris 14.87% 85.51x
Everlane 1.62% 65.78x
Club Monaco 13.35% 55.71x
Patagonia 11.45% 53.17x
Kate Spade 31.08% 50.24x
The North Face 18.95% 47.83x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Location attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Joe's Jeans audience is Los Angeles Tourism.

Content Affinity Composition Index
Los Angeles Tourism 3.80% 5.48x
New York City Education & News Cluster 1.75% 5.39x
Saskatchewan Media & Retail Cluster 0.14% 5.20x
School Curriculum 1.46% 4.51x
Los Angeles News 7.31% 4.38x
College Planning 2.63% 3.95x
New England & Ivy League Sports 0.58% 3.91x
Furniture & Home Improvement 1.46% 3.80x
Magic & Games 0.87% 3.80x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.55% 3.74x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Content Affinity attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Joe's Jeans audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male