Dstillery Audiences

JOE'S JEANS

Audience Size: 20.7 Thousand Devices

Explore the Joe's Jeans Audience

Below you'll find more information about the Joe's Jeans audience, broken down in different categories based on their digital and physical behaviors. These are 20.7 thousand unique devices whose actions qualify for the Joe's Jeans audience.

Dstillery Crafted Audiences

INTERESTS

The Joe's Jeans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Joe's Jeans audience is Yogis.

Interest Composition Index
Yogis 7.14% 4.77x
Italy Trip Planners 7.14% 4.62x
United Arab Emirates Trip Planners 7.14% 4.59x
Healthy Eaters 7.14% 4.58x
New York City Events Researchers 7.14% 4.50x
Italian Food Enthusiasts 7.14% 4.22x
Restaurant Menu Researchers 7.14% 4.20x
Real Estate Decision Makers 7.14% 4.17x
Aspen Skiers and Snowboarders 7.79% 3.92x
Crypto Market Investors 7.14% 3.90x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Interest attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Joe's Jeans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Joe's Jeans audience is Lorna Jane.

Location Composition Index
Lorna Jane 15.59% 226.07x
Calvin Klein 15.02% 224.11x
Saint Laurent Paris 15.02% 119.42x
Topshop 6.13% 119.03x
Patagonia 12.13% 77.48x
Club Monaco 13.66% 75.54x
Kate Spade 33.80% 71.62x
Intermix 6.26% 59.27x
Zara 21.89% 56.41x
Tommy Bahama 17.69% 54.21x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Location attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Joe's Jeans audience is Chicago Cluster.

Content Affinity Composition Index
Chicago Cluster 7.14% 5.85x
Saskatchewan Media & Retail Cluster 0.14% 5.20x
Northern California Cluster 2.63% 5.05x
Israel News 4.76% 3.82x
Computers 16.67% 3.80x
Magic & Games 0.87% 3.80x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.55% 3.74x
Quebec Hunting & Outdoors Cluster 0.09% 3.73x
Marketing Professionals 0.55% 3.71x
Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) 4.76% 3.70x
Composition Percentage: The overlap percentage between the Joe's Jeans audience and the Content Affinity attribute.
Index: A comparison of the Joe's Jeans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Joe's Jeans audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female