Dstillery Audiences

KFC

Audience Size: 368.5 Thousand Devices

Explore the KFC Audience

Below you'll find more information about the KFC audience, broken down in different categories based on their digital and physical behaviors. These are 368.5 thousand unique devices whose actions qualify for the KFC audience.

Dstillery Crafted Audiences

INTERESTS

The KFC audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the KFC audience is Orthodontics Researchers.

Interest Composition Index
Orthodontics Researchers 0.49% 1.88x
Laptop Researchers 1.05% 1.72x
Soap Shoppers 0.86% 1.68x
Headphone Shoppers 1.46% 1.53x
Building Service Contractors 1.46% 1.50x
Meat Smokers Receipe Researchers 0.82% 1.50x
Tea Drinkers 1.12% 1.50x
Competitive Sports Participants 0.90% 1.46x
Halloween Enthusiasts 1.27% 1.45x
Plumbers 1.46% 1.44x
Composition Percentage: The overlap percentage between the KFC audience and the Interest attribute.
Index: A comparison of the KFC audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The KFC audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the KFC audience is Belk.

Location Composition Index
Belk 0.61% 6.11x
Mens Wearhouse 1.90% 4.86x
The Childrens Place 1.06% 4.86x
Lane Bryant 1.05% 4.80x
Charlotte Russe 0.48% 4.65x
Abercrombie & Fitch 0.38% 4.59x
Forever 21 0.69% 4.57x
Buckle 1.70% 4.48x
Journeys 2.44% 4.47x
Dressbarn 1.20% 4.42x
Composition Percentage: The overlap percentage between the KFC audience and the Location attribute.
Index: A comparison of the KFC audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the KFC audience is Legal Information Research Cluster.

Content Affinity Composition Index
Legal Information Research Cluster 0.15% 4.24x
Recreational Motor Sport Enthusiasts 0.11% 3.91x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.07% 3.63x
General Interest 0.04% 3.54x
Motorsports 0.04% 3.48x
Florida College Athletics 0.07% 3.38x
Female Lifestyle Content Readers 0.11% 3.31x
Survey Websites 0.01% 2.93x
South Africa News Cluster 0.11% 2.86x
Free Online Game Players 0.03% 2.73x
Composition Percentage: The overlap percentage between the KFC audience and the Content Affinity attribute.
Index: A comparison of the KFC audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The KFC audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female