Dstillery Audiences

KAISER PERMANENTE

Audience Size: 991.9 Thousand Devices

Explore the Kaiser Permanente Audience

Below you'll find more information about the Kaiser Permanente audience, broken down in different categories based on their digital and physical behaviors. These are 991.9 thousand unique devices whose actions qualify for the Kaiser Permanente audience.

Dstillery Crafted Audiences

INTERESTS

The Kaiser Permanente audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kaiser Permanente audience is Denver Trip Planners.

Interest Composition Index
Denver Trip Planners 4.92% 3.28x
Symphony Music Enthusiasts 3.41% 2.53x
Los Angeles Mass Transit Commuters 4.05% 2.50x
Denver Broncos Fans 2.29% 2.44x
Denver Nuggets Fans 2.75% 2.42x
California Skiers and Snowboarders 3.10% 2.34x
Santa Cruz Trip Planners 3.15% 2.29x
Aspen Trip Planners 2.58% 2.24x
Oregon Ducks Fans 2.13% 2.23x
California Trip Planners 3.62% 2.17x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Interest attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kaiser Permanente audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kaiser Permanente audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.92% 10.98x
Saint Laurent Paris 0.99% 7.94x
Joe's Jeans 0.52% 7.36x
Tommy Bahama 2.42% 7.06x
Gymboree 2.86% 6.87x
Topshop 0.12% 6.76x
Forever 21 4.70% 6.64x
Michael Kors 2.07% 6.56x
Uniqlo 1.20% 6.56x
Zumiez 4.10% 6.36x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Location attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kaiser Permanente audience is Hawaii News.

Content Affinity Composition Index
Hawaii News 2.05% 5.65x
Colorado News 7.90% 4.89x
Colorado Cluster 1.53% 4.82x
Los Angeles News 4.20% 3.01x
Oregon News 2.87% 2.87x
San Diego Cluster 2.20% 2.52x
Los Angeles Tourism 1.74% 2.43x
Georgia Cluster 4.58% 2.41x
San Francisco Bay Area Cluster 2.09% 2.07x
Sports Fanatics 5.76% 1.25x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Content Affinity attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kaiser Permanente audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male