Dstillery Audiences

KAISER PERMANENTE

Audience Size: 944.4 Thousand Devices

Explore the Kaiser Permanente Audience

Below you'll find more information about the Kaiser Permanente audience, broken down in different categories based on their digital and physical behaviors. These are 944.4 thousand unique devices whose actions qualify for the Kaiser Permanente audience.

Dstillery Crafted Audiences

INTERESTS

The Kaiser Permanente audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kaiser Permanente audience is South West State Fair Visitors.

Interest Composition Index
South West State Fair Visitors 9.99% 4.21x
Colorado County and Local Fair Visitors 6.78% 2.82x
Countdown to the Beach Travelers 0.02% 2.73x
Denver Trip Planners 7.34% 2.66x
Santa Cruz Trip Planners 5.50% 2.28x
Los Angeles Mass Transit Commuters 5.96% 2.26x
Symphony Music Enthusiasts 5.54% 2.25x
California Skiers and Snowboarders 5.04% 2.20x
Aspen Trip Planners 4.82% 2.13x
Rodeo Enthusiasts 4.75% 2.06x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Interest attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kaiser Permanente audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kaiser Permanente audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.92% 12.20x
Joe's Jeans 0.47% 7.57x
Topshop 0.45% 6.27x
Uniqlo 1.61% 6.09x
Tommy Bahama 2.77% 5.85x
REI 1.76% 5.76x
Saint Laurent Paris 0.84% 5.69x
Forever 21 5.28% 5.62x
Columbia 1.41% 5.41x
Patagonia 1.37% 5.20x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Location attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kaiser Permanente audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.02% 7.22x
Assorted Topics (Cooking, Games, Viral Media) 0.05% 6.67x
Colorado Cluster 2.52% 5.47x
Environmental Conservation 0.02% 4.63x
Colorado News 9.75% 4.61x
Colorado Snow 1.24% 4.50x
Hawaii News 2.16% 4.39x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 4.30x
Flags & Trump 0.02% 4.30x
Los Angeles Cluster 0.10% 4.26x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Content Affinity attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kaiser Permanente audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male