Dstillery Audiences

KAISER PERMANENTE

Audience Size: 785.6 Thousand Devices

Explore the Kaiser Permanente Audience

Below you'll find more information about the Kaiser Permanente audience, broken down in different categories based on their digital and physical behaviors. These are 785.6 thousand unique devices whose actions qualify for the Kaiser Permanente audience.

Dstillery Crafted Audiences

INTERESTS

The Kaiser Permanente audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kaiser Permanente audience is Denver Trip Planners.

Interest Composition Index
Denver Trip Planners 4.17% 2.94x
Los Angeles Mass Transit Commuters 4.03% 2.60x
Symphony Music Enthusiasts 3.40% 2.52x
California Skiers and Snowboarders 3.51% 2.45x
Oregon Ducks Fans 2.21% 2.37x
Aspen Trip Planners 2.53% 2.35x
Oregon Trip Planners 3.09% 2.30x
California Trip Planners 3.40% 2.27x
Santa Cruz Trip Planners 3.50% 2.27x
Denver Broncos Fans 2.03% 2.18x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Interest attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kaiser Permanente audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kaiser Permanente audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.83% 10.23x
Saint Laurent Paris 0.96% 9.10x
Hollister 2.01% 7.86x
Joe's Jeans 0.44% 7.66x
Zumiez 3.21% 7.54x
Michael Kors 1.86% 7.27x
Patagonia 1.02% 6.97x
Forever 21 3.71% 6.92x
Columbia 0.90% 6.92x
Tommy Bahama 2.07% 6.85x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Location attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kaiser Permanente audience is Hawaii News.

Content Affinity Composition Index
Hawaii News 1.86% 5.76x
Colorado Cluster 1.61% 5.55x
Colorado News 6.50% 5.02x
Colorado Snow 1.09% 4.62x
Los Angeles Cluster 0.13% 4.20x
Oregon News 3.03% 3.47x
Southern California Tourism 0.99% 3.45x
Los Angeles News 3.45% 3.15x
Central California Cluster 0.74% 3.05x
Southern California Cluster 0.23% 3.00x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Content Affinity attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kaiser Permanente audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male