Dstillery Audiences

KAISER PERMANENTE

Audience Size: 830.5 Thousand Devices

Explore the Kaiser Permanente Audience

Below you'll find more information about the Kaiser Permanente audience, broken down in different categories based on their digital and physical behaviors. These are 830.5 thousand unique devices whose actions qualify for the Kaiser Permanente audience.

Dstillery Crafted Audiences

INTERESTS

The Kaiser Permanente audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kaiser Permanente audience is South West State Fair Visitors.

Interest Composition Index
South West State Fair Visitors 11.45% 4.00x
Colorado County and Local Fair Visitors 6.82% 2.92x
Denver Trip Planners 7.60% 2.90x
Santa Cruz Trip Planners 6.73% 2.69x
Symphony Music Enthusiasts 6.91% 2.55x
Los Angeles Mass Transit Commuters 6.67% 2.40x
California Skiers and Snowboarders 6.20% 2.37x
Oregon Trip Planners 5.31% 2.36x
Aspen Trip Planners 5.19% 2.32x
Denver Nuggets Fans 5.21% 2.26x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Interest attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kaiser Permanente audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kaiser Permanente audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.34% 12.71x
Joe's Jeans 0.53% 11.06x
Patagonia 1.48% 7.04x
Uniqlo 2.27% 6.85x
Topshop 0.55% 6.83x
Forever 21 6.74% 6.36x
REI 1.88% 6.13x
Columbia 1.52% 5.99x
Tommy Bahama 2.95% 5.96x
The North Face 2.24% 5.72x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Location attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kaiser Permanente audience is Colorado Snow.

Content Affinity Composition Index
Colorado Snow 0.89% 6.74x
Hawaii News 2.85% 6.49x
Colorado Cluster 2.42% 5.45x
Colorado News 9.22% 4.85x
Southern California Tourism 0.68% 4.15x
Malaya 0.03% 3.92x
Law School Research Cluster 0.06% 3.84x
Northern California Cluster 2.74% 3.58x
San Diego Cluster 2.79% 3.30x
Los Angeles News 5.92% 3.27x
Composition Percentage: The overlap percentage between the Kaiser Permanente audience and the Content Affinity attribute.
Index: A comparison of the Kaiser Permanente audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kaiser Permanente audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male