Explore the Kate Spade Audience
Below you'll find more information about the Kate Spade audience, broken down in different categories based on their digital and physical behaviors. These are 35.1 thousand unique devices whose actions qualify for the Kate Spade audience.
INTERESTS
The Kate Spade audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kate Spade audience is Bargain Shopping Researchers.
| Interest | Composition | Index |
| Bargain Shopping Researchers | 1.77% | 5.09x |
| Social Distancing Content Readers | 2.65% | 4.50x |
| Heart Surgery Researchers | 2.21% | 4.26x |
| Home Coffee Makers | 2.21% | 4.13x |
| Young Boomers | 3.10% | 3.92x |
| Women’s Lifestyle Blogs Researchers | 2.12% | 3.89x |
| Joint Pain Sufferers | 3.10% | 3.44x |
| Recipe Researchers | 2.65% | 3.43x |
| Executive Travelers | 0.88% | 3.35x |
| Physician Content Readers | 2.65% | 3.33x |
Composition Percentage:
The overlap percentage between the Kate Spade audience and the Interest attribute.
Index: A comparison of the Kate Spade audience to the internet population.
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APPAREL RETAILERS
The Kate Spade audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kate Spade audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 3.15% | 209.11x |
| Club Monaco | 4.14% | 113.87x |
| Express Outlets | 8.58% | 106.99x |
| Michael Kors | 32.18% | 105.06x |
| Hugo Boss | 15.13% | 95.37x |
| Tommy Bahama | 11.29% | 91.52x |
| Ralph Lauren | 8.76% | 88.00x |
| Coach | 16.42% | 75.64x |
| Brooks Brothers | 9.97% | 70.07x |
| Madewell | 9.30% | 68.61x |
Composition Percentage:
The overlap percentage between the Kate Spade audience and the Location attribute.
Index: A comparison of the Kate Spade audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kate Spade audience is Graphic Design.
| Content Affinity | Composition | Index |
| Graphic Design | 1.26% | 5.25x |
| Meeting Planning & Hotels | 0.14% | 5.09x |
| Backpacking | 0.43% | 4.58x |
| Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) | 0.42% | 3.63x |
| Mommy Bloggers | 0.88% | 3.59x |
| Dubai Travel | 0.88% | 3.55x |
| Northern California Cluster | 0.88% | 3.48x |
| Hockey | 0.88% | 3.43x |
| East Texas Cluster | 0.58% | 3.42x |
| Upstate New York Travel Cluster | 0.84% | 3.42x |
Composition Percentage:
The overlap percentage between the Kate Spade audience and the Content Affinity attribute.
Index: A comparison of the Kate Spade audience to the internet population.
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DEMOGRAPHICS
The Kate Spade audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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