Explore the Kate Spade Audience
Below you'll find more information about the Kate Spade audience, broken down in different categories based on their digital and physical behaviors. These are 341.4 thousand unique devices whose actions qualify for the Kate Spade audience.
INTERESTS
The Kate Spade audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kate Spade audience is Northeastern Voters.
| Interest | Composition | Index |
| Northeastern Voters | 4.72% | 2.89x |
| Entry Level SUV Auto Intenders | 1.89% | 2.76x |
| Online Health Researchers | 3.46% | 2.65x |
| Minivan Auto Intenders | 3.14% | 2.60x |
| New York City Events Researchers | 3.14% | 2.43x |
| Gun Control Advocates | 5.03% | 2.42x |
| United Nations Donors | 2.83% | 2.32x |
| Sightseeing Travelers | 3.77% | 2.29x |
| Restaurant Menu Researchers | 3.46% | 2.26x |
| Oklahoma City Thunder Fans | 4.40% | 2.25x |
Composition Percentage:
The overlap percentage between the Kate Spade audience and the Interest attribute.
Index: A comparison of the Kate Spade audience to the internet population.
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APPAREL RETAILERS
The Kate Spade audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kate Spade audience is Topshop.
| Location | Composition | Index |
| Topshop | 3.90% | 75.74x |
| Joe's Jeans | 2.12% | 71.62x |
| Calvin Klein | 4.11% | 61.28x |
| Ralph Lauren | 14.49% | 51.98x |
| Club Monaco | 9.33% | 51.59x |
| Hugo Boss | 28.47% | 50.66x |
| Michael Kors | 42.44% | 46.83x |
| Express Outlets | 8.37% | 45.74x |
| Saint Laurent Paris | 5.61% | 44.58x |
| Armani | 15.71% | 42.03x |
Composition Percentage:
The overlap percentage between the Kate Spade audience and the Location attribute.
Index: A comparison of the Kate Spade audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kate Spade audience is NYC Tourist Attractions.
| Content Affinity | Composition | Index |
| NYC Tourist Attractions | 1.57% | 6.33x |
| New York City Education & News Cluster | 0.94% | 5.34x |
| New York City Real Estate Research Cluster | 1.57% | 5.10x |
| Meeting Planning & Hotels | 0.14% | 5.09x |
| Furniture & Home Improvement | 0.94% | 4.21x |
| Back & Spine | 1.26% | 3.88x |
| Bathrooms & Plumbing | 0.28% | 3.81x |
| European Museums, Restaurants & Events | 0.28% | 3.80x |
| Ohio Universities | 1.26% | 3.72x |
| Canada Business Cluster | 0.28% | 3.71x |
Composition Percentage:
The overlap percentage between the Kate Spade audience and the Content Affinity attribute.
Index: A comparison of the Kate Spade audience to the internet population.
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DEMOGRAPHICS
The Kate Spade audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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