Dstillery Audiences

KEY FOOD

Audience Size: 589.3 Thousand Devices

Explore the Key Food Audience

Below you'll find more information about the Key Food audience, broken down in different categories based on their digital and physical behaviors. These are 589.3 thousand unique devices whose actions qualify for the Key Food audience.

Dstillery Crafted Audiences

INTERESTS

The Key Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Key Food audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 6.58% 4.76x
New York City Events Researchers 10.18% 4.54x
Online Grocery Shoppers 10.25% 4.47x
Readers of Caribbean Content 6.14% 4.11x
Ballet Enthusiasts 9.28% 4.05x
New York Trip Planners 9.75% 3.88x
Caribbean Trip Planners 7.35% 3.56x
Readers of South American Content 4.91% 3.20x
Readers of Belizean Content 4.74% 3.18x
Readers of Colombian Content 4.51% 3.15x
Composition Percentage: The overlap percentage between the Key Food audience and the Interest attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Key Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Key Food audience is Everlane.

Location Composition Index
Everlane 0.99% 49.83x
Supreme 1.62% 36.74x
Intermix 3.13% 20.24x
Zara 8.52% 18.89x
Levi Strauss 3.76% 17.52x
Club Monaco 3.27% 16.17x
Calvin Klein 2.07% 15.82x
The Childrens Place 17.54% 15.72x
Patagonia 4.48% 15.31x
American Apparel 10.16% 15.27x
Composition Percentage: The overlap percentage between the Key Food audience and the Location attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Key Food audience is Handyman Tools.

Content Affinity Composition Index
Handyman Tools 0.03% 20.23x
New York City Education & News Cluster 8.11% 14.23x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 13.84x
New York City Real Estate Research Cluster 6.38% 9.53x
Sports - Skiing, Snowboarding 0.01% 9.49x
New York City Family & Activity Cluster 10.15% 8.68x
NYC Tourist Attractions 7.98% 8.18x
Home Décor, Furniture, & Decorating 0.01% 7.22x
Franco-African Cluster 0.13% 7.11x
Turkey & Iran Cluster 0.20% 7.01x
Composition Percentage: The overlap percentage between the Key Food audience and the Content Affinity attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Key Food audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male