
Explore the Key Food Audience
Below you'll find more information about the Key Food audience, broken down in different categories based on their digital and physical behaviors. These are 51 thousand unique devices whose actions qualify for the Key Food audience.

INTERESTS
The Key Food audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Key Food audience is New York City Events Researchers.
Interest | Composition | Index |
New York City Events Researchers | 6.90% | 9.30x |
Modern Art Museum Researchers | 3.16% | 5.86x |
Readers of Dominican Republic Content | 12.93% | 5.57x |
Real Estate Decision Makers | 6.32% | 5.06x |
New York Trip Planners | 6.90% | 4.98x |
Online Grocery Shoppers | 7.47% | 4.87x |
Readers of Puerto Rican Content | 7.76% | 4.81x |
Ballet Enthusiasts | 4.89% | 4.58x |
Readers of Caribbean Content | 8.33% | 4.43x |
New York Rangers Fans | 6.61% | 4.22x |
Composition Percentage:
The overlap percentage between the Key Food audience and the Interest attribute.
Index: A comparison of the Key Food audience to the internet population.
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APPAREL RETAILERS
The Key Food audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Key Food audience is Topshop.
Location | Composition | Index |
Topshop | 0.42% | 12.72x |
Zara | 4.32% | 10.72x |
Uniqlo | 2.13% | 9.68x |
Intermix | 0.80% | 9.13x |
Charlotte Russe | 2.07% | 8.57x |
Saint Laurent Paris | 0.74% | 7.42x |
Armani | 3.07% | 7.31x |
American Apparel | 3.45% | 7.10x |
Hugo Boss | 3.73% | 5.57x |
Club Monaco | 0.90% | 5.26x |
Composition Percentage:
The overlap percentage between the Key Food audience and the Location attribute.
Index: A comparison of the Key Food audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Key Food audience is New York City Family & Activity Cluster.
Content Affinity | Composition | Index |
New York City Family & Activity Cluster | 9.20% | 16.68x |
Finance & Accounting Cluster | 1.15% | 7.74x |
Latin American News | 2.59% | 6.46x |
Hudson Valley New York Media | 1.72% | 6.15x |
Broadway Information | 0.86% | 5.73x |
Mexico Cluster | 1.44% | 5.12x |
Educational Publishing | 2.87% | 4.83x |
Math Education | 0.86% | 4.81x |
Spain News - Madrid & Seville | 0.86% | 4.30x |
Sports - Climbing, Non-traditional | 0.86% | 4.24x |
Composition Percentage:
The overlap percentage between the Key Food audience and the Content Affinity attribute.
Index: A comparison of the Key Food audience to the internet population.
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DEMOGRAPHICS
The Key Food audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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