Dstillery Audiences

KEY FOOD

Audience Size: 621.7 Thousand Devices

Explore the Key Food Audience

Below you'll find more information about the Key Food audience, broken down in different categories based on their digital and physical behaviors. These are 621.7 thousand unique devices whose actions qualify for the Key Food audience.

Dstillery Crafted Audiences

INTERESTS

The Key Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Key Food audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 5.24% 4.30x
New York City Events Researchers 5.91% 4.16x
Ballet Enthusiasts 5.59% 3.92x
New York Trip Planners 6.21% 3.82x
Readers of Caribbean Content 4.88% 3.63x
Online Grocery Shoppers 10.30% 3.44x
Caribbean Trip Planners 5.01% 3.36x
New York Mets Fans 3.14% 3.05x
New York Rangers Fans 3.10% 2.90x
Stay-at-Home Parents 4.70% 2.90x
Composition Percentage: The overlap percentage between the Key Food audience and the Interest attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Key Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Key Food audience is Everlane.

Location Composition Index
Everlane 0.90% 63.23x
Supreme 1.43% 42.41x
Club Monaco 3.08% 24.56x
Levi Strauss 3.62% 24.04x
Intermix 2.70% 22.94x
Zara 8.28% 22.45x
The Childrens Place 16.29% 20.18x
Armani 7.74% 19.97x
American Apparel 8.51% 17.64x
Hugo Boss 6.91% 17.35x
Composition Percentage: The overlap percentage between the Key Food audience and the Location attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Key Food audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 5.90% 13.18x
New York City Real Estate Research Cluster 3.99% 9.23x
New York City Family & Activity Cluster 5.16% 8.39x
NYC Tourist Attractions 5.14% 7.78x
Hudson Valley New York Media 1.52% 5.11x
Fashion Cluster 1.62% 3.04x
New Jersey News Cluster 3.37% 2.51x
Israel News 1.66% 2.27x
Connecticut News 2.46% 1.94x
Hip-Hop Enthusiast 4.11% 1.78x
Composition Percentage: The overlap percentage between the Key Food audience and the Content Affinity attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Key Food audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male