Dstillery Audiences

KEY FOOD

Audience Size: 635.9 Thousand Devices

Explore the Key Food Audience

Below you'll find more information about the Key Food audience, broken down in different categories based on their digital and physical behaviors. These are 635.9 thousand unique devices whose actions qualify for the Key Food audience.

Dstillery Crafted Audiences

INTERESTS

The Key Food audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Key Food audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 9.49% 4.59x
Online Grocery Shoppers 10.53% 4.46x
Ballet Enthusiasts 8.65% 4.24x
Readers of Dominican Republic Content 5.74% 4.11x
New York Trip Planners 9.21% 3.84x
Caribbean Trip Planners 7.09% 3.53x
Readers of Caribbean Content 5.99% 3.45x
Real Estate Decision Makers 6.47% 3.17x
Readers of Belizean Content 4.32% 3.02x
New York Rangers Fans 4.88% 3.02x
Composition Percentage: The overlap percentage between the Key Food audience and the Interest attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Key Food audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Key Food audience is Everlane.

Location Composition Index
Everlane 1.06% 55.97x
Supreme 1.21% 41.56x
Zara 8.65% 20.96x
Intermix 3.08% 20.42x
Uniqlo 4.44% 18.22x
Calvin Klein 1.74% 18.09x
American Apparel 10.00% 17.39x
Topshop 0.99% 16.69x
Armani 8.39% 15.61x
Saint Laurent Paris 2.15% 15.29x
Composition Percentage: The overlap percentage between the Key Food audience and the Location attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Key Food audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 6.40% 11.79x
Franco-African Cluster 0.15% 10.52x
Handyman Tools 0.01% 10.14x
Sports - Skiing, Snowboarding 0.01% 9.49x
New York City Real Estate Research Cluster 6.32% 9.39x
Home Décor, Furniture, & Decorating 0.01% 8.12x
New York City Family & Activity Cluster 8.06% 8.10x
NYC Tourist Attractions 7.07% 7.85x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 6.49x
Assorted Topics (Elderly, Europe, Viral Media) 0.01% 6.29x
Composition Percentage: The overlap percentage between the Key Food audience and the Content Affinity attribute.
Index: A comparison of the Key Food audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Key Food audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male