Dstillery Audiences

KIA

Audience Size: 614.6 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 614.6 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.18% 1.59x
Essential Oils Enthusiasts 0.16% 1.39x
Work Hard, Play Hard Travelers 0.14% 1.33x
Countdown to the Beach Travelers 2.64% 1.29x
Ohio County and Local Fair Visitors 2.86% 1.23x
Miami Heat Fans 2.28% 1.21x
Family Adventures Travelers 0.16% 1.20x
Bowling Enthusiasts 2.82% 1.20x
Automotive Auctions Enthusiasts 2.71% 1.20x
Nascar Fans 2.28% 1.15x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Lane Bryant.

Location Composition Index
Lane Bryant 4.60% 5.10x
Charlotte Russe 3.65% 4.92x
Dressbarn 4.17% 4.86x
Columbia 1.27% 4.86x
Hollister 3.56% 4.85x
Topshop 0.35% 4.83x
Old Navy 7.55% 4.76x
Carhartt 0.50% 4.72x
Express Outlets 0.88% 4.71x
Michael Kors 3.57% 4.66x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Canada News.

Content Affinity Composition Index
Canada News 0.02% 20.33x
Golf & Boats 0.02% 16.10x
Fashion & Cosmetics 0.02% 10.03x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.02% 8.97x
Parenting & Nutrition 0.02% 8.38x
Canadian Construction & Renovation Research Cluster 0.01% 7.99x
Home Décor, Furniture, & Decorating 0.01% 7.94x
Local & Travel England - North Midlands 0.02% 7.33x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.05% 6.57x
Decoration & Fabric 0.01% 6.29x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female