Dstillery Audiences

KIA

Audience Size: 219.2 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 219.2 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Telemedicine Content Readers.

Interest Composition Index
Telemedicine Content Readers 0.08% 2.00x
Readers of South Asian Content 2.17% 1.66x
Horse Race Enthusiasts 3.18% 1.62x
Market Intelligence Researchers 2.26% 1.61x
Smoking Cessation Intenders 3.60% 1.61x
Business News Readers 2.26% 1.57x
School Closings Updates Readers 0.08% 1.57x
Metal and Rock Music Fans 3.01% 1.56x
UFC and MMA Fans 3.09% 1.53x
Restaurant Supply Shoppers 0.25% 1.52x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.03% 7.82x
Lane Bryant 2.85% 4.62x
Dressbarn 2.34% 4.56x
Belk 0.85% 4.53x
Buckle 3.20% 4.38x
Maurices 1.17% 4.30x
REI 0.76% 4.27x
Mens Wearhouse 4.95% 4.24x
Old Navy 4.92% 4.16x
Zumiez 3.55% 4.13x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Alaska Cluster.

Content Affinity Composition Index
Alaska Cluster 1.42% 6.98x
Organic Beauty & Skincare Products 0.25% 5.09x
Homemade Jewelry & Crafts 0.25% 4.29x
Clean Energy 0.17% 3.99x
Arthritis & Bones 0.33% 3.66x
Idaho Cluster 1.84% 3.59x
Internet Service Provider Sites 0.16% 3.54x
Data Centers 0.18% 3.42x
Travel, Food, Fashion & Fitness 0.41% 3.37x
Farming & Agriculture 0.17% 3.35x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male