Dstillery Audiences

KIA

Audience Size: 73.4 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 73.4 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Big Box Store Jewelry Sale Shoppers.

Interest Composition Index
Big Box Store Jewelry Sale Shoppers 0.29% 5.63x
Volkswagen Vehicle Shopper 2.06% 2.06x
Headache and Migraine Sufferers 0.98% 2.04x
Mood Lifters Researchers 0.69% 2.00x
Prepaid Smartphone Shoppers 1.67% 1.99x
Home Goods Supercenter Shoppers 1.28% 1.98x
Holiday Season Electronics and Game Deal Shoppers 2.26% 1.91x
Office Supply Shoppers 0.88% 1.90x
Holiday Season Sporting Goods Deal Shoppers 2.26% 1.89x
Holiday Gift Shoppers 0.79% 1.89x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Lane Bryant.

Location Composition Index
Lane Bryant 1.64% 4.06x
Dressbarn 1.39% 4.02x
Mens Wearhouse 2.22% 3.70x
Carhartt 11.90% 3.56x
Belk 0.55% 3.54x
Old Navy 2.80% 3.48x
Ralph Lauren 0.34% 3.39x
Ann Taylor 0.31% 3.27x
Buckle 1.78% 3.25x
Chicos 1.46% 3.22x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Florida College Athletics.

Content Affinity Composition Index
Florida College Athletics 0.37% 5.48x
Antiques & Auctions 0.20% 3.99x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.29% 3.70x
Poland Cluster 0.12% 3.55x
Pet Forums 0.19% 3.37x
Running & Marathons 0.88% 3.31x
Visa & Immigration 0.11% 3.23x
Central California Cluster 0.20% 3.03x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.20% 3.00x
Car Shopping 0.79% 2.99x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female