Explore the Kia Audience
Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 622.3 thousand unique devices whose actions qualify for the Kia audience.
INTERESTS
The Kia audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kia audience is Seattle Seahawks Fans.
| Interest | Composition | Index |
| Seattle Seahawks Fans | 3.41% | 2.46x |
| Washington Skiers and Snowboarders | 2.89% | 1.92x |
| Seattle Trip Planners | 3.19% | 1.90x |
| Summer Festivals and Fairs Visitors | 2.27% | 1.63x |
| Getting Off the Grid Travelers | 0.18% | 1.59x |
| Oregon Trip Planners | 1.76% | 1.40x |
| Work Hard, Play Hard Travelers | 0.14% | 1.33x |
| Oregon Ducks Fans | 1.25% | 1.30x |
| Countdown to the Beach Travelers | 2.64% | 1.29x |
| Gonzaga Bulldogs Fans | 1.63% | 1.26x |
Composition Percentage:
The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
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APPAREL RETAILERS
The Kia audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kia audience is Gymboree.
| Location | Composition | Index |
| Gymboree | 3.04% | 5.55x |
| Lane Bryant | 4.75% | 5.51x |
| Dressbarn | 4.14% | 5.44x |
| Hollister | 2.74% | 5.30x |
| Express Outlets | 0.73% | 5.25x |
| Charlotte Russe | 2.66% | 5.23x |
| Old Navy | 6.36% | 5.03x |
| Zumiez | 4.59% | 5.00x |
| Abercrombie & Fitch | 2.88% | 4.96x |
| Mens Wearhouse | 8.01% | 4.94x |
Composition Percentage:
The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kia audience is Canada News.
| Content Affinity | Composition | Index |
| Canada News | 0.02% | 20.33x |
| Local & Travel England - North Midlands | 0.01% | 16.54x |
| Golf & Boats | 0.01% | 15.91x |
| Canadian Construction & Renovation Research Cluster | 0.01% | 7.99x |
| Home Décor, Furniture, & Decorating | 0.01% | 7.94x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.05% | 6.57x |
| Fashion & Cosmetics | 0.02% | 6.49x |
| Decoration & Fabric | 0.01% | 6.29x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.01% | 5.94x |
| Quinceanera Planning | 0.02% | 5.82x |
Composition Percentage:
The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
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DEMOGRAPHICS
The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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