Dstillery Audiences

KIA

Audience Size: 518.4 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 518.4 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Bowling Enthusiasts.

Interest Composition Index
Bowling Enthusiasts 3.09% 1.40x
Rodeo Enthusiasts 2.91% 1.36x
Automotive News Readers 1.99% 1.29x
Nursing and Physicians Assistant Journal Researchers 3.68% 1.28x
Credit Union Researchers 2.58% 1.28x
Thanksgiving Entertaining Researchers 3.00% 1.27x
Fragrance Shoppers 2.88% 1.26x
Readers of Jamaican Content 2.08% 1.26x
Ohio County and Local Fair Visitors 2.91% 1.25x
The Walking Dead Fans 2.73% 1.25x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 3.81% 5.50x
Mens Wearhouse 9.20% 5.34x
Dressbarn 4.97% 5.31x
Lane Bryant 5.38% 5.30x
Topshop 0.43% 5.25x
Abercrombie & Fitch 1.82% 5.14x
Columbia 1.34% 5.13x
Levi Strauss 1.02% 5.04x
Belk 1.47% 5.02x
Hollister 5.33% 4.97x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Assorted Topics (Comics, Architecture, Fine Spirits, Sports).

Content Affinity Composition Index
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.12% 3.98x
Gadgets 0.06% 3.27x
Vietnam Cluster 0.09% 3.11x
Comedy Content 0.06% 2.97x
Holistic Medicine 0.06% 2.77x
Holiday Gifts 0.09% 2.75x
Concert Posters 0.06% 2.74x
Spanish Lifestyle & Health 0.15% 2.73x
San Francisco Tourism 0.12% 2.56x
Arabic News 0.12% 2.53x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female