Explore the Kia Audience
Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 79.9 thousand unique devices whose actions qualify for the Kia audience.
INTERESTS
The Kia audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kia audience is Family Adventures Travelers.
| Interest | Composition | Index |
| Family Adventures Travelers | 0.51% | 3.58x |
| Big Box Store Jewelry Sale Shoppers | 1.38% | 2.99x |
| Wireless Headphone Researchers | 2.02% | 2.33x |
| Small Business Opportunity Researchers | 0.84% | 2.32x |
| Ice Skating Enthusiasts | 1.89% | 2.19x |
| Car Lease Researchers | 4.99% | 2.15x |
| Camera Shoppers | 2.75% | 2.14x |
| Winter Sports Destination Seekers | 0.69% | 2.08x |
| Discount Womens Shoes Shoppers | 0.86% | 1.97x |
| COVID Testing Researchers | 0.67% | 1.94x |
Composition Percentage:
The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
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APPAREL RETAILERS
The Kia audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kia audience is Eddie Bauer.
| Location | Composition | Index |
| Eddie Bauer | 0.54% | 6.20x |
| Mens Wearhouse | 2.25% | 5.77x |
| Brooks Brothers | 0.50% | 5.58x |
| Dressbarn | 1.39% | 5.14x |
| Jos A. Bank Clothiers | 0.78% | 5.00x |
| Abercrombie & Fitch | 0.38% | 4.67x |
| Belk | 0.46% | 4.65x |
| Ralph Lauren | 0.32% | 4.55x |
| Uniqlo | 0.20% | 4.50x |
| Kate Spade | 0.22% | 4.46x |
Composition Percentage:
The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kia audience is Florida College Athletics.
| Content Affinity | Composition | Index |
| Florida College Athletics | 0.37% | 5.48x |
| India Cluster | 0.69% | 4.57x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 0.38% | 3.99x |
| Gossip & Entertainment | 0.86% | 3.71x |
| Dubai Travel | 0.51% | 3.59x |
| Photography | 0.52% | 3.29x |
| Anime | 0.69% | 3.20x |
| Crossword & Puzzle Players | 0.34% | 3.01x |
| Wine, Liquor & Mixology | 0.46% | 2.96x |
| Personal Finance Researchers | 0.11% | 2.68x |
Composition Percentage:
The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
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DEMOGRAPHICS
The Kia audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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