Dstillery Audiences

KIA

Audience Size: 622.3 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 622.3 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Seattle Seahawks Fans.

Interest Composition Index
Seattle Seahawks Fans 3.41% 2.46x
Washington Skiers and Snowboarders 2.89% 1.92x
Seattle Trip Planners 3.19% 1.90x
Summer Festivals and Fairs Visitors 2.27% 1.63x
Getting Off the Grid Travelers 0.18% 1.59x
Oregon Trip Planners 1.76% 1.40x
Work Hard, Play Hard Travelers 0.14% 1.33x
Oregon Ducks Fans 1.25% 1.30x
Countdown to the Beach Travelers 2.64% 1.29x
Gonzaga Bulldogs Fans 1.63% 1.26x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Gymboree.

Location Composition Index
Gymboree 3.04% 5.55x
Lane Bryant 4.75% 5.51x
Dressbarn 4.14% 5.44x
Hollister 2.74% 5.30x
Express Outlets 0.73% 5.25x
Charlotte Russe 2.66% 5.23x
Old Navy 6.36% 5.03x
Zumiez 4.59% 5.00x
Abercrombie & Fitch 2.88% 4.96x
Mens Wearhouse 8.01% 4.94x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Canada News.

Content Affinity Composition Index
Canada News 0.02% 20.33x
Local & Travel England - North Midlands 0.01% 16.54x
Golf & Boats 0.01% 15.91x
Canadian Construction & Renovation Research Cluster 0.01% 7.99x
Home Décor, Furniture, & Decorating 0.01% 7.94x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.05% 6.57x
Fashion & Cosmetics 0.02% 6.49x
Decoration & Fabric 0.01% 6.29x
Assorted Topics (Viral Media, Paid Traffic) 0.01% 5.94x
Quinceanera Planning 0.02% 5.82x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female