Dstillery Audiences

KIA

Audience Size: 193.3 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 193.3 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Seattle Seahawks Fans.

Interest Composition Index
Seattle Seahawks Fans 2.14% 1.79x
Oregon Ducks Fans 1.40% 1.77x
Oregon Trip Planners 1.96% 1.65x
Automotive News Readers 1.38% 1.56x
Car Buyers 1.25% 1.50x
Mid-Range Grocery Shoppers 1.83% 1.47x
Audi Vehicle Shoppers 1.25% 1.45x
Used Car Shoppers 1.32% 1.45x
Seattle Trip Planners 1.96% 1.43x
Volkswagen Vehicle Shopper 1.31% 1.42x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.47% 8.40x
Hollister 0.93% 7.42x
Dressbarn 2.15% 7.20x
American Eagle Outfitters 2.70% 6.77x
Lane Bryant 2.15% 6.54x
Zumiez 1.52% 6.46x
Express 1.19% 6.39x
Aeropostale 1.75% 6.27x
Charlotte Russe 0.97% 6.14x
Columbia 0.46% 6.12x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 0.96% 2.62x
Oregon News 2.10% 2.53x
Rochester New York Cluster 0.79% 2.19x
Pacific Northwest Information Research Cluster 0.98% 2.10x
Upstate New York Local Information Cluster 0.99% 2.00x
Maine Cluster 0.47% 1.93x
Beach & Intimate Wear 0.14% 1.86x
Motorsport Equipment 0.46% 1.86x
Philippines News 0.19% 1.83x
Higher-End Fashion Brands 0.19% 1.80x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female