Dstillery Audiences

KIA

Audience Size: 592.9 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 592.9 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.18% 1.59x
Palm Beach Trip Planners 1.93% 1.47x
Seattle Seahawks Fans 2.03% 1.44x
Yachting Enthusiasts 1.61% 1.36x
Work Hard, Play Hard Travelers 0.14% 1.33x
Countdown to the Beach Travelers 2.64% 1.29x
Oregon Ducks Fans 1.20% 1.27x
Mid-Range Grocery Shoppers 1.71% 1.25x
Readers of Colombian Content 1.49% 1.24x
Beach Supplies Shoppers 1.99% 1.23x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Gymboree.

Location Composition Index
Gymboree 2.87% 6.71x
American Eagle Outfitters 5.37% 6.66x
Dressbarn 4.40% 6.53x
Aeropostale 2.83% 6.31x
Lane Bryant 5.06% 6.29x
Charlotte Russe 2.04% 6.27x
Hollister 2.60% 6.22x
Columbia 1.10% 6.00x
Abercrombie & Fitch 2.84% 5.98x
Express Outlets 0.59% 5.89x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content).

Content Affinity Composition Index
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.09% 3.19x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.11% 2.91x
Paper & Packaging 0.08% 2.89x
Professional Audio Visual 0.08% 2.68x
Poland Cluster 0.09% 2.44x
Gadgets 0.06% 2.35x
Alt Religion 0.14% 2.07x
Bird Watching 0.11% 2.05x
Latin American News 0.30% 1.99x
Discount Books 0.08% 1.99x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male