Dstillery Audiences

KIA

Audience Size: 379.4 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 379.4 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.15% 2.21x
T-Mobile Customers 0.15% 1.96x
Netflix Users 0.51% 1.90x
Cookie Recipe Researchers 3.27% 1.72x
GMC Vehicle Shopper 3.41% 1.57x
Malaysian Food Enthusiasts 2.98% 1.55x
Jeep Vehicle Shoppers 3.34% 1.55x
Ford Mustang Enthusiasts 3.20% 1.54x
Louisiana Creole Food Enthusiasts 3.05% 1.51x
Embroidery Enthusiasts 3.20% 1.50x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.04% 6.89x
Lane Bryant 4.76% 5.53x
Belk 1.42% 5.42x
Dressbarn 3.90% 5.33x
Charlotte Russe 1.63% 5.23x
Hollister 4.43% 5.01x
Mens Wearhouse 7.64% 4.92x
Zumiez 6.69% 4.88x
Old Navy 8.43% 4.86x
Gymboree 4.60% 4.83x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Alaska Cluster.

Content Affinity Composition Index
Alaska Cluster 1.16% 6.61x
Christian Music 0.22% 5.00x
Arts & Crafts 0.08% 3.69x
Holiday Gifts 0.08% 3.50x
Vaping 0.29% 3.35x
Visa & Immigration 0.11% 3.23x
Art News & Products 0.15% 3.11x
College Sports 0.22% 3.06x
Sports Apparel 0.22% 3.04x
Children's Health 0.29% 2.91x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male