Dstillery Audiences

KIA

Audience Size: 61.5 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 61.5 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Plant Based & Vegan Food Recipe Shoppers.

Interest Composition Index
Plant Based & Vegan Food Recipe Shoppers 2.71% 2.31x
Credit Cards Rewards Researchers 4.82% 2.22x
Mortgage Researchers 4.52% 2.22x
Off the Grid Living Enthusiasts 3.92% 2.21x
Land Rover Shoppers 4.52% 2.16x
Tokyo Trip Planners 2.71% 2.15x
Renaissance Faire Visitors 4.52% 2.15x
Memphis Grizzlies Fans 4.82% 2.14x
Amazon Prime Movie Subscribers 3.01% 2.09x
Honda Vehicle Shoppers 4.22% 2.08x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Columbia.

Location Composition Index
Columbia 0.45% 5.29x
Patagonia 0.27% 4.86x
Charlotte Russe 0.28% 4.09x
Mens Wearhouse 4.16% 4.09x
Eddie Bauer 1.39% 3.93x
Gymboree 2.36% 3.66x
Talbots 1.67% 3.48x
Lululemon 0.94% 3.44x
Michael Kors 1.70% 3.41x
H&M 1.67% 3.41x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Healthcare Jobs.

Content Affinity Composition Index
Healthcare Jobs 0.17% 3.97x
Broadway Information 0.60% 3.97x
Furniture Shopping 0.68% 3.71x
Homesteading 0.62% 3.54x
Idaho Cluster 1.20% 3.42x
Motorsport Equipment 0.60% 3.32x
India Bollywood, Weddings & Gossip 1.51% 3.26x
Visa & Immigration 0.11% 3.23x
Sports - Climbing, Non-traditional 0.90% 3.20x
Classic Car Enthusiasts 3.01% 3.12x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male