Dstillery Audiences

KIA

Audience Size: 461.4 Thousand Devices

Explore the Kia Audience

Below you'll find more information about the Kia audience, broken down in different categories based on their digital and physical behaviors. These are 461.4 thousand unique devices whose actions qualify for the Kia audience.

Dstillery Crafted Audiences

INTERESTS

The Kia audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kia audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.07% 2.30x
Cadillac Vehicle Shoppers 3.35% 1.63x
Camaro Enthusiasts 3.20% 1.63x
Ohio County and Local Fair Visitors 3.58% 1.60x
Nissan Vehicle Shoppers 2.55% 1.60x
Online Auto Shoppers 3.09% 1.59x
Commercial Vehicles Shoppers 3.12% 1.58x
Used Car Shoppers 2.97% 1.57x
In-Market Car Shoppers 2.82% 1.56x
Tire Shoppers 2.74% 1.56x
Composition Percentage: The overlap percentage between the Kia audience and the Interest attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kia audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kia audience is Lane Bryant.

Location Composition Index
Lane Bryant 5.23% 5.43x
Charlotte Russe 2.84% 5.36x
Dressbarn 4.45% 5.22x
Mens Wearhouse 8.41% 5.16x
Belk 1.46% 5.15x
Hollister 5.01% 4.95x
Levi Strauss 0.51% 4.94x
Columbia 1.10% 4.85x
Gymboree 5.32% 4.83x
Topshop 0.34% 4.81x
Composition Percentage: The overlap percentage between the Kia audience and the Location attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kia audience is Cheerleading.

Content Affinity Composition Index
Cheerleading 0.19% 4.30x
Hipster Clothing 0.08% 3.79x
Alternative Movie Streaming 0.08% 3.78x
Arts & Crafts 0.08% 3.25x
Low Budget Shoppers 0.15% 3.21x
Canada Shopping - Lifestyle and Mommy Blogs 0.08% 2.98x
Bowling 0.19% 2.81x
Airsoft & Paintball Equipment 0.08% 2.70x
Conservatives & Conspiracies 0.61% 2.65x
Foreign Language Education 0.15% 2.52x
Composition Percentage: The overlap percentage between the Kia audience and the Content Affinity attribute.
Index: A comparison of the Kia audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kia audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female