Explore the King Soopers Audience
Below you'll find more information about the King Soopers audience, broken down in different categories based on their digital and physical behaviors. These are 32.1 thousand unique devices whose actions qualify for the King Soopers audience.
INTERESTS
The King Soopers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the King Soopers audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 34.26% | 18.78x |
| Colorado County and Local Fair Visitors | 33.22% | 14.18x |
| Quarantine Planners | 10.03% | 13.36x |
| South West State Fair Visitors | 34.60% | 12.72x |
| Telluride Trip Planners | 23.53% | 12.47x |
| Aspen Trip Planners | 22.49% | 12.23x |
| Colorado Skiers and Snowboarders | 24.57% | 11.99x |
| Denver Nuggets Fans | 19.03% | 9.27x |
| Denver Broncos Fans | 16.96% | 7.82x |
| Professional Lacrosse Fans | 15.22% | 6.77x |
Composition Percentage:
The overlap percentage between the King Soopers audience and the Interest attribute.
Index: A comparison of the King Soopers audience to the internet population.
Curious about what else the King Soopers audience is interested in?
Sign Up
APPAREL RETAILERS
The King Soopers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the King Soopers audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 1.07% | 19.38x |
| The North Face | 1.32% | 10.11x |
| REI | 1.47% | 9.49x |
| Eddie Bauer | 3.04% | 8.62x |
| LL Bean | 0.53% | 7.51x |
| Madewell | 1.28% | 7.49x |
| Columbia | 0.60% | 6.98x |
| Express Outlets | 0.66% | 4.96x |
| Bonobos | 0.31% | 4.82x |
| Free People | 0.75% | 4.63x |
Composition Percentage:
The overlap percentage between the King Soopers audience and the Location attribute.
Index: A comparison of the King Soopers audience to the internet population.
Want to find more of the King Soopers audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the King Soopers audience is Colorado Cluster.
| Content Affinity | Composition | Index |
| Colorado Cluster | 17.65% | 28.57x |
| Colorado News | 40.14% | 17.52x |
| Medical Diagnostics | 1.03% | 6.62x |
| Travel Adventure | 1.04% | 4.12x |
| Learning & Development Products | 0.30% | 3.99x |
| Assorted Topics (Family, Household Wellness, The Beach) | 2.77% | 3.96x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 1.04% | 3.95x |
| Middle East News | 0.63% | 3.92x |
| Assorted Topics (Cooking, Recipes, Hollywood, Fantasy Sports, Coupons) | 1.38% | 3.92x |
| Utah Cluster | 1.73% | 3.67x |
Composition Percentage:
The overlap percentage between the King Soopers audience and the Content Affinity attribute.
Index: A comparison of the King Soopers audience to the internet population.
Want to see more of the Content Affinities the King Soopers audience visits?
Sign Up
DEMOGRAPHICS
The King Soopers audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
Interested in seeing other characteristics of the King Soopers audience?
Sign Up