Explore the King Soopers Audience
Below you'll find more information about the King Soopers audience, broken down in different categories based on their digital and physical behaviors. These are 77.4 thousand unique devices whose actions qualify for the King Soopers audience.
INTERESTS
The King Soopers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the King Soopers audience is Denver Trip Planners.
| Interest | Composition | Index |
| Denver Trip Planners | 13.91% | 11.64x |
| Denver Broncos Fans | 6.59% | 7.56x |
| Aspen Trip Planners | 7.20% | 7.26x |
| Colorado Skiers and Snowboarders | 7.65% | 6.25x |
| Denver Nuggets Fans | 6.87% | 6.24x |
| Auto Show Enthusiasts | 6.35% | 5.79x |
| Rodeo Enthusiasts | 6.20% | 5.62x |
| Wyoming Cowboys Fans | 4.74% | 4.23x |
| Animal Humane Society Helpers | 3.71% | 4.13x |
| Rapid City Trip Planners | 3.19% | 3.50x |
Composition Percentage:
The overlap percentage between the King Soopers audience and the Interest attribute.
Index: A comparison of the King Soopers audience to the internet population.
Curious about what else the King Soopers audience is interested in?
Sign Up
APPAREL RETAILERS
The King Soopers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the King Soopers audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.96% | 13.74x |
| Eddie Bauer | 1.14% | 12.09x |
| Zumiez | 2.80% | 11.87x |
| Tommy Bahama | 1.64% | 9.02x |
| Hollister | 1.05% | 8.34x |
| REI | 2.23% | 7.18x |
| Dressbarn | 1.90% | 6.36x |
| The North Face | 1.41% | 5.94x |
| Charlotte Russe | 0.92% | 5.86x |
| Gymboree | 1.82% | 5.45x |
Composition Percentage:
The overlap percentage between the King Soopers audience and the Location attribute.
Index: A comparison of the King Soopers audience to the internet population.
Want to find more of the King Soopers audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the King Soopers audience is Colorado News.
| Content Affinity | Composition | Index |
| Colorado News | 25.33% | 20.31x |
| Colorado Snow | 4.47% | 17.52x |
| Colorado Cluster | 4.65% | 16.39x |
| Backpacking | 1.15% | 2.89x |
| Assorted Topics #11872 (The Outdoors, Sports, Furniture, Travel) | 0.67% | 2.38x |
| Live Music | 0.70% | 2.07x |
| Conscious Living | 0.36% | 1.91x |
| Sports - Climbing, Non-traditional | 0.46% | 1.89x |
| Assorted Topics #11347 (Family, Household Wellness, The Beach) | 0.30% | 1.83x |
| New Mexico News | 0.64% | 1.82x |
Composition Percentage:
The overlap percentage between the King Soopers audience and the Content Affinity attribute.
Index: A comparison of the King Soopers audience to the internet population.
Want to see more of the Content Affinities the King Soopers audience visits?
Sign Up
DEMOGRAPHICS
The King Soopers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other demographic characteristics of the King Soopers audience?
Sign Up