Dstillery Audiences

KNIGHTS INN

Audience Size: 54.5 Thousand Devices

Explore the Knights Inn Audience

Below you'll find more information about the Knights Inn audience, broken down in different categories based on their digital and physical behaviors. These are 54.5 thousand unique devices whose actions qualify for the Knights Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Knights Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Knights Inn audience is Alaskan Cruise Planners.

Interest Composition Index
Alaskan Cruise Planners 5.61% 2.31x
Hawaii Trip Planners 4.81% 2.30x
Satellite TV Buyers 5.88% 2.06x
Washington County and Local Fair Visitors 5.35% 2.04x
Bird Watching Enthusiasts 4.01% 2.01x
Washington Skiers and Snowboarders 4.01% 1.94x
Mid-to-Full Size Luxury SUV Auto Intenders 2.67% 1.91x
Penn State Nittany Lions Fans 3.48% 1.90x
Home DIY Enthusiasts 3.21% 1.87x
Aspen Skiers and Snowboarders 4.55% 1.87x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Interest attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Knights Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Knights Inn audience is Express Outlets.

Location Composition Index
Express Outlets 0.46% 4.77x
Maurices 4.70% 4.16x
Kate Spade 0.70% 3.97x
Eddie Bauer 0.91% 3.86x
Hugo Boss 0.43% 3.83x
Coach 0.97% 3.82x
Buckle 1.93% 3.52x
Mens Wearhouse 3.44% 3.51x
Carhartt 32.93% 3.51x
Journeys 2.81% 3.44x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Location attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Knights Inn audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.80% 5.54x
Caribbean Vacation 0.80% 5.38x
Tahoe & Reno Tourism 0.83% 3.94x
Audio Clips & Sound Effects 0.13% 3.87x
Roleplay & Fantasy Games 0.12% 3.58x
Motorcycle Lifestyle Researchers 1.60% 3.57x
East Texas Cluster 1.60% 3.54x
Online Games 0.83% 3.48x
Central & South American News 0.48% 3.36x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.11% 3.29x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Content Affinity attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Knights Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female