Explore the Knights Inn Audience
Below you'll find more information about the Knights Inn audience, broken down in different categories based on their digital and physical behaviors. These are 105.2 thousand unique devices whose actions qualify for the Knights Inn audience.
INTERESTS
The Knights Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Knights Inn audience is Oregon County and Local Fair Visitors.
| Interest | Composition | Index |
| Oregon County and Local Fair Visitors | 5.08% | 2.06x |
| Little Rock Trip Planners | 4.87% | 2.04x |
| Arkansas Razorbacks Fans | 4.87% | 1.97x |
| Readers of Japanese Content | 2.54% | 1.80x |
| Penn State Nittany Lions Fans | 3.18% | 1.79x |
| Commercial Contractors & Designers | 2.97% | 1.78x |
| Texas Longhorn Fans | 4.24% | 1.77x |
| Competitive Wrestling Enthusiasts | 4.87% | 1.75x |
| Entry Level Luxury Sedan Auto Intenders | 2.75% | 1.74x |
| Texas Trip Planners | 4.87% | 1.70x |
Composition Percentage:
The overlap percentage between the Knights Inn audience and the Interest attribute.
Index: A comparison of the Knights Inn audience to the internet population.
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APPAREL RETAILERS
The Knights Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Knights Inn audience is Maurices.
| Location | Composition | Index |
| Maurices | 1.76% | 6.46x |
| Carhartt | 26.40% | 4.39x |
| Belk | 0.82% | 4.35x |
| Express Outlets | 0.47% | 4.17x |
| Tommy Bahama | 0.69% | 4.02x |
| The Childrens Place | 4.46% | 3.92x |
| Buckle | 2.83% | 3.86x |
| Gymboree | 2.27% | 3.81x |
| Aeropostale | 2.83% | 3.68x |
| Kate Spade | 1.04% | 3.63x |
Composition Percentage:
The overlap percentage between the Knights Inn audience and the Location attribute.
Index: A comparison of the Knights Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Knights Inn audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 0.64% | 4.34x |
| Arkansas News | 3.81% | 4.04x |
| Audio Clips & Sound Effects | 0.13% | 3.87x |
| Roleplay & Fantasy Games | 0.12% | 3.58x |
| Central & South American News | 0.48% | 3.36x |
| Collectibles - Coins & Sports Cards | 0.42% | 3.34x |
| Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) | 0.11% | 3.29x |
| Sewing, Embroidery & Quilting | 0.42% | 3.08x |
| Dermatology | 0.23% | 3.05x |
| South Africa News Cluster | 0.52% | 2.99x |
Composition Percentage:
The overlap percentage between the Knights Inn audience and the Content Affinity attribute.
Index: A comparison of the Knights Inn audience to the internet population.
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DEMOGRAPHICS
The Knights Inn audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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