Dstillery Audiences

KNIGHTS INN

Audience Size: 112.2 Thousand Devices

Explore the Knights Inn Audience

Below you'll find more information about the Knights Inn audience, broken down in different categories based on their digital and physical behaviors. These are 112.2 thousand unique devices whose actions qualify for the Knights Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Knights Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Knights Inn audience is New Orleans Trip Planners.

Interest Composition Index
New Orleans Trip Planners 1.65% 1.89x
South Atlantic Voters 1.99% 1.71x
Louisiana Trip Planners 1.77% 1.70x
Florida Gators Fans 1.68% 1.69x
Auto Body Shoppers 1.90% 1.67x
New Orleans Saints Fans 1.65% 1.66x
Florida Atlantic Coast Trip Planners 1.99% 1.64x
Hard Rock Hotel & Casino Trip Planners 1.93% 1.60x
Florida Gulf Coast Travel Researchers 1.93% 1.57x
Family Halloween Party Planners 1.74% 1.56x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Interest attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Knights Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Knights Inn audience is Aeropostale.

Location Composition Index
Aeropostale 1.84% 6.53x
Hugo Boss 0.57% 6.08x
Ralph Lauren 0.40% 6.07x
Belk 0.86% 5.87x
Saint Laurent Paris 0.32% 5.55x
Michael Kors 0.78% 5.52x
American Apparel 0.94% 5.49x
Old Navy 2.36% 5.29x
Dressbarn 1.56% 5.16x
Zumiez 1.22% 5.12x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Location attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Knights Inn audience is Assorted Topics #11867 (Horoscopes, Online Arcade Games, Quizzes).

Content Affinity Composition Index
Assorted Topics #11867 (Horoscopes, Online Arcade Games, Quizzes) 0.50% 2.78x
Florida Naples News Cluster 0.81% 2.37x
Savannah Georgia News 0.37% 2.35x
Assorted Topics #11304 (Knives, Leather, Customized Gifts, Victorian Clothing) 0.44% 2.31x
New Orleans Cluster 2.11% 2.30x
Apartment Hunting 0.37% 2.20x
RPG Games 0.65% 2.15x
Niche Dating Websites 0.34% 2.08x
Nursing 0.59% 1.99x
Insurance Cluster 0.31% 1.97x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Content Affinity attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Knights Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female