Dstillery Audiences

KNIGHTS INN

Audience Size: 342.4 Thousand Devices

Explore the Knights Inn Audience

Below you'll find more information about the Knights Inn audience, broken down in different categories based on their digital and physical behaviors. These are 342.4 thousand unique devices whose actions qualify for the Knights Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Knights Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Knights Inn audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.02% 7.19x
Countdown to the Beach Travelers 0.03% 3.18x
Trivia Enthusiasts 3.03% 1.96x
Family Halloween Party Planners 3.03% 1.88x
Washington DC Trip Planners 3.59% 1.75x
Bible Study Researchers 3.03% 1.68x
Readers of Caribbean Content 2.58% 1.68x
Hip Hop Fans 3.25% 1.65x
Louisville Cardinals Fans 2.80% 1.61x
Kentucky Wildcats Fans 2.80% 1.61x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Interest attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Knights Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Knights Inn audience is Belk.

Location Composition Index
Belk 1.49% 6.27x
Aeropostale 2.98% 4.95x
Express Outlets 0.68% 4.60x
Carhartt 7.19% 4.51x
Michael Kors 2.28% 4.45x
Charlotte Russe 2.33% 4.42x
Ralph Lauren 0.94% 4.38x
Gymboree 2.49% 4.37x
Hollister 2.33% 4.27x
The Childrens Place 4.57% 4.25x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Location attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Knights Inn audience is Custom T-Shirts.

Content Affinity Composition Index
Custom T-Shirts 0.03% 75.36x
Home Décor, Furniture, & Decorating 0.04% 22.61x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 19.87x
Quebec Hunting & Outdoors Cluster 0.03% 14.93x
Environmental Conservation 0.03% 13.89x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 12.28x
Canadian Construction & Renovation Research Cluster 0.03% 12.25x
Barcode Site & App Users 0.03% 11.72x
Decoration & Fabric 0.02% 10.42x
Saskatchewan Media & Retail Cluster 0.03% 9.79x
Composition Percentage: The overlap percentage between the Knights Inn audience and the Content Affinity attribute.
Index: A comparison of the Knights Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Knights Inn audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female