Dstillery Audiences

KUMON

Audience Size: 1.8 Million Devices

Explore the Kumon Audience

Below you'll find more information about the Kumon audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Kumon audience.

Dstillery Crafted Audiences

INTERESTS

The Kumon audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kumon audience is Readers of Chinese Content.

Interest Composition Index
Readers of Chinese Content 2.45% 1.48x
Santa Cruz Trip Planners 3.49% 1.45x
Countdown to the Beach Travelers 0.01% 1.44x
Opera Enthusiasts 3.18% 1.43x
Los Angeles Mass Transit Commuters 3.64% 1.41x
Symphony Music Enthusiasts 3.39% 1.40x
South West State Fair Visitors 3.63% 1.40x
San Francisco Giants Fans 2.94% 1.40x
Tahoe Skiers and Snowboarders 3.24% 1.36x
California Skiers and Snowboarders 3.03% 1.35x
Composition Percentage: The overlap percentage between the Kumon audience and the Interest attribute.
Index: A comparison of the Kumon audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kumon audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kumon audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.80% 9.47x
Everlane 0.19% 8.57x
Supreme 0.22% 8.45x
Topshop 0.70% 8.35x
Joe's Jeans 0.45% 8.01x
Uniqlo 2.25% 7.91x
Calvin Klein 0.64% 7.43x
Intermix 1.17% 7.30x
Saint Laurent Paris 1.09% 7.03x
REI 2.15% 6.94x
Composition Percentage: The overlap percentage between the Kumon audience and the Location attribute.
Index: A comparison of the Kumon audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kumon audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.03% 4.17x
Barcode Site & App Users 0.01% 3.75x
Vietnam Cluster 0.08% 2.63x
Los Angeles Cluster 0.05% 2.61x
Professional Audio Visual 0.07% 2.49x
Germany Cluster 0.03% 2.46x
China Cluster 0.33% 2.44x
Survey Websites 0.01% 2.39x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.03% 2.31x
Seventh-day Adventist Church 0.03% 2.21x
Composition Percentage: The overlap percentage between the Kumon audience and the Content Affinity attribute.
Index: A comparison of the Kumon audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kumon audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male