Explore the Kumon Audience
Below you'll find more information about the Kumon audience, broken down in different categories based on their digital and physical behaviors. These are 116.2 thousand unique devices whose actions qualify for the Kumon audience.
INTERESTS
The Kumon audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kumon audience is Venture Capitalists.
| Interest | Composition | Index |
| Venture Capitalists | 3.30% | 2.56x |
| SEO Specialists | 3.15% | 2.33x |
| United Arab Emirates Trip Planners | 3.45% | 2.32x |
| Boston Bruins Fans | 4.05% | 2.19x |
| Western Canada Skiers and Snowboarders | 3.45% | 2.16x |
| Mens Business Clothes Shoppers | 2.55% | 2.13x |
| NHL Fans | 3.60% | 2.13x |
| New York Mets Fans | 4.20% | 2.12x |
| Major Airline Customers | 3.75% | 2.12x |
| School Closings Updates Readers | 1.50% | 2.09x |
Composition Percentage:
The overlap percentage between the Kumon audience and the Interest attribute.
Index: A comparison of the Kumon audience to the internet population.
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APPAREL RETAILERS
The Kumon audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kumon audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.36% | 15.21x |
| Topshop | 0.06% | 8.56x |
| Ann Taylor | 1.13% | 8.18x |
| Saint Laurent Paris | 0.16% | 7.43x |
| Calvin Klein | 0.14% | 7.33x |
| Free People | 1.21% | 7.26x |
| REI | 1.15% | 7.20x |
| Hugo Boss | 1.35% | 7.09x |
| Armani | 0.73% | 6.95x |
| Bonobos | 0.43% | 6.94x |
Composition Percentage:
The overlap percentage between the Kumon audience and the Location attribute.
Index: A comparison of the Kumon audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kumon audience is Calendar & Holidays.
| Content Affinity | Composition | Index |
| Calendar & Holidays | 0.60% | 6.44x |
| RPG Games | 0.30% | 3.93x |
| NYC Tourist Attractions | 0.30% | 3.88x |
| Pharmacy | 0.23% | 3.62x |
| Data Centers | 0.10% | 3.62x |
| Canadian Universities | 0.03% | 3.62x |
| Home Office Products | 0.03% | 3.46x |
| Public Policy Media | 0.34% | 3.43x |
| Liberal Media - Political Activism | 0.90% | 3.42x |
| Personal Finance Researchers | 0.30% | 3.42x |
Composition Percentage:
The overlap percentage between the Kumon audience and the Content Affinity attribute.
Index: A comparison of the Kumon audience to the internet population.
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DEMOGRAPHICS
The Kumon audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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