Explore the LA Fitness Audience
Below you'll find more information about the LA Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 253.2 thousand unique devices whose actions qualify for the LA Fitness audience.
INTERESTS
The LA Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the LA Fitness audience is Los Angeles Mass Transit Commuters.
| Interest | Composition | Index |
| Los Angeles Mass Transit Commuters | 3.10% | 2.13x |
| Los Angeles Trip Planners | 2.75% | 1.88x |
| Miami Trip Planners | 2.18% | 1.81x |
| Santa Monica Trip Planners | 2.56% | 1.77x |
| Colombia Trip Planners | 2.84% | 1.76x |
| Readers of South American Content | 2.38% | 1.73x |
| California Skiers and Snowboarders | 2.30% | 1.73x |
| Readers of Puerto Rican Content | 2.13% | 1.72x |
| Readers of Colombian Content | 2.63% | 1.72x |
| Fort Lauderdale Trip Planners | 2.31% | 1.72x |
Composition Percentage:
The overlap percentage between the LA Fitness audience and the Interest attribute.
Index: A comparison of the LA Fitness audience to the internet population.
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APPAREL RETAILERS
The LA Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the LA Fitness audience is Michael Kors.
| Location | Composition | Index |
| Michael Kors | 0.90% | 7.59x |
| Free People | 0.19% | 5.74x |
| Lululemon | 0.41% | 5.60x |
| Club Monaco | 0.55% | 5.21x |
| REI | 2.01% | 4.32x |
| Brooks Brothers | 1.98% | 4.27x |
| Gymboree | 1.18% | 3.92x |
| LL Bean | 0.18% | 3.83x |
| J. Crew | 1.60% | 3.75x |
| Patagonia | 0.22% | 3.64x |
Composition Percentage:
The overlap percentage between the LA Fitness audience and the Location attribute.
Index: A comparison of the LA Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the LA Fitness audience is Southern California Tourism.
| Content Affinity | Composition | Index |
| Southern California Tourism | 0.80% | 2.70x |
| LGBTQ Advocacy | 1.13% | 2.61x |
| Brazil & Portugal News | 0.10% | 2.56x |
| Los Angeles Tourism | 1.33% | 2.48x |
| Assorted Topics #11554 (Children'S Activities, Outdoor Play, Viral Media) | 0.10% | 2.38x |
| Cars, Travel & Food | 0.10% | 2.30x |
| Central & South American News | 0.21% | 2.28x |
| Weight Lifting Enthusiasts | 0.75% | 2.12x |
| Florida Local News Cluster | 2.51% | 2.11x |
| Southern California Cluster | 0.19% | 2.08x |
Composition Percentage:
The overlap percentage between the LA Fitness audience and the Content Affinity attribute.
Index: A comparison of the LA Fitness audience to the internet population.
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DEMOGRAPHICS
The LA Fitness audience resonates most for the following age and income brackets.
Age
Income
$25,000-$49,999
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