Dstillery Audiences

LL BEAN

Audience Size: 37.7 Thousand Devices

Explore the LL Bean Audience

Below you'll find more information about the LL Bean audience, broken down in different categories based on their digital and physical behaviors. These are 37.7 thousand unique devices whose actions qualify for the LL Bean audience.

Dstillery Crafted Audiences

INTERESTS

The LL Bean audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the LL Bean audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 6.67% 11.82x
Cape Cod News Readers 8.10% 7.30x
North East State Fair Visitors 12.38% 6.27x
New England Patriots Fans 7.62% 4.49x
Boston Bruins Fans 6.19% 4.40x
Boston Red Sox Fans 6.67% 4.22x
UConn Huskies Fans 4.29% 4.12x
Canoeing and Kayaking Enthusiasts 7.62% 4.02x
Pet Boarding and Sitter Researchers 4.76% 3.96x
Boston Trip Planners 3.33% 3.87x
Composition Percentage: The overlap percentage between the LL Bean audience and the Interest attribute.
Index: A comparison of the LL Bean audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The LL Bean audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the LL Bean audience is Calvin Klein.

Location Composition Index
Calvin Klein 3.09% 59.30x
Patagonia 6.60% 42.76x
Free People 9.42% 17.59x
The North Face 5.28% 15.17x
Lululemon 13.32% 14.09x
Madewell 7.24% 13.59x
Bonobos 2.40% 12.09x
Anthropologie 9.28% 10.51x
Eddie Bauer 9.45% 10.43x
Johnston and Murphy 1.00% 10.33x
Composition Percentage: The overlap percentage between the LL Bean audience and the Location attribute.
Index: A comparison of the LL Bean audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the LL Bean audience is Rhode Island Cluster.

Content Affinity Composition Index
Rhode Island Cluster 3.33% 12.45x
New Hampshire News 1.90% 7.64x
Maine Cluster 2.86% 6.78x
Wisconsin Universities 3.81% 5.57x
Vegetarian Diet 1.25% 5.30x
Routers, Switches & Networking 0.98% 5.20x
Hudson Valley New York Media 1.43% 5.16x
Boston Cluster 14.76% 4.82x
Wisconsin Local Research Cluster 2.86% 4.38x
Decoration & Fabric 0.09% 3.67x
Composition Percentage: The overlap percentage between the LL Bean audience and the Content Affinity attribute.
Index: A comparison of the LL Bean audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The LL Bean audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male