Dstillery Audiences

LAMPS PLUS

Audience Size: 24.2 Thousand Devices

Explore the Lamps Plus Audience

Below you'll find more information about the Lamps Plus audience, broken down in different categories based on their digital and physical behaviors. These are 24.2 thousand unique devices whose actions qualify for the Lamps Plus audience.

Dstillery Crafted Audiences

INTERESTS

The Lamps Plus audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lamps Plus audience is Home-Made Face Mask Researchers.

Interest Composition Index
Home-Made Face Mask Researchers 3.61% 4.89x
Discount Flight Searchers 7.23% 4.66x
True Crime Podcast Listeners 4.82% 4.40x
Arizona Trip Planners 9.38% 4.18x
Global Destinations Reopening Researchers 4.17% 4.09x
Denver Trip Planners 6.25% 3.70x
Cricket Enthusiasts 5.21% 3.61x
Electric Vehicle Shoppers 6.25% 3.56x
Australia Trip Planners 4.17% 3.55x
Nutrition Conscious Eaters 3.12% 3.54x
Composition Percentage: The overlap percentage between the Lamps Plus audience and the Interest attribute.
Index: A comparison of the Lamps Plus audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lamps Plus audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lamps Plus audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.33% 13.34x
Uniqlo 1.28% 9.60x
Intermix 0.69% 8.59x
Ann Taylor 1.87% 7.06x
Free People 2.76% 6.98x
REI 2.07% 6.79x
Abercrombie & Fitch 0.69% 6.57x
Bonobos 0.94% 6.50x
Madewell 2.37% 6.01x
Patagonia 0.69% 5.68x
Composition Percentage: The overlap percentage between the Lamps Plus audience and the Location attribute.
Index: A comparison of the Lamps Plus audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lamps Plus audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 5.21% 7.75x
Phoenix News 8.33% 7.50x
Colorado News 9.38% 5.60x
Texas University Athletics 3.61% 5.29x
Stay at Home Mom 3.12% 4.39x
Music Concerts 5.21% 3.94x
Oregon News 5.21% 3.85x
Memphis News 0.30% 3.83x
Online Quiz & List Readers 2.08% 3.76x
San Francisco Bay Area Cluster 2.08% 3.58x
Composition Percentage: The overlap percentage between the Lamps Plus audience and the Content Affinity attribute.
Index: A comparison of the Lamps Plus audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lamps Plus audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female