Explore the Land Rover Audience
Below you'll find more information about the Land Rover audience, broken down in different categories based on their digital and physical behaviors. These are 12.9 thousand unique devices whose actions qualify for the Land Rover audience.
INTERESTS
The Land Rover audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Land Rover audience is Baltimore Ravens Fans.
| Interest | Composition | Index |
| Baltimore Ravens Fans | 15.48% | 5.80x |
| Pennsylvania County and Local Fair Visitors | 13.10% | 5.16x |
| Baltimore Orioles Fans | 10.71% | 4.82x |
| Swimming Enthusiasts | 8.06% | 4.57x |
| Home Custom Bedroom Decorators | 4.84% | 4.11x |
| Custom Home Lighting Shoppers | 4.84% | 4.10x |
| Chandelier and Lamp Shoppers | 8.33% | 3.75x |
| Cryptocurrency Enthusiasts | 8.33% | 3.70x |
| Winter Apparel Shoppers | 5.95% | 3.67x |
| Travel Book Readers | 4.84% | 3.65x |
Composition Percentage:
The overlap percentage between the Land Rover audience and the Interest attribute.
Index: A comparison of the Land Rover audience to the internet population.
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APPAREL RETAILERS
The Land Rover audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Land Rover audience is Urban Outfitters.
| Location | Composition | Index |
| Urban Outfitters | 1.57% | 7.38x |
| Bonobos | 0.45% | 7.20x |
| Uniqlo | 0.37% | 6.85x |
| Abercrombie & Fitch | 0.30% | 6.82x |
| The North Face | 0.90% | 6.67x |
| REI | 1.05% | 6.57x |
| Armani | 0.60% | 5.68x |
| Lululemon | 1.57% | 5.64x |
| Michael Kors | 2.84% | 5.59x |
| J. Crew | 2.76% | 5.53x |
Composition Percentage:
The overlap percentage between the Land Rover audience and the Location attribute.
Index: A comparison of the Land Rover audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Land Rover audience is Baltimore Cluster.
| Content Affinity | Composition | Index |
| Baltimore Cluster | 19.05% | 7.58x |
| Washington & Northern Virginia | 3.57% | 4.89x |
| Career Cluster A | 1.32% | 3.99x |
| Baby Names | 1.37% | 3.62x |
| Computers & Accessories | 3.23% | 3.48x |
| Illinois News | 3.77% | 3.13x |
| Assorted Topics (Viral Media, Paid Traffic) | 3.23% | 2.76x |
| Canadian Lifestyle | 0.17% | 2.75x |
| Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) | 3.23% | 2.56x |
| Missouri News Content Cluster | 2.38% | 2.13x |
Composition Percentage:
The overlap percentage between the Land Rover audience and the Content Affinity attribute.
Index: A comparison of the Land Rover audience to the internet population.
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DEMOGRAPHICS
The Land Rover audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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