Explore the Lane Bryant Audience
Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 178.6 thousand unique devices whose actions qualify for the Lane Bryant audience.
INTERESTS
The Lane Bryant audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lane Bryant audience is Food Bank Researchers.
| Interest | Composition | Index |
| Food Bank Researchers | 1.39% | 1.78x |
| Readers of Spanish Content | 2.88% | 1.70x |
| Streaming Music Enthusiasts | 4.90% | 1.68x |
| 2020 Holiday Season Sale News Researchers | 2.56% | 1.67x |
| Video Game Shoppers | 4.37% | 1.63x |
| Verizon Wireless Customers | 0.08% | 1.62x |
| Family Christmas Celebration Researchers | 4.80% | 1.61x |
| Readers of Italian Content | 2.88% | 1.61x |
| Tokyo Trip Planners | 2.03% | 1.56x |
| Sports Medicine Health Care Professionals | 4.05% | 1.56x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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APPAREL RETAILERS
The Lane Bryant audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.58% | 49.40x |
| Hollister | 9.32% | 26.14x |
| Charlotte Russe | 0.90% | 21.39x |
| Buckle | 12.05% | 20.95x |
| Express | 10.55% | 18.28x |
| Zumiez | 7.97% | 18.24x |
| The Childrens Place | 13.37% | 17.19x |
| Victoria's Secret | 14.34% | 16.84x |
| Aeropostale | 8.41% | 16.72x |
| LOFT | 7.01% | 16.19x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lane Bryant audience is Law School.
| Content Affinity | Composition | Index |
| Law School | 0.32% | 4.48x |
| Dial-Up Internet | 0.58% | 4.33x |
| Winter Sports & Gear | 0.15% | 3.91x |
| Accounting | 0.21% | 3.90x |
| Home Improvement Contractor | 0.09% | 3.85x |
| Parenting Blogs | 0.21% | 3.84x |
| Pre-Built Home Researchers | 0.17% | 3.32x |
| International Travel | 0.21% | 3.21x |
| Beer, Wine & Alcohol | 0.21% | 3.06x |
| Smart Travel | 0.21% | 2.92x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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DEMOGRAPHICS
The Lane Bryant audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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