Dstillery Audiences

LANE BRYANT

Audience Size: 818.4 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 818.4 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.10x
Green Bay Packers Fans 3.25% 1.59x
Milwaukee Brewers Fans 2.72% 1.42x
Kansas City Chiefs Fans 2.54% 1.35x
Pittsburgh Pirates Fans 2.43% 1.33x
Kansas City Royals Fans 2.54% 1.33x
Alabama Trip Planners 2.50% 1.29x
Southern Central Voters 2.39% 1.28x
Sunglasses Shoppers 2.54% 1.27x
Action Movie and TV Enthusiasts 2.31% 1.22x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.

Location Composition Index
Calvin Klein 1.98% 15.10x
Charlotte Russe 8.18% 15.02x
Eddie Bauer 4.78% 13.71x
The Childrens Place 15.10% 13.53x
Levi Strauss 2.81% 13.09x
Dressbarn 11.12% 13.05x
Zumiez 12.52% 12.64x
Journeys 10.92% 12.31x
Express 8.45% 11.27x
Hollister 6.36% 11.26x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 11.14x
Decoration & Fabric 0.02% 10.28x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 5.51x
Survey Websites 0.02% 4.75x
Environmentally Friendly Cars 0.02% 4.25x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 4.15x
Canadian Construction & Renovation Research Cluster 0.01% 4.14x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 4.07x
Winnipeg Canada News 0.07% 3.79x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.15% 3.57x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female