Dstillery Audiences

LANE BRYANT

Audience Size: 921.4 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 921.4 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.02% 2.10x
Green Bay Packers Fans 1.93% 1.48x
Black Friday Deal Shoppers 1.72% 1.40x
Las Vegas Hotel Researchers 1.70% 1.33x
Louisiana Trip Planners 1.80% 1.33x
Painting Hobbyist 1.91% 1.33x
Kansas City Royals Fans 1.53% 1.33x
Big Box Shoppers 1.33% 1.32x
Restaurant News Readers 1.54% 1.31x
Milwaukee Brewers Fans 1.46% 1.29x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.

Location Composition Index
Calvin Klein 1.88% 19.04x
Charlotte Russe 9.67% 16.11x
Eddie Bauer 4.89% 13.79x
The Childrens Place 16.28% 13.67x
Zumiez 13.93% 13.46x
Dressbarn 10.27% 13.09x
Aeropostale 8.85% 12.59x
Express 10.98% 12.44x
Hollister 7.21% 12.13x
Journeys 10.38% 11.86x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 11.04x
Decoration & Fabric 0.02% 10.28x
Handyman Tools 0.01% 8.71x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 5.51x
Fashion & Cosmetics 0.01% 4.75x
Canadian Construction & Renovation Research Cluster 0.01% 4.62x
Assorted Topics (Animals, Clothing, Events, Education) 0.01% 4.27x
Environmentally Friendly Cars 0.02% 4.25x
Parenting & Nutrition 0.01% 3.37x
Barcode Site & App Users 0.01% 3.26x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female