Explore the Lane Bryant Audience
Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 159.3 thousand unique devices whose actions qualify for the Lane Bryant audience.
INTERESTS
The Lane Bryant audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lane Bryant audience is Readers of Buddhist Content.
| Interest | Composition | Index |
| Readers of Buddhist Content | 0.23% | 2.80x |
| Small SUV Auto Intenders | 1.99% | 1.78x |
| Verizon Wireless Customers | 0.08% | 1.62x |
| Easter Decorations and Candy Shoppers | 3.98% | 1.61x |
| Action Figure and Collectibles Shoppers | 3.83% | 1.61x |
| San Diego Trip Planners | 3.07% | 1.57x |
| Phoenix Suns Fans | 3.37% | 1.56x |
| Christmas Decorations Shoppers | 4.06% | 1.56x |
| Dance Clothing Shoppers | 3.37% | 1.55x |
| Pharmacists | 3.45% | 1.54x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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APPAREL RETAILERS
The Lane Bryant audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 0.59% | 39.87x |
| Hollister | 9.56% | 20.09x |
| Buckle | 12.98% | 16.81x |
| Zumiez | 9.53% | 15.48x |
| Charlotte Russe | 0.95% | 15.39x |
| Express | 10.84% | 13.43x |
| Victoria's Secret | 15.56% | 13.41x |
| Aeropostale | 9.02% | 12.85x |
| The Childrens Place | 14.27% | 12.59x |
| Journeys | 14.28% | 12.40x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lane Bryant audience is Oil & Energy.
| Content Affinity | Composition | Index |
| Oil & Energy | 0.38% | 8.44x |
| Bags & Luggage | 0.31% | 6.11x |
| Police Gear | 0.31% | 4.80x |
| Winter Sports & Gear | 0.15% | 3.91x |
| Home Improvement Contractor | 0.09% | 3.85x |
| Toys Shopping | 0.15% | 3.77x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 0.38% | 3.60x |
| Vegans & Animal Welfare | 0.15% | 3.42x |
| Cakes & Sweets | 0.23% | 3.38x |
| Beauty & Cosmetics | 0.23% | 3.35x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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DEMOGRAPHICS
The Lane Bryant audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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