Dstillery Audiences

LANE BRYANT

Audience Size: 704.3 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 704.3 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is Big Box Store Jewelry Sale Shoppers.

Interest Composition Index
Big Box Store Jewelry Sale Shoppers 0.12% 3.30x
Essential Oils Enthusiasts 0.08% 1.88x
Verizon Wireless Customers 0.08% 1.62x
Louisiana Trip Planners 3.37% 1.57x
Holiday Season Low-Cost Retail Deal Shoppers 2.73% 1.56x
Holiday Season Home Improvement Deal Shoppers 2.43% 1.56x
Office Reopening Researchers 1.27% 1.55x
Holiday Season Electronics and Game Deal Shoppers 2.48% 1.55x
Texas Energy Providers 3.39% 1.53x
Teen Content Readers 1.91% 1.50x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.81% 11.07x
Charlotte Russe 1.46% 5.77x
Hollister 11.37% 5.25x
Buckle 16.76% 4.86x
Express 16.28% 4.76x
The Childrens Place 20.37% 4.54x
Victoria's Secret 22.87% 4.46x
Aeropostale 13.25% 4.42x
Dressbarn 10.70% 4.41x
Zumiez 11.63% 4.40x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Community Planning & Transportation.

Content Affinity Composition Index
Community Planning & Transportation 0.09% 7.17x
Minnesota Community Business Cluster 0.12% 5.34x
Comedy Content 0.09% 4.36x
Home Improvement Contractor 0.09% 3.85x
Bags & Luggage 0.12% 3.78x
New Parents 0.12% 3.68x
Diet & Weight Loss 0.10% 3.66x
Furniture Shopping 0.06% 3.41x
Assorted Topics (Television, Origami, Men's Health) 0.09% 3.13x
Data Centers 0.07% 3.02x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female