Dstillery Audiences

LANE BRYANT

Audience Size: 791 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 791 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is Southern Central Voters.

Interest Composition Index
Southern Central Voters 2.80% 1.39x
Los Angeles Chargers Fans 3.31% 1.38x
Countdown to the Beach Travelers 3.36% 1.37x
Country Music Fans 2.26% 1.35x
Burger Enthusiast 0.05% 1.35x
North Midwest State Fair Visitors 2.91% 1.33x
Zoo Visitors 3.43% 1.33x
Wisconsin County and Local Fair Visitors 3.06% 1.32x
Texas Activity Researchers 2.04% 1.31x
Hyundai Vehicle Shoppers 2.66% 1.31x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.

Location Composition Index
Calvin Klein 1.81% 22.02x
Charlotte Russe 8.62% 16.27x
Hollister 14.52% 14.35x
Buckle 16.27% 13.56x
Zumiez 19.34% 12.57x
Aeropostale 16.98% 12.56x
Express 17.66% 11.99x
The Childrens Place 23.11% 11.85x
Eddie Bauer 6.00% 11.30x
Belk 3.12% 11.02x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 0.09% 3.85x
Memes & Comedy 0.07% 3.74x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.09% 3.46x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.05% 3.41x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.12% 3.17x
Beach & Intimate Wear 0.07% 3.05x
Cars, Travel & Food 0.04% 2.94x
Visa & Immigration 0.09% 2.92x
Electronic Cabling 0.07% 2.78x
Clean Energy 0.19% 2.77x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female