Explore the Lane Bryant Audience
Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 791 thousand unique devices whose actions qualify for the Lane Bryant audience.
INTERESTS
The Lane Bryant audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lane Bryant audience is Southern Central Voters.
| Interest | Composition | Index |
| Southern Central Voters | 2.80% | 1.39x |
| Los Angeles Chargers Fans | 3.31% | 1.38x |
| Countdown to the Beach Travelers | 3.36% | 1.37x |
| Country Music Fans | 2.26% | 1.35x |
| Burger Enthusiast | 0.05% | 1.35x |
| North Midwest State Fair Visitors | 2.91% | 1.33x |
| Zoo Visitors | 3.43% | 1.33x |
| Wisconsin County and Local Fair Visitors | 3.06% | 1.32x |
| Texas Activity Researchers | 2.04% | 1.31x |
| Hyundai Vehicle Shoppers | 2.66% | 1.31x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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APPAREL RETAILERS
The Lane Bryant audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 1.81% | 22.02x |
| Charlotte Russe | 8.62% | 16.27x |
| Hollister | 14.52% | 14.35x |
| Buckle | 16.27% | 13.56x |
| Zumiez | 19.34% | 12.57x |
| Aeropostale | 16.98% | 12.56x |
| Express | 17.66% | 11.99x |
| The Childrens Place | 23.11% | 11.85x |
| Eddie Bauer | 6.00% | 11.30x |
| Belk | 3.12% | 11.02x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lane Bryant audience is Home Improvement Contractor.
| Content Affinity | Composition | Index |
| Home Improvement Contractor | 0.09% | 3.85x |
| Memes & Comedy | 0.07% | 3.74x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.09% | 3.46x |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.05% | 3.41x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.12% | 3.17x |
| Beach & Intimate Wear | 0.07% | 3.05x |
| Cars, Travel & Food | 0.04% | 2.94x |
| Visa & Immigration | 0.09% | 2.92x |
| Electronic Cabling | 0.07% | 2.78x |
| Clean Energy | 0.19% | 2.77x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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DEMOGRAPHICS
The Lane Bryant audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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