Dstillery Audiences

LANE BRYANT

Audience Size: 304.6 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 304.6 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 5.87% 1.98x
Essential Oils Enthusiasts 0.08% 1.88x
Sparkling Water Enthusiasts 2.93% 1.83x
Oklahoma Sooners Fans 4.06% 1.71x
Small Business COVID-19 Relief Researchers 1.12% 1.67x
Caribbean Destination Reopening Researchers 1.29% 1.64x
Michigan County and Local Fair Visitors 4.57% 1.63x
Military Families 3.71% 1.62x
Verizon Wireless Customers 0.08% 1.62x
Global Destinations Reopening Researchers 1.38% 1.62x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.85% 24.51x
Charlotte Russe 1.24% 10.33x
Hollister 10.21% 9.84x
Buckle 15.17% 8.79x
Express 14.30% 8.63x
The Childrens Place 18.01% 8.27x
Victoria's Secret 20.53% 8.07x
LOFT 10.71% 7.97x
Aeropostale 11.39% 7.81x
Dressbarn 8.79% 7.77x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Australia & New Zealand Media.

Content Affinity Composition Index
Australia & New Zealand Media 0.26% 4.55x
Bowling 0.21% 4.29x
Home Improvement Contractor 0.09% 3.85x
Community Planning & Transportation 0.06% 3.78x
Music Production 0.17% 3.51x
Spanish Health & Wellness 0.14% 3.47x
Furniture Shopping 0.06% 3.41x
Assorted Topics (Television, Origami, Men's Health) 0.08% 3.14x
Northeast Pennsylvania Cluster 2.07% 2.99x
New Parents 0.08% 2.95x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female