Dstillery Audiences

LANE BRYANT

Audience Size: 111.8 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 111.8 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is Patio Furniture Shoppers.

Interest Composition Index
Patio Furniture Shoppers 1.77% 2.30x
Fall/Winter 2021 High-End Fashion Brands Content Readers 0.35% 2.24x
Foot Pain Sufferers 1.08% 2.22x
Swimming Enthusiasts 1.97% 2.11x
Home Coffee Makers 1.18% 2.09x
Hematology Content Readers 0.98% 2.05x
Home Custom Bedroom Decorators 0.35% 1.99x
Custom Home Lighting Shoppers 0.35% 1.99x
High-End Camera Shoppers 1.67% 1.99x
Streaming Music Enthusiasts 2.36% 1.96x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.

Location Composition Index
Calvin Klein 1.09% 72.50x
Hollister 7.43% 22.63x
Charlotte Russe 1.91% 21.76x
Buckle 11.12% 20.23x
The Childrens Place 11.56% 20.04x
LOFT 8.66% 20.02x
Victoria's Secret 15.29% 19.43x
Express 10.84% 18.72x
Journeys 14.27% 17.66x
Aeropostale 8.73% 17.20x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Fishing.

Content Affinity Composition Index
Fishing 0.39% 4.32x
Home Improvement Contractor 0.09% 3.85x
Community Planning & Transportation 0.06% 3.78x
Collectibles - Coins & Sports Cards 0.20% 3.63x
South Africa News Cluster 0.18% 3.52x
Spanish Health & Wellness 0.14% 3.47x
Furniture Shopping 0.06% 3.41x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.30% 3.38x
Australia & New Zealand Media 0.18% 3.32x
Southeast College Athletics 0.18% 3.30x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female