Dstillery Audiences

LANE BRYANT

Audience Size: 301.2 Thousand Devices

Explore the Lane Bryant Audience

Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 301.2 thousand unique devices whose actions qualify for the Lane Bryant audience.

Dstillery Crafted Audiences

INTERESTS

The Lane Bryant audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lane Bryant audience is Hip Hop Fans.

Interest Composition Index
Hip Hop Fans 1.87% 1.40x
Texas Energy Providers 1.27% 1.31x
Readers of African American Content 1.28% 1.29x
Fragrance Shoppers 1.61% 1.29x
Water Park Visitors 1.74% 1.28x
Painting Hobbyist 1.59% 1.25x
Dallas Cowboys Fans 1.45% 1.25x
Houston Trip Planners 1.57% 1.25x
Caribbean Trip Planners 1.50% 1.25x
Cininnati Reds Fans 1.29% 1.24x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lane Bryant audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lane Bryant audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 3.41% 36.16x
Levi Strauss 2.40% 33.33x
Express Outlets 0.92% 32.57x
Journeys 6.69% 31.34x
Dressbarn 8.88% 29.71x
Hollister 3.51% 27.93x
Zumiez 6.29% 26.68x
LOFT 6.43% 25.90x
Charlotte Russe 3.96% 25.10x
The Childrens Place 12.88% 24.76x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lane Bryant audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.21% 3.08x
Bowling 0.12% 1.78x
Luxury Sneakers 0.84% 1.75x
LGBTQ Advocacy 0.73% 1.71x
Central & South American News 0.13% 1.69x
Illinois Education 0.09% 1.63x
Hair & Beauty 0.38% 1.56x
Lacrosse College Athletics 0.12% 1.52x
Latin American Spanish Language News 0.14% 1.50x
Assorted Topics #11849 (Games, Calendars, Journals, Pillows, Fitness) 0.17% 1.49x
Composition Percentage: The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lane Bryant audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female