Explore the Lane Bryant Audience
Below you'll find more information about the Lane Bryant audience, broken down in different categories based on their digital and physical behaviors. These are 111.8 thousand unique devices whose actions qualify for the Lane Bryant audience.
INTERESTS
The Lane Bryant audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lane Bryant audience is Patio Furniture Shoppers.
| Interest | Composition | Index |
| Patio Furniture Shoppers | 1.77% | 2.30x |
| Fall/Winter 2021 High-End Fashion Brands Content Readers | 0.35% | 2.24x |
| Foot Pain Sufferers | 1.08% | 2.22x |
| Swimming Enthusiasts | 1.97% | 2.11x |
| Home Coffee Makers | 1.18% | 2.09x |
| Hematology Content Readers | 0.98% | 2.05x |
| Home Custom Bedroom Decorators | 0.35% | 1.99x |
| Custom Home Lighting Shoppers | 0.35% | 1.99x |
| High-End Camera Shoppers | 1.67% | 1.99x |
| Streaming Music Enthusiasts | 2.36% | 1.96x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Interest attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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APPAREL RETAILERS
The Lane Bryant audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lane Bryant audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 1.09% | 72.50x |
| Hollister | 7.43% | 22.63x |
| Charlotte Russe | 1.91% | 21.76x |
| Buckle | 11.12% | 20.23x |
| The Childrens Place | 11.56% | 20.04x |
| LOFT | 8.66% | 20.02x |
| Victoria's Secret | 15.29% | 19.43x |
| Express | 10.84% | 18.72x |
| Journeys | 14.27% | 17.66x |
| Aeropostale | 8.73% | 17.20x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Location attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lane Bryant audience is Fishing.
| Content Affinity | Composition | Index |
| Fishing | 0.39% | 4.32x |
| Home Improvement Contractor | 0.09% | 3.85x |
| Community Planning & Transportation | 0.06% | 3.78x |
| Collectibles - Coins & Sports Cards | 0.20% | 3.63x |
| South Africa News Cluster | 0.18% | 3.52x |
| Spanish Health & Wellness | 0.14% | 3.47x |
| Furniture Shopping | 0.06% | 3.41x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.30% | 3.38x |
| Australia & New Zealand Media | 0.18% | 3.32x |
| Southeast College Athletics | 0.18% | 3.30x |
Composition Percentage:
The overlap percentage between the Lane Bryant audience and the Content Affinity attribute.
Index: A comparison of the Lane Bryant audience to the internet population.
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DEMOGRAPHICS
The Lane Bryant audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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