Explore the Lenscrafters Audience
Below you'll find more information about the Lenscrafters audience, broken down in different categories based on their digital and physical behaviors. These are 256.8 thousand unique devices whose actions qualify for the Lenscrafters audience.
INTERESTS
The Lenscrafters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lenscrafters audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.13% | 2.67x |
| Santa Monica Trip Planners | 3.74% | 1.78x |
| Real Estate Decision Makers | 3.03% | 1.76x |
| Spain Trip Planners | 3.08% | 1.68x |
| Readers of Puerto Rican Content | 3.34% | 1.65x |
| Retail Job Seekers | 2.77% | 1.61x |
| Global Destinations Reopening Researchers | 1.85% | 1.58x |
| Miami Trip Planners | 3.21% | 1.58x |
| Los Angeles Trip Planners | 2.77% | 1.57x |
| Astrology Enthusiasts | 2.77% | 1.56x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Interest attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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APPAREL RETAILERS
The Lenscrafters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lenscrafters audience is Hollister.
| Location | Composition | Index |
| Hollister | 11.10% | 23.06x |
| Zumiez | 13.65% | 22.00x |
| Charlotte Russe | 1.36% | 21.84x |
| Forever 21 | 9.09% | 21.60x |
| Club Monaco | 0.83% | 20.39x |
| Abercrombie & Fitch | 0.95% | 19.71x |
| Saint Laurent Paris | 0.37% | 18.80x |
| Journeys | 21.66% | 18.65x |
| Ann Taylor | 2.10% | 18.08x |
| Coach | 6.57% | 18.08x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Location attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lenscrafters audience is Arabic News.
| Content Affinity | Composition | Index |
| Arabic News | 0.22% | 9.73x |
| Canadian Auto | 0.13% | 4.18x |
| Homemade Jewelry & Crafts | 0.09% | 3.93x |
| Spanish Lifestyle & Health | 0.18% | 3.62x |
| Chat Rooms | 0.05% | 3.46x |
| Illinois | 0.13% | 3.45x |
| Internet Radio | 0.13% | 3.11x |
| China Cluster | 0.13% | 3.05x |
| Mobile Phone Networks | 0.09% | 3.03x |
| Business News & Information Readers | 0.13% | 2.91x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Content Affinity attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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DEMOGRAPHICS
The Lenscrafters audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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