Explore the Lenscrafters Audience
Below you'll find more information about the Lenscrafters audience, broken down in different categories based on their digital and physical behaviors. These are 630.2 thousand unique devices whose actions qualify for the Lenscrafters audience.
INTERESTS
The Lenscrafters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lenscrafters audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.13% | 2.67x |
| California Trip Planners | 2.69% | 1.74x |
| New York City Events Researchers | 1.83% | 1.66x |
| Teen Girl Clothing Shoppers | 4.27% | 1.59x |
| Thrift Store Shoppers | 1.99% | 1.59x |
| Ballet Enthusiasts | 2.26% | 1.59x |
| Denver Trip Planners | 2.61% | 1.58x |
| Womens Fashion Brands Shoppers | 3.07% | 1.57x |
| School Closings Updates Readers | 1.04% | 1.57x |
| French Language Learners | 3.03% | 1.55x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Interest attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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APPAREL RETAILERS
The Lenscrafters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lenscrafters audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 1.48% | 11.43x |
| Hollister | 11.26% | 10.29x |
| Lorna Jane | 0.98% | 9.83x |
| Club Monaco | 0.94% | 9.38x |
| Zumiez | 12.49% | 9.12x |
| Forever 21 | 9.13% | 8.94x |
| Journeys | 21.18% | 8.56x |
| Aeropostale | 12.97% | 8.54x |
| Gymboree | 10.88% | 8.35x |
| Express | 14.56% | 8.33x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Location attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lenscrafters audience is Lacrosse College Athletics.
| Content Affinity | Composition | Index |
| Lacrosse College Athletics | 0.10% | 5.76x |
| Philanthropy - Charities & Fundraising | 0.06% | 3.69x |
| Mobile Industry Information | 0.06% | 3.66x |
| Natural Diet & Supplement Researchers | 0.08% | 3.59x |
| Chat Rooms | 0.05% | 3.46x |
| Feminism | 0.04% | 3.36x |
| Winter Sports & Gear | 0.06% | 3.31x |
| Mail Order Food | 0.04% | 3.23x |
| Pac 12 Sports | 0.16% | 3.02x |
| Music Education | 0.05% | 3.01x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Content Affinity attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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DEMOGRAPHICS
The Lenscrafters audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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