Dstillery Audiences

LENSCRAFTERS

Audience Size: 961.6 Thousand Devices

Explore the Lenscrafters Audience

Below you'll find more information about the Lenscrafters audience, broken down in different categories based on their digital and physical behaviors. These are 961.6 thousand unique devices whose actions qualify for the Lenscrafters audience.

Dstillery Crafted Audiences

INTERESTS

The Lenscrafters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lenscrafters audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 3.83% 2.75x
Ballet Enthusiasts 3.67% 2.67x
New York Trip Planners 3.46% 2.46x
Online Grocery Shoppers 5.87% 2.12x
Venture Capitalists 2.77% 2.06x
Restaurant Menu Researchers 2.59% 2.05x
Real Estate Decision Makers 5.72% 2.05x
Broadway Fans 2.34% 2.04x
Home Interior Design Enthusiasts 2.55% 1.99x
Men's Shoe Shoppers 2.65% 1.96x
Composition Percentage: The overlap percentage between the Lenscrafters audience and the Interest attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lenscrafters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lenscrafters audience is Everlane.

Location Composition Index
Everlane 0.35% 31.77x
Express 8.26% 24.31x
Journeys 10.42% 23.94x
Charlotte Russe 6.03% 22.67x
Club Monaco 2.46% 20.83x
Zumiez 8.76% 20.59x
Hollister 5.25% 20.51x
Michael Kors 5.14% 20.14x
Levi Strauss 2.65% 19.92x
Gymboree 7.69% 18.77x
Composition Percentage: The overlap percentage between the Lenscrafters audience and the Location attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lenscrafters audience is New York City Real Estate Research Cluster.

Content Affinity Composition Index
New York City Real Estate Research Cluster 1.91% 4.97x
New York City Education & News Cluster 1.95% 4.26x
Institutional Investing 0.28% 4.20x
NYC Tourist Attractions 2.56% 4.04x
Philanthropy - Nonprofits 0.14% 3.41x
Marketing Professionals 0.61% 2.78x
Turkey & Iran Cluster 0.06% 2.73x
Retail Industry News 0.14% 2.72x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.03% 2.71x
Real Estate Cluster 0.18% 2.63x
Composition Percentage: The overlap percentage between the Lenscrafters audience and the Content Affinity attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lenscrafters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male