Dstillery Audiences

LENSCRAFTERS

Audience Size: 630.2 Thousand Devices

Explore the Lenscrafters Audience

Below you'll find more information about the Lenscrafters audience, broken down in different categories based on their digital and physical behaviors. These are 630.2 thousand unique devices whose actions qualify for the Lenscrafters audience.

Dstillery Crafted Audiences

INTERESTS

The Lenscrafters audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lenscrafters audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.13% 2.67x
California Trip Planners 2.69% 1.74x
New York City Events Researchers 1.83% 1.66x
Teen Girl Clothing Shoppers 4.27% 1.59x
Thrift Store Shoppers 1.99% 1.59x
Ballet Enthusiasts 2.26% 1.59x
Denver Trip Planners 2.61% 1.58x
Womens Fashion Brands Shoppers 3.07% 1.57x
School Closings Updates Readers 1.04% 1.57x
French Language Learners 3.03% 1.55x
Composition Percentage: The overlap percentage between the Lenscrafters audience and the Interest attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lenscrafters audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lenscrafters audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 1.48% 11.43x
Hollister 11.26% 10.29x
Lorna Jane 0.98% 9.83x
Club Monaco 0.94% 9.38x
Zumiez 12.49% 9.12x
Forever 21 9.13% 8.94x
Journeys 21.18% 8.56x
Aeropostale 12.97% 8.54x
Gymboree 10.88% 8.35x
Express 14.56% 8.33x
Composition Percentage: The overlap percentage between the Lenscrafters audience and the Location attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lenscrafters audience is Lacrosse College Athletics.

Content Affinity Composition Index
Lacrosse College Athletics 0.10% 5.76x
Philanthropy - Charities & Fundraising 0.06% 3.69x
Mobile Industry Information 0.06% 3.66x
Natural Diet & Supplement Researchers 0.08% 3.59x
Chat Rooms 0.05% 3.46x
Feminism 0.04% 3.36x
Winter Sports & Gear 0.06% 3.31x
Mail Order Food 0.04% 3.23x
Pac 12 Sports 0.16% 3.02x
Music Education 0.05% 3.01x
Composition Percentage: The overlap percentage between the Lenscrafters audience and the Content Affinity attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lenscrafters audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female