Explore the Lenscrafters Audience
Below you'll find more information about the Lenscrafters audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Lenscrafters audience.
INTERESTS
The Lenscrafters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lenscrafters audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.05% | 2.01x |
| Los Angeles Mass Transit Commuters | 4.15% | 1.58x |
| Los Angeles Trip Planners | 3.65% | 1.49x |
| Santa Monica Trip Planners | 3.62% | 1.46x |
| Readers of El Salvadoran Content | 2.88% | 1.45x |
| Opera Enthusiasts | 2.98% | 1.43x |
| Fast Fashion Shoppers | 3.72% | 1.43x |
| Readers of Belizean Content | 2.94% | 1.42x |
| Las Vegas Nightlife Researchers | 3.53% | 1.42x |
| New York City Events Researchers | 3.08% | 1.41x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Interest attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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APPAREL RETAILERS
The Lenscrafters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lenscrafters audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 11.09% | 16.00x |
| Abercrombie & Fitch | 5.47% | 15.46x |
| Topshop | 1.26% | 15.25x |
| Hollister | 16.35% | 15.24x |
| Lorna Jane | 1.57% | 14.64x |
| Zumiez | 23.00% | 14.11x |
| Aeropostale | 19.95% | 13.95x |
| Uniqlo | 4.68% | 13.85x |
| Express | 21.46% | 13.66x |
| Gymboree | 16.15% | 13.53x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Location attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lenscrafters audience is Quebec Hunting & Outdoors Cluster.
| Content Affinity | Composition | Index |
| Quebec Hunting & Outdoors Cluster | 0.01% | 3.62x |
| Flags & Trump | 0.01% | 2.76x |
| Ontario Canada Cluster | 0.02% | 2.67x |
| Mysticism | 0.03% | 2.46x |
| Meeting Planning & Hotels | 0.08% | 2.37x |
| Franco-African Cluster | 0.02% | 2.31x |
| Credit Unions & Consumer Protection | 0.02% | 2.30x |
| Online Learning | 0.02% | 2.23x |
| Drawing & Animation | 0.02% | 2.23x |
| Malaya | 0.02% | 2.21x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Content Affinity attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
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DEMOGRAPHICS
The Lenscrafters audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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