Explore the Lenscrafters Audience
Below you'll find more information about the Lenscrafters audience, broken down in different categories based on their digital and physical behaviors. These are 1.5 million unique devices whose actions qualify for the Lenscrafters audience.
INTERESTS
The Lenscrafters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lenscrafters audience is Social Distancing Content Readers.
| Interest | Composition | Index |
| Social Distancing Content Readers | 0.12% | 3.37x |
| School Closings Updates Readers | 0.12% | 2.47x |
| Burger Enthusiast | 0.07% | 2.15x |
| T-Mobile Customers | 0.15% | 2.01x |
| New York City Events Researchers | 2.72% | 1.63x |
| Real Estate Decision Makers | 2.70% | 1.50x |
| Cricket Enthusiasts | 2.43% | 1.49x |
| Miami Trip Planners | 3.06% | 1.47x |
| Readers of Arabic Content | 2.24% | 1.41x |
| Chicago Trip Planners | 2.87% | 1.40x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Interest attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Curious about what else the Lenscrafters audience is interested in?
Sign Up
APPAREL RETAILERS
The Lenscrafters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lenscrafters audience is Charlotte Russe.
| Location | Composition | Index |
| Charlotte Russe | 6.14% | 19.74x |
| Hollister | 15.53% | 17.58x |
| Zumiez | 21.86% | 15.95x |
| Topshop | 0.84% | 15.84x |
| Lorna Jane | 1.11% | 15.83x |
| Aeropostale | 19.01% | 15.79x |
| Express | 20.67% | 15.42x |
| Gymboree | 14.65% | 15.39x |
| Forever 21 | 13.46% | 15.36x |
| Journeys | 26.94% | 14.96x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Location attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Want to find more of the Lenscrafters audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lenscrafters audience is Holistic Medicine.
| Content Affinity | Composition | Index |
| Holistic Medicine | 0.07% | 5.01x |
| Health & Safety Compliance | 0.07% | 4.77x |
| Roleplay & Fantasy Games | 0.12% | 4.13x |
| Costumes | 0.07% | 4.07x |
| Visa & Immigration | 0.12% | 3.89x |
| Chat Rooms | 0.05% | 3.46x |
| Franchising | 0.03% | 3.41x |
| Russia Cluster | 0.07% | 3.30x |
| Higher-End Fashion Brands | 0.05% | 3.18x |
| Concert Posters | 0.05% | 3.02x |
Composition Percentage:
The overlap percentage between the Lenscrafters audience and the Content Affinity attribute.
Index: A comparison of the Lenscrafters audience to the internet population.
Want to see more of the Content Affinities the Lenscrafters audience visits?
Sign Up
DEMOGRAPHICS
The Lenscrafters audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the Lenscrafters audience?
Sign Up