Dstillery Audiences

LES SCHWAB

Audience Size: 185 Thousand Devices

Explore the Les Schwab Audience

Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 185 thousand unique devices whose actions qualify for the Les Schwab audience.

Dstillery Crafted Audiences

INTERESTS

The Les Schwab audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Les Schwab audience is Oregon Ducks Fans.

Interest Composition Index
Oregon Ducks Fans 6.38% 7.48x
Oregon Trip Planners 12.69% 7.27x
North West State Fair Visitors 14.93% 5.94x
Montana and Idaho Trip Planners 9.04% 5.65x
Seattle Seahawks Fans 11.03% 5.19x
Oregon County and Local Fair Visitors 12.52% 5.01x
Washington Skiers and Snowboarders 8.87% 4.93x
Washington County and Local Fair Visitors 10.95% 4.44x
Seattle Trip Planners 10.03% 4.22x
Summer Festivals and Fairs Visitors 8.79% 3.88x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Les Schwab audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Les Schwab audience is Columbia.

Location Composition Index
Columbia 1.82% 6.38x
REI 3.47% 6.32x
Patagonia 1.01% 5.22x
The North Face 2.56% 5.08x
Eddie Bauer 5.46% 4.60x
Zumiez 9.39% 3.78x
Maurices 14.79% 3.25x
Lorna Jane 0.51% 3.01x
Forever 21 5.33% 2.83x
Buckle 9.44% 2.81x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Les Schwab audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 4.39% 13.17x
Pacific Northwest Information Research Cluster 9.37% 10.51x
Pac 12 Sports 0.83% 10.49x
Pacific Northwest Sports & News Cluster 1.74% 9.89x
Oregon News 11.28% 9.70x
Recreational Motor Sport Enthusiasts 0.50% 6.62x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.25% 5.55x
Tahoe & Reno Tourism 0.50% 4.80x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.82% 4.59x
Utah Cluster 1.99% 4.46x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Les Schwab audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male