Dstillery Audiences

LES SCHWAB

Audience Size: 383.8 Thousand Devices

Explore the Les Schwab Audience

Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 383.8 thousand unique devices whose actions qualify for the Les Schwab audience.

Dstillery Crafted Audiences

INTERESTS

The Les Schwab audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Les Schwab audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 13.26% 6.42x
North West State Fair Visitors 14.27% 6.20x
Oregon County and Local Fair Visitors 13.97% 5.94x
Seattle Seahawks Fans 12.28% 5.32x
Washington County and Local Fair Visitors 11.20% 5.17x
Montana and Idaho Trip Planners 9.48% 4.61x
Oregon Ducks Fans 7.90% 4.49x
Seattle Trip Planners 11.35% 4.37x
Washington Skiers and Snowboarders 10.04% 4.35x
Summer Festivals and Fairs Visitors 9.33% 4.27x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Les Schwab audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Les Schwab audience is REI.

Location Composition Index
REI 3.43% 11.10x
Columbia 2.53% 9.66x
Patagonia 1.88% 8.71x
Eddie Bauer 4.65% 8.22x
The North Face 2.91% 7.34x
Carhartt 24.24% 6.64x
Zumiez 9.85% 6.04x
Buckle 7.33% 5.90x
Lorna Jane 0.53% 4.94x
Forever 21 4.89% 4.54x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Les Schwab audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 3.15% 10.37x
Pacific Northwest Information Research Cluster 9.03% 9.59x
Pacific Northwest Sports & News Cluster 3.97% 8.76x
Oregon News 12.70% 8.53x
Pac 12 Sports 0.37% 5.51x
Tahoe & Reno Tourism 1.09% 5.09x
Northern California Cluster 3.86% 5.00x
Utah Cluster 2.10% 4.05x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.57% 3.70x
San Francisco Tourism 0.15% 3.04x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Les Schwab audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male