Dstillery Audiences

LES SCHWAB

Audience Size: 72.8 Thousand Devices

Explore the Les Schwab Audience

Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 72.8 thousand unique devices whose actions qualify for the Les Schwab audience.

Dstillery Crafted Audiences

INTERESTS

The Les Schwab audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Les Schwab audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.44% 5.72x
Oregon Ducks Fans 5.14% 5.27x
Oregon Trip Planners 10.87% 5.03x
North West State Fair Visitors 11.45% 4.89x
Seattle Trip Planners 4.99% 4.57x
Montana and Idaho Trip Planners 9.54% 4.52x
Family Adventures Travelers 0.59% 4.32x
Oregon County and Local Fair Visitors 8.81% 4.06x
Washington County and Local Fair Visitors 7.49% 3.71x
Washington Skiers and Snowboarders 8.96% 3.32x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Les Schwab audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Les Schwab audience is REI.

Location Composition Index
REI 1.26% 14.98x
The North Face 0.79% 13.26x
Columbia 0.53% 8.46x
Eddie Bauer 0.63% 7.31x
Carhartt 0.42% 7.27x
Maurices 3.81% 6.13x
Buckle 2.13% 5.63x
Uniqlo 0.22% 5.19x
Old Navy 2.61% 4.75x
Coach 0.67% 4.62x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Les Schwab audience is Tahoe & Reno Tourism.

Content Affinity Composition Index
Tahoe & Reno Tourism 1.91% 23.07x
Idaho Cluster 3.38% 12.35x
Pacific Northwest Sports & News Cluster 1.17% 10.15x
Utah Cluster 2.50% 8.29x
Oregon News 6.75% 7.98x
Pacific Northwest Information Research Cluster 6.75% 7.60x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.91% 7.05x
Motorcycle Lifestyle Researchers 0.73% 5.10x
Antiques & Auctions 0.30% 4.25x
Hawaii News 0.44% 3.56x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Les Schwab audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male