Dstillery Audiences

LES SCHWAB

Audience Size: 267.8 Thousand Devices

Explore the Les Schwab Audience

Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 267.8 thousand unique devices whose actions qualify for the Les Schwab audience.

Dstillery Crafted Audiences

INTERESTS

The Les Schwab audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Les Schwab audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 16.93% 8.61x
North West State Fair Visitors 17.41% 6.85x
Oregon Ducks Fans 8.07% 6.72x
Montana and Idaho Trip Planners 11.70% 6.25x
Washington County and Local Fair Visitors 14.69% 5.86x
Washington Skiers and Snowboarders 10.68% 5.75x
Oregon County and Local Fair Visitors 15.12% 5.65x
Seattle Seahawks Fans 11.49% 5.33x
Western Canada Skiers and Snowboarders 6.78% 4.75x
Seattle Trip Planners 11.22% 4.52x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Les Schwab audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Les Schwab audience is REI.

Location Composition Index
REI 2.60% 6.34x
The North Face 2.04% 5.84x
Columbia 1.36% 5.59x
Patagonia 0.82% 5.30x
Eddie Bauer 4.18% 4.60x
Zumiez 6.76% 3.76x
Maurices 11.24% 3.28x
Lorna Jane 0.38% 2.93x
Forever 21 3.99% 2.91x
Carhartt 47.11% 2.81x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Les Schwab audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 3.95% 11.30x
Pacific Northwest Sports & News Cluster 2.99% 10.84x
Pacific Northwest Information Research Cluster 10.20% 10.57x
Oregon News 14.16% 9.67x
Tahoe & Reno Tourism 1.01% 8.59x
Utah Cluster 2.88% 5.46x
Healthcare - Doctors & Diagnosis 0.16% 4.23x
Law School 0.21% 3.96x
Northern California Cluster 1.50% 3.78x
Canada Consumer Product Cluster 0.11% 3.72x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Les Schwab audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female