Dstillery Audiences

LES SCHWAB

Audience Size: 189.9 Thousand Devices

Explore the Les Schwab Audience

Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 189.9 thousand unique devices whose actions qualify for the Les Schwab audience.

Dstillery Crafted Audiences

INTERESTS

The Les Schwab audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Les Schwab audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 18.60% 9.10x
North West State Fair Visitors 19.72% 8.11x
Washington County and Local Fair Visitors 18.50% 7.60x
Seattle Seahawks Fans 16.89% 7.32x
Oregon County and Local Fair Visitors 18.00% 7.13x
Seattle Trip Planners 15.98% 6.91x
Montana and Idaho Trip Planners 14.16% 6.86x
Oregon Ducks Fans 10.62% 6.40x
Washington Skiers and Snowboarders 11.93% 5.95x
Food Bank Researchers 3.74% 5.55x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Les Schwab audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Les Schwab audience is REI.

Location Composition Index
REI 2.63% 12.24x
Columbia 1.55% 11.82x
Patagonia 1.32% 10.27x
Maurices 1.56% 9.56x
Eddie Bauer 3.40% 8.93x
The North Face 2.08% 8.30x
Lorna Jane 0.36% 6.94x
Carhartt 42.34% 6.69x
Zumiez 7.48% 6.54x
Abercrombie & Fitch 0.50% 6.49x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Les Schwab audience is Pacific Northwest Sports & News Cluster.

Content Affinity Composition Index
Pacific Northwest Sports & News Cluster 7.58% 15.20x
Idaho Cluster 6.88% 13.83x
Pacific Northwest Information Research Cluster 16.18% 10.70x
Oregon News 19.21% 10.14x
Tahoe & Reno Tourism 1.52% 6.51x
Utah Cluster 3.84% 5.89x
Learning & Development Products 0.40% 4.31x
Northern California Cluster 2.12% 4.13x
Paleo & Keto Diet Enthusiasts 0.61% 3.97x
Writing & Publishing 0.20% 3.73x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Les Schwab audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male