Dstillery Audiences

LES SCHWAB

Audience Size: 91.7 Thousand Devices

Explore the Les Schwab Audience

Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 91.7 thousand unique devices whose actions qualify for the Les Schwab audience.

Dstillery Crafted Audiences

INTERESTS

The Les Schwab audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Les Schwab audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 19.11% 9.11x
Oregon County and Local Fair Visitors 18.15% 7.20x
North West State Fair Visitors 16.88% 6.63x
Oregon Ducks Fans 10.83% 6.57x
Washington County and Local Fair Visitors 14.17% 5.69x
Montana and Idaho Trip Planners 11.94% 5.67x
Washington Skiers and Snowboarders 11.15% 5.32x
Seattle Seahawks Fans 12.26% 5.17x
Western Canada Skiers and Snowboarders 7.32% 4.73x
Seattle Trip Planners 11.15% 4.46x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Les Schwab audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Les Schwab audience is Patagonia.

Location Composition Index
Patagonia 0.96% 14.61x
REI 2.45% 13.39x
Columbia 1.21% 12.00x
The North Face 1.38% 10.17x
Eddie Bauer 2.86% 7.82x
Zumiez 4.92% 6.97x
Maurices 8.81% 6.14x
Lorna Jane 0.14% 5.59x
Carhartt 51.21% 5.24x
Gymboree 3.39% 5.11x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Les Schwab audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 4.78% 11.38x
Pacific Northwest Information Research Cluster 11.62% 10.05x
Oregon News 17.83% 9.97x
Pacific Northwest Sports & News Cluster 3.03% 8.78x
Beer, Wine & Alcohol 0.64% 7.40x
Tahoe & Reno Tourism 0.96% 5.77x
Exotic Pets 0.48% 5.50x
Recreational Motor Sport Enthusiasts 0.48% 5.00x
Law School 0.48% 4.48x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.23% 4.34x
Composition Percentage: The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Les Schwab audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male