
Explore the Les Schwab Audience
Below you'll find more information about the Les Schwab audience, broken down in different categories based on their digital and physical behaviors. These are 72.8 thousand unique devices whose actions qualify for the Les Schwab audience.

INTERESTS
The Les Schwab audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Les Schwab audience is Work Comes First Travelers.
Interest | Composition | Index |
Work Comes First Travelers | 0.44% | 5.72x |
Oregon Ducks Fans | 5.14% | 5.27x |
Oregon Trip Planners | 10.87% | 5.03x |
North West State Fair Visitors | 11.45% | 4.89x |
Seattle Trip Planners | 4.99% | 4.57x |
Montana and Idaho Trip Planners | 9.54% | 4.52x |
Family Adventures Travelers | 0.59% | 4.32x |
Oregon County and Local Fair Visitors | 8.81% | 4.06x |
Washington County and Local Fair Visitors | 7.49% | 3.71x |
Washington Skiers and Snowboarders | 8.96% | 3.32x |
Composition Percentage:
The overlap percentage between the Les Schwab audience and the Interest attribute.
Index: A comparison of the Les Schwab audience to the internet population.
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APPAREL RETAILERS
The Les Schwab audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Les Schwab audience is REI.
Location | Composition | Index |
REI | 1.26% | 14.98x |
The North Face | 0.79% | 13.26x |
Columbia | 0.53% | 8.46x |
Eddie Bauer | 0.63% | 7.31x |
Carhartt | 0.42% | 7.27x |
Maurices | 3.81% | 6.13x |
Buckle | 2.13% | 5.63x |
Uniqlo | 0.22% | 5.19x |
Old Navy | 2.61% | 4.75x |
Coach | 0.67% | 4.62x |
Composition Percentage:
The overlap percentage between the Les Schwab audience and the Location attribute.
Index: A comparison of the Les Schwab audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Les Schwab audience is Tahoe & Reno Tourism.
Content Affinity | Composition | Index |
Tahoe & Reno Tourism | 1.91% | 23.07x |
Idaho Cluster | 3.38% | 12.35x |
Pacific Northwest Sports & News Cluster | 1.17% | 10.15x |
Utah Cluster | 2.50% | 8.29x |
Oregon News | 6.75% | 7.98x |
Pacific Northwest Information Research Cluster | 6.75% | 7.60x |
Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 1.91% | 7.05x |
Motorcycle Lifestyle Researchers | 0.73% | 5.10x |
Antiques & Auctions | 0.30% | 4.25x |
Hawaii News | 0.44% | 3.56x |
Composition Percentage:
The overlap percentage between the Les Schwab audience and the Content Affinity attribute.
Index: A comparison of the Les Schwab audience to the internet population.
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DEMOGRAPHICS
The Les Schwab audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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