Explore the Levi Strauss Audience
Below you'll find more information about the Levi Strauss audience, broken down in different categories based on their digital and physical behaviors. These are 42.6 thousand unique devices whose actions qualify for the Levi Strauss audience.
INTERESTS
The Levi Strauss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Levi Strauss audience is Restaurant Researchers.
| Interest | Composition | Index |
| Restaurant Researchers | 1.99% | 4.80x |
| Men's Health Researchers | 1.59% | 4.19x |
| Restaurant Reservation Enthusiasts | 1.59% | 4.02x |
| Work Comes First Travelers | 0.59% | 3.86x |
| Harvard University Fans | 0.80% | 3.63x |
| Craft Beer Enthusiasts | 2.39% | 3.43x |
| Olympics Fans | 2.79% | 3.36x |
| 2022 FIFA World Cup Enthusiasts | 2.39% | 3.29x |
| Readers of South Asian Content | 2.79% | 3.29x |
| Volkswagen Vehicle Shopper | 1.99% | 3.17x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Interest attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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APPAREL RETAILERS
The Levi Strauss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Levi Strauss audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 3.67% | 127.72x |
| Express Outlets | 8.17% | 120.49x |
| Uniqlo | 4.48% | 98.43x |
| Kate Spade | 4.35% | 89.20x |
| Columbia | 5.39% | 86.18x |
| Zara | 7.69% | 82.83x |
| Eddie Bauer | 7.11% | 82.12x |
| Abercrombie & Fitch | 6.40% | 77.86x |
| Madewell | 8.10% | 70.63x |
| The North Face | 4.20% | 70.54x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Location attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Levi Strauss audience is University Research.
| Content Affinity | Composition | Index |
| University Research | 1.20% | 5.95x |
| Math Reference | 1.20% | 5.78x |
| Car Enthusiasts | 1.20% | 4.84x |
| Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) | 0.55% | 4.63x |
| New York City Family & Activity Cluster | 2.39% | 4.46x |
| Dating & Relationships | 1.59% | 4.30x |
| India Cluster | 0.37% | 3.91x |
| Hudson Valley New York Media | 0.83% | 3.90x |
| Auto Enthusiast Information Researchers | 0.80% | 3.82x |
| Shipping & Logistics | 0.10% | 3.73x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Content Affinity attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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DEMOGRAPHICS
The Levi Strauss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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