Explore the Levi Strauss Audience
Below you'll find more information about the Levi Strauss audience, broken down in different categories based on their digital and physical behaviors. These are 218.5 thousand unique devices whose actions qualify for the Levi Strauss audience.
INTERESTS
The Levi Strauss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Levi Strauss audience is Getting Off the Grid Travelers.
| Interest | Composition | Index |
| Getting Off the Grid Travelers | 0.03% | 9.79x |
| Family Adventures Travelers | 0.03% | 8.99x |
| Symphony Music Enthusiasts | 2.91% | 2.08x |
| Executive Travelers | 0.14% | 2.02x |
| Blu-ray & DVD Movie Shoppers | 0.24% | 1.90x |
| New York City Events Researchers | 3.47% | 1.89x |
| Ballet Enthusiasts | 3.47% | 1.86x |
| Los Angeles Trip Planners | 2.75% | 1.81x |
| Luxury Womens Brands Shoppers | 2.62% | 1.80x |
| Readers of Chinese Content | 2.15% | 1.80x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Interest attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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APPAREL RETAILERS
The Levi Strauss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Levi Strauss audience is Calvin Klein.
| Location | Composition | Index |
| Calvin Klein | 8.90% | 80.92x |
| Everlane | 1.29% | 71.36x |
| Joe's Jeans | 4.31% | 58.97x |
| Topshop | 2.51% | 55.49x |
| Zara | 20.39% | 51.47x |
| Uniqlo | 11.05% | 49.15x |
| Kate Spade | 15.26% | 47.56x |
| Supreme | 1.52% | 44.64x |
| Club Monaco | 7.13% | 40.54x |
| Eddie Bauer | 12.69% | 40.26x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Location attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Levi Strauss audience is Canada News.
| Content Affinity | Composition | Index |
| Canada News | 0.04% | 57.37x |
| Washington D.C. Hotels | 0.05% | 46.81x |
| Watches & Jewelry | 0.05% | 40.45x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.03% | 23.77x |
| Handyman Tools | 0.04% | 23.12x |
| Decoration & Fabric | 0.05% | 21.55x |
| Canadian Construction & Renovation Research Cluster | 0.06% | 20.59x |
| Barcode Site & App Users | 0.04% | 18.02x |
| Quebec Hunting & Outdoors Cluster | 0.02% | 16.91x |
| Home Décor, Furniture, & Decorating | 0.03% | 16.82x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Content Affinity attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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DEMOGRAPHICS
The Levi Strauss audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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