Explore the Levi Strauss Audience
Below you'll find more information about the Levi Strauss audience, broken down in different categories based on their digital and physical behaviors. These are 256.7 thousand unique devices whose actions qualify for the Levi Strauss audience.
INTERESTS
The Levi Strauss audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Levi Strauss audience is Minnesota Twins Fans.
| Interest | Composition | Index |
| Minnesota Twins Fans | 11.63% | 6.53x |
| Fitness Activity Tracker Users | 9.30% | 5.49x |
| Readers of Arabic Content | 6.98% | 4.88x |
| Retirement Planners | 6.98% | 4.76x |
| Green Bay Packers Fans | 9.30% | 4.52x |
| Business Travelers | 6.98% | 4.46x |
| Horse Owners | 6.98% | 4.39x |
| Antiquing Enthusiasts | 6.98% | 4.36x |
| Logistics Professionals | 6.98% | 4.29x |
| Minnesota Vikings Fans | 6.98% | 4.11x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Interest attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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APPAREL RETAILERS
The Levi Strauss audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Levi Strauss audience is Columbia.
| Location | Composition | Index |
| Columbia | 13.95% | 48.83x |
| Express Outlets | 9.93% | 46.45x |
| Calvin Klein | 3.85% | 44.58x |
| Joe's Jeans | 2.23% | 42.18x |
| Everlane | 0.95% | 40.07x |
| Supreme | 0.98% | 37.97x |
| Topshop | 3.31% | 37.35x |
| Zara | 16.38% | 35.30x |
| Kate Spade | 17.84% | 32.15x |
| Uniqlo | 9.89% | 31.63x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Location attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Levi Strauss audience is Minnesota Local News Cluster.
| Content Affinity | Composition | Index |
| Minnesota Local News Cluster | 16.28% | 12.75x |
| PC Gamers | 4.05% | 3.76x |
| Shipping & Logistics | 0.10% | 3.73x |
| Parenting & Children's Activities | 0.40% | 3.69x |
| Central Pennsylvania Cluster | 4.65% | 3.60x |
| Northern California Cluster | 2.67% | 3.58x |
| Liberal Views on LGBTQ Rights and Pro-Choice | 0.10% | 3.58x |
| Germany Cluster | 0.04% | 3.48x |
| Diamonds & Precious Metals | 0.40% | 3.45x |
| Canada Shopping - Kitchenware | 0.05% | 3.43x |
Composition Percentage:
The overlap percentage between the Levi Strauss audience and the Content Affinity attribute.
Index: A comparison of the Levi Strauss audience to the internet population.
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DEMOGRAPHICS
The Levi Strauss audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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