Explore the Lexus Audience
Below you'll find more information about the Lexus audience, broken down in different categories based on their digital and physical behaviors. These are 53.6 thousand unique devices whose actions qualify for the Lexus audience.
INTERESTS
The Lexus audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lexus audience is Credit Cards Rewards Researchers.
| Interest | Composition | Index |
| Credit Cards Rewards Researchers | 5.18% | 4.25x |
| Luxury Second Home Owners | 3.11% | 3.94x |
| Chess Enthusiasts | 3.63% | 3.89x |
| Women’s Lifestyle Blogs Researchers | 2.59% | 3.66x |
| Solar Energy Solution Shoppers | 3.63% | 3.56x |
| Houston Activity Researchers | 3.63% | 3.54x |
| Credit Card Researchers | 3.11% | 3.49x |
| Lawn & Garden Enthusiasts | 3.63% | 3.46x |
| Pizza Lovers | 4.15% | 3.46x |
| Study Abroad Researchers | 3.11% | 3.42x |
Composition Percentage:
The overlap percentage between the Lexus audience and the Interest attribute.
Index: A comparison of the Lexus audience to the internet population.
Curious about what else the Lexus audience is interested in?
Sign Up
APPAREL RETAILERS
The Lexus audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lexus audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.28% | 11.22x |
| Calvin Klein | 0.16% | 9.23x |
| Free People | 1.37% | 7.76x |
| REI | 1.21% | 6.72x |
| Anthropologie | 2.05% | 6.60x |
| Intermix | 0.17% | 6.56x |
| LL Bean | 0.44% | 6.08x |
| Ann Taylor | 0.79% | 5.98x |
| Abercrombie & Fitch | 0.29% | 5.95x |
| Urban Outfitters | 1.36% | 5.87x |
Composition Percentage:
The overlap percentage between the Lexus audience and the Location attribute.
Index: A comparison of the Lexus audience to the internet population.
Want to find more of the Lexus audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lexus audience is Indiana Finance & Business Cluster.
| Content Affinity | Composition | Index |
| Indiana Finance & Business Cluster | 2.07% | 5.01x |
| Apple Blogs & Hacks | 1.55% | 4.35x |
| Children's Learning Tools | 0.61% | 4.33x |
| Tennis, Golf & Boxing | 0.41% | 4.00x |
| Science Education & Resources | 0.61% | 3.98x |
| Private Aviation | 0.54% | 3.98x |
| Tennessee Cluster | 2.59% | 3.91x |
| Psychics & Horoscopes | 1.55% | 3.88x |
| Jokes & Riddles | 0.27% | 3.87x |
| Middle East News | 0.55% | 3.72x |
Composition Percentage:
The overlap percentage between the Lexus audience and the Content Affinity attribute.
Index: A comparison of the Lexus audience to the internet population.
Want to see more of the Content Affinities the Lexus audience visits?
Sign Up
DEMOGRAPHICS
The Lexus audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
Interested in seeing other characteristics of the Lexus audience?
Sign Up