Dstillery Audiences

LIFETIME FITNESS

Audience Size: 167.3 Thousand Devices

Explore the Lifetime Fitness Audience

Below you'll find more information about the Lifetime Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 167.3 thousand unique devices whose actions qualify for the Lifetime Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Lifetime Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lifetime Fitness audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 3.41% 3.53x
Texas Energy Providers 4.20% 3.17x
Animal Humane Society Helpers 3.09% 2.44x
Minnesota Vikings Fans 2.05% 2.44x
Fitness Enthusiasts 2.31% 2.43x
Running Enthusiasts 2.24% 2.35x
Colorado Skiers and Snowboarders 3.46% 2.30x
Luxury Retail Researchers 2.85% 2.26x
Minnesota Timberwolves Fans 2.24% 2.22x
Competitive Sports Participants 2.06% 2.18x
Composition Percentage: The overlap percentage between the Lifetime Fitness audience and the Interest attribute.
Index: A comparison of the Lifetime Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lifetime Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lifetime Fitness audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 3.19% 18.22x
Free People 3.12% 14.60x
Columbia 1.76% 13.43x
Levi Strauss 1.66% 12.45x
Madewell 2.50% 12.24x
Hollister 2.97% 11.47x
The North Face 3.52% 11.14x
Abercrombie & Fitch 4.34% 10.39x
Brooks Brothers 5.32% 10.38x
Express 3.42% 10.04x
Composition Percentage: The overlap percentage between the Lifetime Fitness audience and the Location attribute.
Index: A comparison of the Lifetime Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lifetime Fitness audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 2.92% 11.17x
Minnesota Local News Cluster 5.44% 5.83x
Ohio Universities 0.87% 4.07x
Paper & Packaging 0.10% 3.78x
Texas News Cluster 1.78% 3.72x
Shipping & Logistics 0.09% 3.32x
Mexico Travel 0.12% 3.21x
Central & Northwest Ohio Cluster 1.54% 3.13x
Illinois College Sports 0.10% 3.06x
Cosmetics Business 0.09% 3.04x
Composition Percentage: The overlap percentage between the Lifetime Fitness audience and the Content Affinity attribute.
Index: A comparison of the Lifetime Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lifetime Fitness audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male