Explore the Lifetime Fitness Audience
Below you'll find more information about the Lifetime Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 228.9 thousand unique devices whose actions qualify for the Lifetime Fitness audience.
INTERESTS
The Lifetime Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lifetime Fitness audience is Minnesota Twins Fans.
| Interest | Composition | Index |
| Minnesota Twins Fans | 4.47% | 3.59x |
| Texas Energy Providers | 4.41% | 3.00x |
| Minnesota Vikings Fans | 2.71% | 2.54x |
| Animal Humane Society Helpers | 3.35% | 2.27x |
| Countdown to the Beach Travelers | 0.02% | 2.22x |
| Minnesota Timberwolves Fans | 2.71% | 2.16x |
| Colorado Skiers and Snowboarders | 3.58% | 2.11x |
| Daily Fantasy Sports Enthusiasts | 3.29% | 1.96x |
| Coffee Chain Shoppers | 2.63% | 1.93x |
| At-Home Gym Intenders | 3.17% | 1.91x |
Composition Percentage:
The overlap percentage between the Lifetime Fitness audience and the Interest attribute.
Index: A comparison of the Lifetime Fitness audience to the internet population.
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APPAREL RETAILERS
The Lifetime Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lifetime Fitness audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.83% | 18.42x |
| Eddie Bauer | 3.88% | 12.32x |
| Free People | 3.65% | 10.47x |
| Calvin Klein | 1.10% | 10.02x |
| Madewell | 3.58% | 9.99x |
| Armani | 5.04% | 9.52x |
| Columbia | 2.08% | 9.48x |
| Kate Spade | 2.99% | 9.30x |
| Bonobos | 1.49% | 8.72x |
| Abercrombie & Fitch | 5.03% | 8.67x |
Composition Percentage:
The overlap percentage between the Lifetime Fitness audience and the Location attribute.
Index: A comparison of the Lifetime Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lifetime Fitness audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.05% | 41.27x |
| Canada News | 0.02% | 39.79x |
| Washington D.C. Hotels | 0.02% | 24.40x |
| Home Décor, Furniture, & Decorating | 0.02% | 14.42x |
| Sports - Skiing, Snowboarding | 0.02% | 14.04x |
| Decoration & Fabric | 0.02% | 11.43x |
| Minnesota Community Business Cluster | 3.66% | 10.38x |
| Canadian Construction & Renovation Research Cluster | 0.03% | 10.29x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.02% | 9.01x |
| Environmental Conservation | 0.02% | 8.95x |
Composition Percentage:
The overlap percentage between the Lifetime Fitness audience and the Content Affinity attribute.
Index: A comparison of the Lifetime Fitness audience to the internet population.
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DEMOGRAPHICS
The Lifetime Fitness audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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